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Sales Development Representative Jobs in High Point, NC

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Sales Development Representative information

See High Point, NC salary details

$25.4K

$49.1K

$79.4K

How much do sales development representative jobs pay per year?

As of Aug 8, 2026, the average yearly pay for sales development representative in High Point, NC is $49,086.00, according to ZipRecruiter salary data. Most workers in this role earn between $37,500.00 and $54,400.00 per year, depending on experience, location, and employer.

What are some common challenges sales development representatives face when qualifying leads, and how can they overcome them?

Sales Development Representatives (SDRs) often encounter challenges such as reaching decision-makers, handling objections, and distinguishing qualified prospects from uninterested contacts. To overcome these hurdles, successful SDRs use targeted research to personalize outreach, employ effective questioning to identify pain points, and listen actively to address concerns. Regular collaboration with account executives and marketing teams also helps refine lead qualification criteria, ensuring SDRs focus their efforts on the most promising opportunities.

What does a sales development representative do?

Sales development representatives seek sales leads through marketing on social media, email, and phone calls. As a sales development representative, you determine if a sales lead has a good chance of purchasing the product or service you are marketing before sending that lead to a sales closer. This process allows salespeople to focus on closing the deal instead of prospecting. You speak with main buyers at companies or with prospective buyers who contact you after seeing your marketing materials, and you discuss their needs to see if your product is a good fit for their overall goals. Many sales development reps have a degree in business, marketing, or a related field. Others enter the role without formal education but with several years of experience in sales or marketing.

What are the key skills and qualifications needed to thrive as a sales development representative, and why are they important?

To thrive as a Sales Development Representative, you need strong communication, prospecting, and lead qualification skills, typically supported by a bachelor's degree or equivalent experience. Familiarity with CRM systems like Salesforce, email outreach tools, and sales enablement platforms is usually required. Persistence, active listening, and resilience are standout soft skills in this role. These abilities are essential for effectively identifying prospects, nurturing leads, and driving revenue growth in a competitive sales environment.

Is a sales development representative entry level?

A sales development representative (SDR) is often an entry-level role focused on prospecting and qualifying leads. It typically requires strong communication skills and may serve as a stepping stone to more advanced sales positions, with many companies offering on-the-job training. Prior experience is not always necessary, making it accessible for recent graduates or those new to sales.

Do sales development representatives make good money?

Sales development representatives (SDRs) typically earn a base salary plus commissions or bonuses based on sales performance. The total compensation can vary widely depending on the industry, location, and individual success, with many SDRs earning a competitive income that can increase with experience and skill development.

What is the difference between Sales Development Representative vs Business Development Representative?

AspectSales Development RepresentativeBusiness Development Representative
Primary FocusGenerating qualified leads and setting appointmentsBuilding strategic partnerships and expanding market opportunities
Work EnvironmentInside sales, cold calling, email outreachNetworking, strategic meetings, market research
Required CredentialsTypically high school diploma or equivalent; sales trainingSimilar credentials; often with additional business or marketing knowledge

While both roles involve outreach and lead generation, Sales Development Representatives focus on qualifying leads and scheduling sales meetings, whereas Business Development Representatives work on creating strategic partnerships and expanding business opportunities. The roles often overlap but serve different stages of the sales and growth process.

What is a sales development representative?

Sales Development Representatives (SDRs) are professionals responsible for identifying and qualifying potential customers for a company’s products or services. They focus on outbound prospecting, engaging with leads through calls, emails, and social media, and setting up meetings or appointments for the sales team. SDRs play a crucial role in building the sales pipeline by generating and nurturing leads before passing them to account executives or senior sales staff. Their efforts help increase the efficiency and productivity of the overall sales process.
More about Sales Development Representative jobs
What are the most commonly searched types of Sales Development Representative jobs in High Point, NC? The most popular types of Sales Development Representative jobs in High Point, NC are:
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What cities near High Point, NC are hiring for Sales Development Representative jobs? Cities near High Point, NC with the most Sales Development Representative job openings:
Sales Development Representative jobs near you
Infographic showing various Sales Development Representative job openings in High Point, NC as of August 2026, with employment types broken down into 100% Full Time. Highlights an 74% In-person, and 26% Remote job distribution, with an average salary of $49,086 per year, or $23.6 per hour.

Inside Sales Development Rep

Tri-Lift Industries Inc

Greensboro, NC • On-site

Other

Posted 2 days ago

New

Job description

Description:

JOB SUMMARY

As a Inside Sales Development Representative (ISDR), you will be an essential contributor to our success, and we will look to you to not only grow our revenue and reputation but to help our customers and clients increase their own profitability. It is expected you will take ownership of the company’s efforts in the market segment in an assigned geographic area. The ISDR will act as a consultant to clients offering a variety of solutions, creating a better customer service experience, and overall drive the sales department to a higher level of success.

To help you succeed, we provide competitive salary and benefits, excellent incentive-based rewards that reflect your performance, extensive product training, an assigned territory, and a high-profile career path for successful performers.


ESSENTIAL DUTIES:

- 20-30 phone calls per day to a current customer base in assigned territory to follow up on previous sales, new account set up, gather account information and update CRM system with new contact information.

- 40 prospecting phone calls per day to new potential customer accounts to introduce yourself, gather account information, schedule appointments, and generate quotes.

- Daily CRM usage to build a schedule days/weeks in advance.

- Sold Quota Attainment - Achieve the assigned total lead/sold quota for target customers, competitive and non-users.

- Marketing of sales of all equipment and services offered by the company.

- Create new accounts and maintain the existing account base.

- Sales Activity Reporting - Ensure the timely/accurate recording, tracking, and reporting of all sales activities and customer/competitive information through ongoing usage of approved sales automation tools - i.e., CRM.

- Quote Management - Represent the company in a professional manner, personally develop and present proposals to customers to aid in the sale of equipment and aftermarket services.

- Sales Execution - Based on direction established by customer marketing and the Corporate Sales Manager, execute sales contacts based on campaign requirements, sales leads, and other sales execution requirements.

- Personal Development & Training - Take personal accountability to complete all assigned training, certification, and personal development requirements as required.

- Participate in all sales training and meetings.

Requirements:

- Strong knowledge of the Material Handling Industry is preferred but not required.

- Use of Customer Relationship Management (CRM) tools.

- Good knowledge and use of Outlook, PowerPoint, and Excel.

- Effective communication skills for dealing with internal and external customers.

- Four (4) year college degree with a high level of business acumen and or equivalent experience required.

- Ability to build a schedule and adhere to that schedule. Documented plan in the CRM system for communication, visibility, and accountability.

- Proven ability to personally execute the solutions sales process, developing new and building account relationships to consistently achieve and exceed sales goals and business results. To completely understand and practice a consultative sales approach.


Compensation details: 40000-45000 Yearly Salary


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