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Search Engine Optimization Manager Jobs in Kent, WA

Columbia

Wholesale.com Enablement Manager

Seattle, WA · On-site

$114K - $191K/yr

This role optimizes and scales SEO and .com performance initiatives while creating and executing the digital commerce roadmap. Working cross-functionally, the manager develops and implements data ...

Quickparts Acquisition Inc

Marketing Manager

Seattle, WA · On-site

$100K - $110K/yr

Marketing Manager Hybrid WA or MI, USA | Reports to Director, Global Marketing | US Scope Build ... Working knowledge of SEO best practices and web analytics; Google Analytics experience is a strong ...

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All JobsSearch Engine Optimization JobsSearch Engine Optimization Manager JobsSearch Engine Optimization Manager Jobs in Kent, WA

Search Engine Optimization Manager information

See Kent, WA salary details

$45.2K

$97.3K

$151.8K

How much do search engine optimization manager jobs pay per year?

As of Aug 16, 2026, the average yearly pay for search engine optimization manager in Kent, WA is $97,317.00, according to ZipRecruiter salary data. Most workers in this role earn between $79,000.00 and $110,100.00 per year, depending on experience, location, and employer.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

More about Search Engine Optimization Manager jobs

What cities near Kent, WA are hiring for Search Engine Optimization Manager jobs?

Cities near Kent, WA with the most Search Engine Optimization Manager job openings:

Search Engine Optimization Manager jobs near you

Wholesale.com Enablement Manager

Columbia Sportswear

Seattle, WA • On-site

$114K - $191K/yr

Other

Medical, Dental, Vision, Life, Retirement

Posted 9 days ago

Columbia Sportswear rating

7.0

Company rating: 7.0 out of 10

Based on 91 frontline employees who took The Breakroom Quiz

18th of 104 rated fashion retailers

Job description

ABOUT THE POSITION

The .com Enablement Manager is responsible for developing and executing comprehensive digital commerce and SEO strategies that drive profitable online sales growth across customer platforms. This role optimizes and scales SEO and .com performance initiatives while creating and executing the digital commerce roadmap. Working cross-functionally, the manager develops and implements data-driven strategies that strengthen strategic customer partnerships, enhance the online shopping experience, and accelerate revenue growth. The position is responsible for advancing SEO capabilities, optimizing organic search performance, driving performance marketing execution, managing critical digital points of purchase, and delivering innovative digital solutions.

HOWYOU'LLMAKE A DIFFERENCE

  • Develop and maintain the digital roadmap for .com, ensuring alignment with business objectives and growth priorities.

  • Identify and execute opportunities that deliver profitable sales growth through digital channels and e-commerce initiatives. Leverage PIM solutions to align .com content.

  • Oversee the planning and execution of customer performance marketing, optimize to drive consumer acquisition, engagement and revenue. Actively share results and strategy insights with the broader organization to elevate the team's digital capabilities.

  • Identify, recommend and implement innovative technologies, processes and solutions that enhance online selling capabilities and support continued growth and innovation in digital commerce.

  • Optimize the online shopping experience by managing critical point of purchase content, merchandising and digital experiences to improve conversion and customer satisfaction. Own the adaptation of brand content at PDP ensuring maximization of all available consumer connection points.

  • Partners with Photo Studio team and collaborates with account marketing to audit needs and enable a full suite of assets that serve the needs of the .com customer. Includes imagery, SMU imagery, video, lifestyles, etc.

  • Establish relationships with key partners to ensure we maximize our knowledge and establish continuity in our messaging. (size charts, review syndication, etc.)

  • Collaborates with cross-functional leaders to ensure .com needs are included in the overall roadmap and brings stakeholders together to ensure seamless execution at the account level.

YOU ARE

  • Knowledgeable about translating strategy into functional and team goals.

  • A strong leader, able to drive team engagement and promote an inclusive work environment.

  • Self-motivated with the ability to multi-task and work both independently and collaborate with various types of teams.

YOUHAVE

  • Bachelor's or Master's degree or applicable years of experience or certification.

  • Typically required 8+ years of professional experience and strong competency with the application tools, systems and process to accomplish the job.

  • Experience managing individual contributors and a department or acting as a lead.

  • Manages a team with more than 2 full-time direct reports, typically professional level roles and may include support level roles and temporary/contract employees

  • Strong interpersonal, communication and presentation skills

#LI-JC1

#hybrid

This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.

Columbia Sportswear Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Columbia Sportswear is committed to working with and providing reasonable accommodation for individuals with disabilities. https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12.pdf. If you need reasonable accommodation because of a disability for any part of the employment process, please notify your recruiter. Salary Range: $114,510 - $191,530 *Pay decisions are determined by multiple factors, including what the market is paying, a candidate's capabilities and skills, years of experience, and internal equity. At Columbia Sportswear Company, we're proud to offer regular full-time employees a benefits package that includes a variety of services and products to help make your life and work more rewarding. Our benefit programs contribute to overall employee well-being by aligning those programs with the fundamental elements of well-being: physical, social/emotional, financial, career and community. Benefits that can protect your family's financial future and help you save money through our 401k plan plus a generous company match. Columbia offers medical, dental, vision, life Insurance, disability, flexible spending accounts, health savings account, and an assortment of voluntary benefit offerings (accident, critical illness, hospital indemnity, and legal services). In addition, Columbia offers EAP + which is free and confidential 24/7/365 counseling services. We have extensive wellness benefits, employee discounts and a generous time off program available. If you need an accommodation/adjustment to successfully complete and submit your application, please reach out to AskHR@columbia.com with the Subject: Applicant Assistance Requested.

What Columbia Sportswear employees say

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About Columbia Sportswear

Sourced by ZipRecruiter

Columbia Sportswear Company and our portfolio of brands, including Columbia, SOREL, Mountain Hardwear and prAna, know a thing or two about adventures. After all, we've been on one since 1938, working to perfect the art of enjoying the outdoors. Behind everything we make is an employee who's found that the greatest adventure starts with joining a company that strives to do the right thing.

Industry

Apparel and accessories stores

Company size

5,001 - 10,000 Employees

Headquarters location

Portland, OR, US

Year founded

1938

Social media

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