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Search Engine Optimization Manager Jobs in Randleman, NC

Manage search visibility across both search engine optimization (SEO) and emerging AI search, helping Aprio earn visibility in traditional results and in generative engines such as ChatGPT, Google AI ...

Administrative Office Assistant

Greensboro, NC · On-site

$16.25 - $21.25/hr

Utilizing social media, Customer Contact Manager and various media platforms to further our ... Strong computer skills with an emphasis in; SEO and how it works, Social Media marketing. How to ...

Administrative Office Assistant

Greensboro, NC · On-site

$16.25 - $21.25/hr

Utilizing social media, Customer Contact Manager and various media platforms to further our ... Strong computer skills with an emphasis in; SEO and how it works, Social Media marketing. How to ...

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Search Engine Optimization Manager information

See Randleman, NC salary details

$36.6K

$79K

$123.2K

How much do search engine optimization manager jobs pay per year?

As of Aug 17, 2026, the average yearly pay for search engine optimization manager in Randleman, NC is $78,980.00, according to ZipRecruiter salary data. Most workers in this role earn between $64,100.00 and $89,300.00 per year, depending on experience, location, and employer.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

What cities near Randleman, NC are hiring for Search Engine Optimization Manager jobs?

Cities near Randleman, NC with the most Search Engine Optimization Manager job openings:

Infographic showing various Search Engine Optimization Manager job openings in Randleman, NC as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $78,980 per year, or $38 per hour.

Digital Marketer

HBCU Pride & Joy Children's Apparel

Kernersville, NC • Remote

Contractor

Re-posted 19 days ago


Job description

HBCU Pride & Joy Children's Boutique is seeking a Digital Marketer to join our team. You will help us use web technologies to achieve our business growth goals. You will identify needs and new opportunities and aspire to increase brand awareness.

If you’re a tech-savvy trendsetter who has innovative ideas to increase sales and improve customer experience, we would like to meet you. For this position, you should be creative and comfortable working with a team.

You should be able to effectively connect our brand with our online customers.

Responsibilities

  • Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs)
  • Research products, services and current strategies to identify new opportunities
  • Analyze web traffic metrics and suggest solutions to boost web presence
  • Monitor SEO/SEM, marketing and sales performance metrics to forecast trends
  • Build strong clients relationships through social media interaction
  • Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
  • Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency
  • Identify advertising needs
  • Establish best practices in digital marketing
  • Stay up-to-date with digital technologies developments
  • Create and manage visual creatives

Requirements

  • Proven knowledge and experience in digital marketing
  • Connection to and understanding of the HBCU culture and market
  • Demonstrable experience with SEO/SEM and CRM software
  • Experience implementing and optimizing Google Adwords campaigns
  • Solid knowledge of web analytics tools like Google Analytics
  • Hands on experience with online marketing tools and practices
  • Familiarity with web design and HTML
  • Excellent verbal and written communication skills
  • Strong analytical and project management skills

To apply, please upload your resume and cover letter. Be sure to include in your cover letter your available start date. This is a contract position. This is a primarily remote position; bi-weekly in office meetings are required.

All workers are required to comply with COVID-19 protocols.