Marketing Analyst
Hartshorn, MO · On-site
... and SEO/SEM-while aligning results with broader business objectives. By leveraging advanced ... Collect, clean, and analyze large volumes of marketing data from CRM systems, web analytics ...
Marketing Analyst
Hartshorn, MO · On-site
... and SEO/SEM-while aligning results with broader business objectives. By leveraging advanced ... Collect, clean, and analyze large volumes of marketing data from CRM systems, web analytics ...
Assisted with search and rescue incidents, victim recoveries, automobile accidents, and hazardous ... Directed project work in support of ecosystem management such as prescribed fire, including ...
Assisted with search and rescue incidents, victim recoveries, automobile accidents, and hazardous ... Directed project work in support of ecosystem management such as prescribed fire, including ...
Supervisory Wildland Fire Fighter (Fire Engine Operator)
Houston, MO · On-site
$62K/yr
Assisted with search and rescue incidents, victim recoveries, automobile accidents, and hazardous ... Directed project work in support of ecosystem management such as prescribed fire, including ...
Supervisory Wildland Fire Fighter (Fire Engine Operator)
Houston, MO · On-site
$62K/yr
Assisted with search and rescue incidents, victim recoveries, automobile accidents, and hazardous ... Directed project work in support of ecosystem management such as prescribed fire, including ...
Search Engine Optimization Manager information
See Houston, MO salary details
$34.8K - $42.2K
3% of jobs
$42.2K - $49.7K
4% of jobs
$49.7K - $57.2K
9% of jobs
$60.6K is the 25th percentile. Wages below this are outliers.
$57.2K - $64.6K
18% of jobs
$64.6K - $72.1K
15% of jobs
The median wage is $72.3K / yr.
$72.1K - $79.6K
17% of jobs
$83K is the 75th percentile. Wages above this are outliers.
$79.6K - $87K
19% of jobs
$87K - $94.5K
7% of jobs
$94.5K - $102K
3% of jobs
$102K - $109.4K
2% of jobs
$109.4K - $116.9K
2% of jobs
$34.8K
$74.9K
$116.9K
How much do search engine optimization manager jobs pay per year?
As of Sep 2, 2026, the average yearly pay for search engine optimization manager in Houston, MO is $74,929.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,800.00 and $84,700.00 per year, depending on experience, location, and employer.
What does a search engine optimization manager do?
As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.
What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?
To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.
What are some common challenges faced by search engine optimization managers, and how can they be addressed?
Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.
What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?
| Aspect | Search Engine Optimization Manager | Content Marketing Manager |
|---|---|---|
| Primary Focus | Optimizing website content for search engines to improve rankings | Creating and managing content strategies to engage audiences |
| Required Skills | SEO tools, keyword research, analytics, technical SEO | Content creation, storytelling, social media, branding |
| Work Environment | Digital marketing teams, SEO agencies, in-house marketing | Content teams, marketing departments, media agencies |
| Common Certifications | Google Analytics, SEO certifications, HubSpot Content Marketing | Content marketing certifications, HubSpot Content Marketing, Google Analytics |
The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.
More about Search Engine Optimization Manager jobs
What cities near Houston, MO are hiring for Search Engine Optimization Manager jobs?
Cities near Houston, MO with the most Search Engine Optimization Manager job openings:
Full-time
Posted 24 days ago
Job description
Summary:
The Marketing Analyst plays a pivotal role in driving data-informed marketing strategies by transforming complex datasets into actionable insights. In this dynamic position, you will be responsible for monitoring, analyzing, and interpreting marketing performance across multiple channels-including digital advertising, email campaigns, social media, and SEO/SEM-while aligning results with broader business objectives. By leveraging advanced analytics tools and reporting frameworks, you will help optimize campaign effectiveness, improve customer acquisition and retention, and support ROI-driven decision-making. This role is essential to ensuring that marketing initiatives are not only creative and engaging but also measurable, scalable, and aligned with organizational growth goals. The ideal candidate is a detail-oriented problem-solver with a strong analytical mindset, a passion for data, and the ability to communicate insights clearly to cross-functional teams.
Responsibilities:
- Collect, clean, and analyze large volumes of marketing data from CRM systems, web analytics platforms (e.g., Google Analytics, Adobe Analytics), and advertising dashboards (e.g., Google Ads, Meta Ads).
- Develop and maintain KPIs and performance dashboards to track campaign effectiveness, customer acquisition cost (CAC), customer lifetime value (CLTV), conversion rates, and return on ad spend (ROAS).
- Conduct A/B testing and multivariate testing to evaluate marketing tactics and recommend data-backed optimizations.
- Perform cohort analysis, funnel analysis, and attribution modeling to understand customer behavior and campaign impact across the customer journey.
- Collaborate with marketing, sales, and product teams to provide insights that inform strategy, messaging, targeting, and budget allocation.
- Prepare regular performance reports and executive summaries, translating complex data into clear, actionable recommendations.
- Monitor market trends and competitive activity to identify opportunities for innovation and differentiation in marketing efforts.
- Stay current with emerging analytics tools, techniques, and industry best practices to continuously improve analytical capabilities.
Requirements
Requirements:
- Bachelor's degree in Marketing, Statistics, Data Analytics, Economics, Business, or a related field; advanced degree preferred.
- 3+ years of experience in marketing analytics, business intelligence, or a similar data-driven role.
- Proficiency in SQL, Excel (advanced functions), and data visualization tools such as Tableau, Power BI, or Looker.
- Experience with web analytics platforms (Google Analytics 4, Adobe Analytics) and digital advertising platforms (Google Ads, Meta Ads, LinkedIn Ads).
- Strong understanding of marketing metrics, attribution models (last-click, multi-touch), and customer journey mapping.
- Excellent communication skills with the ability to present complex data to non-technical stakeholders.
- Experience with Python or R for data analysis and automation is a plus.
- Familiarity with marketing automation platforms (e.g., HubSpot, Marketo) is highly desirable.
- Ability to work independently, manage multiple priorities, and meet deadlines in a fast-paced environment.