Specialist, Merchandising Operations
Schedule: 5 days a week fully onsite
Top Skills: Space Planning (Planograms), Visual Merchandising, Project Management
Summary:
The main function of a marketing analyst/coordinator is to research market conditions in local, regional, or national areas to determine potential sales of a product or service. A typical marketing analyst/coordinator is responsible for gathering information on competitors and methods of marketing and distribution.
Job Responsibilities:
� Forecast and track marketing and sales trends, analyzing collected data.
� Conduct research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, pollsters, and other professionals.
� Devise and evaluate methods and procedures for collecting data, such as surveys, opinion polls, or questionnaires, or arrange to obtain existing data.
� Gather data on competitors and analyze their prices, sales, and method of marketing and distribution.
� Measure the effectiveness of marketing, advertising, and communications programs and strategies.
� Develop and implement procedures for identifying advertising needs.
� Direct trained survey interviewers.
Skills:
� Verbal and written communication skills, negotiation skills, customer service and interpersonal skills.
� Ability to work independently and manage one�s time.
� Knowledge of principles and methods for showing, promoting, and selling products or services.
� Knowledge of media production, communication and dissemination techniques and methods.
Education/Experience:
� Bachelor's degree in marketing or equivalent training required.
� 8-10 years related experience required.
Key Responsibility /Requirements:
Responsibilities
• Implement and maintain merchandising strategies for Samsung’s retail initiatives across multiple channels to ensure best in class retail experience.
• Work cross-functionally to innovate the execution and ongoing support retail merchandising concepts to drive customer awareness and engagement in store.
• Guide merchandising planogram development in partnership with sales and product teams to optimize sales across product categories.
• Own implementation of all display units, visual merchandising elements, device security, and retail graphics across multiple store layouts.
• Coordinate internally and externally for on device digital content and customization as needed.
• Tightly project manage the execution for all product and retail experience launches for the carrier customer.
• Effectively communicate merchandising execution plans to the field and carrier account teams to ensure alignment across the organization.
• Track ROI and KPIs for all retail merchandising projects post implementation.
• Develop and maintain strong relationships with multiple cross functional teams, external vendors, carrier account teams and customers.
• Oversee status of all budget and vendor requests by working with the project manager and internal teams to ensure timely approvals.
• Able to test and stage Carrier fixtures in Samsung’s Retail Lab according to plan for upcoming launches.
Qualifications amp; Skills
• Bachelor’s degree in Business, Marketing, or related field or equivalent work experience
• 5+ years’ experience in project management and operations for retail organization. Wireless industry a plus.
• Highly proficient utilizing Blue Yonder Space Planning and Floor Planning planogram program to effectively plan for mobile product launches.
• Strong experience managing complex projects and details amp; meeting deadlines for multiple concurrent projects.
• Experience and understanding of the consumer journey, trends and insights.
• Demonstrated success in working on cross-functional teams with the ability to influence peers and others in order to accomplish objectives of multiple projects.
• Excellent organizational skills to be effective and efficient. Meticulous attention to detail for production schedules/timelines and accurate communication of relevant information to both internal and agency partners.
• Ability to make informed recommendations on a thorough understanding and analysis of organizational and business objectives.
• Customer focused with ability to objectively assess opportunities and adjust to customer changing needs.
• Experience regularly engaging with Leadership Levels.
• Must have experience in developing presentations using a variety of PC applications, including word processing, spreadsheet, and presentations.