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Search Engine Optimization Manager Jobs in Canton, OH

Enthusiast Auto Holdings

Manager, Paid Search

Wadsworth, OH · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Improve Google's PMAX campaign performance through bid and data feed optimization * Manage a multi ... Media (PPC, SEM, Display) and/or Analytics * Strong Analytical and Problem-Solving Skills ...

Loudon Motors Ford, LLC

Digital Marketing Manager

Minerva, OH · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Familiarity with SEO, SEM, and Google Analytics * Strong organizational skills and ability to manage multiple projects at once * Creative mindset with the ability to generate fresh ideas and ...

New

Loudon Motors Ford, LLC

Digital Marketing Manager

Minerva, OH · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

... SEO, SEM, and Google Analytics • Strong organizational skills and ability to manage multiple projects at once • Creative mindset with the ability to generate fresh ideas and campaigns • A ...

New

Enthusiast Auto Holdings

Manager, Paid Search

Wadsworth, OH · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Improve Google's PMAX campaign performance through bid and data feed optimization * Manage a multi ... Media (PPC, SEM, Display) and/or Analytics * Strong Analytical and Problem-Solving Skills ...

Redstone Residential

Leasing Manager

Kent, OH · On-site

$18/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The Leasing Manager supports the Community Manager in all operational aspects of the Community with ... Utilize company-standard leasing tools including the Entrata leasing workflow, general website SEO ...

Uakron

Web Editor & Designer

Akron, OH · On-site

$55K/yr

Experience managing website content via content management system. Knowledge of HTML, CSS, JavaScript, SEO and WCAG 2.1/2.2, and ADA (Level AA) web accessibility standards. Experience using web ...

SDMyers

Digital Marketing Specialist

Tallmadge, OH · On-site

Basic understanding of SEO best practices. * Comfortable learning new marketing technologies. * Strong organizational and project management skills. * Excellent written and verbal communication ...

New

Redstone Residential

Leasing Manager

Kent, OH · On-site

$18/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

We are one of the largest third-party student housing management companies in the U.S. - and we're ... Utilize company-standard leasing tools including the Entrata leasing workflow, general website SEO ...

Redstone Residential

Leasing Manager

Kent, OH · On-site

$18/hr

We are one of the largest third-party student housing management companies in the U.S. - and we're ... Utilize company-standard leasing tools including the Entrata leasing workflow, general website SEO ...

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All JobsSearch Engine Optimization JobsSearch Engine Optimization Manager JobsSearch Engine Optimization Manager Jobs in Canton, OH

Search Engine Optimization Manager information

See Canton, OH salary details

$37.4K

$80.6K

$125.7K

How much do search engine optimization manager jobs pay per year?

As of Aug 20, 2026, the average yearly pay for search engine optimization manager in Canton, OH is $80,553.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,400.00 and $91,100.00 per year, depending on experience, location, and employer.

What does a search engine optimization manager do?

As a search engine optimization manager, your primary duties are to develop and implement a company’s SEO strategy. You work with marketing and sales managers to determine the goals of your company and then direct your department to carry out tactics to meet those goals. These tactics include creating web-optimized content for a website, developing a corpus of keywords that drive traffic to the website, developing social media campaign strategies, and improving the performance of search engine results. You also help hire and train new writers and content developers.

What are the key skills and qualifications needed to thrive as a search engine optimization manager, and why are they important?

To thrive as a Search Engine Optimization (SEO) Manager, you need a deep understanding of SEO strategies, keyword research, analytics, and content optimization, often supported by a degree in marketing or a related field. Familiarity with tools such as Google Analytics, SEMrush, Ahrefs, and certifications like Google Analytics or HubSpot SEO are typically required. Strong analytical thinking, communication, and project management skills help SEO Managers collaborate effectively and adapt to algorithm changes. These abilities are crucial for driving organic traffic, improving website rankings, and achieving business growth through search visibility.

What are some common challenges faced by search engine optimization managers, and how can they be addressed?

