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Search Engine Optimization Manager Jobs in Ocala, FL

OnSpot Dermatology

Marketing Specialist

Ocala, FL · On-site

$50K - $90K/yr

Manage digital marketing initiatives, including SEO, Google Ads, Meta Ads, email marketing, website optimization, and content strategy. * Oversee and grow OnSpot Dermatology's social media presence ...

OnSpot Dermatology

Marketing Specialist

Lady Lake, FL · On-site

$50K - $90K/yr

Manage digital marketing initiatives, including SEO, Google Ads, Meta Ads, email marketing, website optimization, and content strategy. * Oversee and grow OnSpot Dermatology's social media presence ...

OnSpot Dermatology

Marketing Specialist

Leesburg, FL · On-site

$50K - $90K/yr

Manage digital marketing initiatives, including SEO, Google Ads, Meta Ads, email marketing, website optimization, and content strategy. * Oversee and grow OnSpot Dermatology's social media presence ...

Landscape FL Inc.

Digital Marketing Specialist

Williston, FL · On-site

$50K - $100K/yr (+ commission)

In this role, you will lead our social media strategy, film and edit highly engaging short-form content, and manage broader digital campaigns (email, local SEO, and website updates). Please note:

Hibu

Outside Sales Representative

Ocala, FL · Hybrid

$90K - $109K/yr

Websites, Search Ads, Display Ads, Reviews & Reputation Management, Social Ads, and SEO * Cold calling business owners and prospecting within a designated territory to set appointments and conduct ...

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All JobsSearch Engine Optimization JobsSearch Engine Optimization Manager JobsSearch Engine Optimization Manager Jobs in Ocala, FL

Search Engine Optimization Manager information

See Ocala, FL salary details

$37.2K

$80.1K

$125K

How much do search engine optimization manager jobs pay per year?

As of Sep 12, 2026, the average yearly pay for search engine optimization manager in Ocala, FL is $80,119.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,100.00 and $90,600.00 per year, depending on experience, location, and employer.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

More about Search Engine Optimization Manager jobs

What cities near Ocala, FL are hiring for Search Engine Optimization Manager jobs?

Cities near Ocala, FL with the most Search Engine Optimization Manager job openings:

Search Engine Optimization Manager jobs near you
Infographic showing various Search Engine Optimization Manager job openings in Ocala, FL as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $80,119 per year, or $38.5 per hour.

Marketing Content Lead - AEC Industry

Ocala, FL • On-site

Clymer Farner Barley
Civil Engineering Construction • 51 - 200 employees
Learn more about Clymer Farner Barleyexternal

Full-time

Posted 28 days ago

Job description

CFB is seeking a creative, strategic, and detail-oriented Marketing Content Lead to develop compelling content that strengthens our brand, supports business growth, and reinforces our authority within the Architecture, Engineering, and Construction (AEC) industry.

This role is responsible for creating content across digital, print, social media, website, proposal, and client-facing platforms. The ideal candidate combines exceptional writing and storytelling skills with AEC industry knowledge and the ability to translate technical information into clear, engaging communications tailored to diverse audiences.

The Marketing Content Lead collaborates closely with marketing, business development, leadership, and technical teams to support branding, recruiting, client engagement, and pursuit initiatives. This role requires the ability to adapt tone and messaging across multiple platforms — from public-facing marketing content to technically accurate proposal and qualifications materials.

Remote or hybrid work arrangements may be considered, with preference for candidates able to report to one of CFB’s Central Florida offices as needed.

Key Responsibilities

 Content Development & Brand Storytelling

  • Develop engaging, strategic content across multiple platforms and audience types. 
  • Write and manage website copy, blog articles, case studies, project descriptions, recruitment materials, email campaigns, and marketing collateral. 
  • Interview technical staff and project teams to gather project information and story opportunities. 
  • Ensure all content aligns with CFB’s brand standards, messaging, and visual identity. 
  • Adapt writing style and messaging based on audience, platform, and communication goals. 

 Digital Marketing & Social Media

  • Develop, schedule, and manage social media content across multiple platforms. 
  • Create content that supports brand awareness, recruiting, thought leadership, and client engagement. 
  • Support website updates and digital content management. 
  • Research and apply SEO and AEO best practices to improve digital visibility and performance. 
  • Utilize AI-assisted tools to support content development while maintaining brand voice and quality standards. 
  • Monitor social engagement and support online reputation management. 

 Proposals & Business Development Support

  • Support development of RFQs, RFPs, proposals, qualifications packages, and other pursuit materials. 
  • Collaborate with marketing, business development, and technical teams to develop strategic, client-focused messaging. 
  • Prepare, edit, proofread, and format marketing and technical documents for accuracy, consistency, and quality. 
  • Assist with presentations, graphics, infographics, and other visual communication materials as needed. 

Graphic & Brand Support

  • Support graphic design, layout, and visual presentation of marketing, proposal, and client-facing materials. 
  • Develop polished, visually consistent marketing pieces across digital and print platforms. 
  • Assist with presentations, graphics, infographics, and other visual communication materials as needed. 
  • Help maintain consistent branding, formatting, and visual identity across all marketing and pursuit deliverables. 

 Qualifications

 Required

  • Minimum 2 years of experience in marketing, communications, proposal coordination, content development, or related roles within the AEC industry or professional services environment is required. 
  • Excellent writing, editing, proofreading, organizational, and communication skills. 
  • Strong creative and technical writing abilities. 
  • Ability to translate complex technical information into clear, concise, and engaging communications. 
  • Strong collaboration skills and ability to work across technical, marketing, business development, and leadership teams. 

Preferred

  • Bachelor’s degree in Marketing, Communications, Journalism, English, or related field preferred; equivalent experience considered. 
  • Experience with proposal development and pursuit marketing in the AEC industry. 
  • Graphic design experience or strong visual communication and layout skills preferred.
  • Experience with design platforms including Canva and Adobe Creative Suite preferred. 
  • Experience with content management systems, social media platforms, and digital marketing best practices including SEO, AEO, and analytics


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