Search Engine Optimization Managers often encounter challenges such as keeping up with frequent algorithm updates, measuring the true impact of SEO efforts, and aligning strategies across different departments. Staying informed through industry news and continuous learning is key to adapting to search engine changes. Collaborating closely with content, web development, and marketing teams helps ensure alignment and maximizes SEO effectiveness. Utilizing analytics tools and setting clear KPIs can also aid in tracking progress and demonstrating ROI to stakeholders.

What is the difference between Search Engine Optimization Manager vs Content Marketing Manager?

AspectSearch Engine Optimization ManagerContent Marketing Manager
Primary FocusOptimizing website content for search engines to improve rankingsCreating and managing content strategies to engage audiences
Required SkillsSEO tools, keyword research, analytics, technical SEOContent creation, storytelling, social media, branding
Work EnvironmentDigital marketing teams, SEO agencies, in-house marketingContent teams, marketing departments, media agencies
Common CertificationsGoogle Analytics, SEO certifications, HubSpot Content MarketingContent marketing certifications, HubSpot Content Marketing, Google Analytics

The Search Engine Optimization Manager primarily focuses on improving website visibility through technical and strategic SEO practices. In contrast, the Content Marketing Manager concentrates on developing engaging content to attract and retain audiences. While both roles require strong digital marketing skills and often collaborate, their core responsibilities differ, making this comparison useful for those exploring career paths or hiring needs in digital marketing.

More about Search Engine Optimization Manager jobs

What cities near Canton, OH are hiring for Search Engine Optimization Manager jobs?

Cities near Canton, OH with the most Search Engine Optimization Manager job openings:

Search Engine Optimization Manager jobs near you

Digital Marketing Specialist

Laird Connectivity

Akron, OH • On-site

Full-time

Posted 17 days ago

Job description

The Digital Marketing role will plan and execute multi-channel digital marketing campaigns to build brand awareness, generate demand, and support pipeline growth. This position will manage day-to-day execution across paid, organic, AI search, and content channels, working cross-functionally with sales and product marketing to increase engagement and lead generation. This hybrid role is located in Akron, Ohio. Consideration will be given only to candidates who are local to the area and authorized to work in the United States.
RESPONSIBILITIES
  • Plan and execute multi-channel digital marketing campaigns across email, social, paid search, organic social.
  • Assist to manage company website content updates, landing pages, and on-page SEO and AI search optimization.
  • Analyze campaign performance metrics and provide regular reporting to marketing leadership.
  • Help to manage paid advertising budgets and optimize campaigns for cost-per-lead and ROI targets.
  • Conduct keyword research and implement on-page and off-page SEO best practices.
  • Administer marketing automation platform workflows (e.g., Salesforce, Pardot, Lead Forensics, etc.).
  • Support email marketing programs, including list segmentation, automation workflows, and A/B testing.
  • Coordinate with design and content teams to produce marketing collateral, graphics, and video assets.
  • Support the development and scheduling of content for social media channels to grow brand engagement.
  • Collaborate with the marketing managers and sales to align digital campaigns with lead generation and pipeline goals.
  • Monitor industry trends and competitor digital strategies to inform recommendations.
  • Prepare ad-hoc campaign analyses and reports as needed.
REQUIREMENTS
  • Strong analytical skills with experience using tools like Google Analytics, Google Data Studio, Google Search Console, and Google Tag Manager
  • Experience with digital advertising platforms, specifically Google Ads, LinkedIn Advertising, Meta Business Suite, StackAdapt, etc.
  • Working knowledge of SEO tools, best practices, trends, and strategy, including keyword research, competitive analysis, etc.
  • Experience with Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), related tools, and optimization strategies
  • Attention to detail
  • Time management skills and ability to prioritize multiple projects simultaneously
  • Experience with Microsoft software programs (Excel, Word, PowerPoint, Outlook)
  • Familiarity with creative tools (e.g. Adobe, Photoshop, Illustrator)
  • Familiarity with marketing automation and CRM platforms (e.g., Salesforce, Pardot)
  • Excellent communication skills, both written and oral
  • Exceptional interpersonal skills and proven ability to collaborate with all levels of staff and operate with a high degree of independence and initiative
EDUCATION/EXPERIENCE
  • Bachelor's degree in Marketing, Communications, or relevant field
  • 2-3 year's experience in digital marketing or a related role

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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