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Retention Analyst Jobs (NOW HIRING)

About the Role The Marketing Retention Analyst will work alongside the broader marketing and BI teams to help identify areas of opportunity to drive business growth. They will support a culture of ...

Role Summary We're seeking a hands‑on analytics professional to lead Retention Analytics at McAfee. In this role, you will provide data‑driven, actionable insights into subscriber journeys ...

Sr. Manager, Retention Analytics

Frisco, TX · On-site

$135K - $223K/yr

Role Summary We're seeking a hands-on analytics professional to lead Retention Analytics at McAfee. In this role, you will provide data-driven, actionable insights into subscriber journeys, lifecycle ...

$98K - $151K/yr

Retention Trend Analysis : Analyze retention metrics and trends for designated SaaS product lines. Deliver timely, actionable insights to Retention Analytics and Customer Retention Leaders ...

Analyze customer data to identify trends and opportunities * Work closely with other departments to ensure customer satisfaction * Provide excellent customer service to retain customers * Handle ...

Analyze customer data to identify trends and opportunities * Work closely with other departments to ensure customer satisfaction * Provide excellent customer service to retain customers * Handle ...

Analyze customer data to identify trends and opportunities * Work closely with other departments to ensure customer satisfaction * Provide excellent customer service to retain customers * Handle ...

Build and maintain product funnels, cohort analyses, and retention reporting * Identify drop-offs, friction points, and opportunities across the user lifecycle * Surface actionable insights on ...

Data Retention Specialist Plano, TX 4 days a week onsite 2 years What we're looking for The ideal ... This role requires strong analytical skills, attention to detail, and experience with data ...

In addition to strong customer service skills, the Retention Representative should be competent in data analysis to assess any possible disenrollment threats. Responsibilities Develop and implement ...

This role requires strong analytical skills, attention to detail, and experience with data ... Data Retention Implementation Specialist will be responsible for executing data retention ...

Utilize student success technologies, data, and analytics to identify risks, prioritize outreach efforts, and inform intervention strategies. * Develop and implement evidence-based retention ...

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Retention Analyst information

See salary details

$31K

$73.3K

$130K

How much do retention analyst jobs pay per year?

As of Aug 31, 2026, the average yearly pay for retention analyst in the United States is $73,261.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,500.00 and $87,000.00 per year, depending on experience, location, and employer.

What is a retention analyst?

Retention Analysts are professionals who analyze customer data to understand why customers stay with or leave a company. Their main goal is to identify patterns and trends related to customer retention and churn, using data-driven insights to recommend strategies that improve customer loyalty. They often work closely with marketing, customer service, and product teams to develop initiatives that keep customers engaged. Retention Analysts use various tools and techniques, such as statistical analysis and predictive modeling, to help organizations reduce customer loss and increase long-term value.

What are the key skills and qualifications needed to thrive as a retention analyst?

To thrive as a Retention Analyst, you need strong analytical skills, experience with data analysis, and a background in business, statistics, or a related field. Familiarity with data visualization tools (such as Tableau or Power BI), CRM systems, and advanced Excel or SQL is typically required. Excellent communication, problem-solving abilities, and attention to detail help you translate data insights into actionable retention strategies. These skills are crucial for identifying customer trends and driving initiatives that improve customer loyalty and business growth.

How does a retention analyst typically interact with marketing and customer service teams to improve customer retention rates?

A Retention Analyst works closely with both marketing and customer service teams to share insights on customer behavior, churn risk, and the effectiveness of retention campaigns. They often analyze customer data and feedback, then collaborate with marketing to develop targeted communication strategies and with customer service to refine engagement tactics. Regular meetings and reporting help ensure that all teams are aligned on goals and understand which actions have the strongest impact on retaining customers. This collaborative environment supports continuous improvement and innovation in retention initiatives.

What is the difference between Retention Analyst vs Customer Success Analyst?

AspectRetention AnalystCustomer Success Analyst
Required CredentialsBachelor's degree in business, marketing, or related field; data analysis skillsBachelor's degree in business, communications, or related field; customer service experience
Work EnvironmentData-driven, analytical setting, often in finance, marketing, or SaaS companiesCustomer-facing roles in SaaS, tech, or service industries
Employer & Industry UsageUsed in marketing, SaaS, finance to improve customer retentionCommon in SaaS, tech, and service sectors to enhance customer experience
Search & Comparison IntentUnderstanding roles related to customer retention and data analysisUnderstanding roles focused on customer success and relationship management

While both roles aim to improve customer relationships, a Retention Analyst primarily analyzes data to identify retention strategies, whereas a Customer Success Analyst focuses on engaging with customers to ensure satisfaction and loyalty.

More about Retention Analyst jobs

What states have the most Retention Analyst jobs?

States with the most job openings for Retention Analyst jobs include:

Infographic showing various Retention Analyst job openings in the United States as of August 2026, with employment types broken down into 94% Full Time, 4% Part Time, and 2% Contract. Highlights an 90% Physical, 1% Hybrid, and 9% Remote job distribution, with an average salary of $73,261 per year, or $35.2 per hour.

Marketing Retention Analyst

BetMGM

Remote

$72K - $95K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 13 days ago


Job description

Discover What's Possible at BetMGM
Ready to make your career legendary? Join us as we bring the magic of Vegas to our players. The BetMGM team has over 1,400 talented members, revolutionizing sports betting and online gaming in the United States and Canada. We're a brand with technology at our hearts and the most driven and focused talent in the business.
As a valued team member, we're committed to giving you the resources and support you need to thrive. Our benefits and perks include:

  • Medical, Dental, Vision, Life, and Disability Insurance

  • 401(k) with company match

  • Pre-tax spending accounts including health care FSA and commuter savings

  • Flexible paid time off

  • Professional development reimbursement and ongoing skills training opportunities

  • Employee resource groups

  • Swag, ticket giveaways, and more!

At BetMGM, we recognize that every individual plays a meaningful role in our success. That's why we're committed to building a respectful, inclusive workplace. It's the strategy behind every win. By meeting people where they are, we create a culture of belonging where everyone can thrive and a workplace that reflects our values, our people, and our drive to win.

About the Role
The Marketing Retention Analyst will work alongside the broader marketing and BI teams to help identify areas of opportunity to drive business growth. They will support a culture of data driven decision making, provide actionable insights and recommendations as well as identify key opportunities and efficiencies within marketing. The ideal candidate will be a motivated analytical thinker who thrives in fast pace, collaborative environments to inform key business decisions.

Responsibilities

  • Responsible for delivery of actionable insights and analysis in response to key business questions

  • Support the key Brand and Marketing teams, providing day-to-day reporting and analytics

  • Analyze data from both internal and external sources to support business objectives

  • Provide campaign analysis and enable data driven marketing decisions across the marketing teams

  • Handle both day-to-day reactive operational requirements and larger complex projects while being able to meet deadlines

  • Build and maintain datasets, reports and dashboards

Qualifications

  • Bachelor's or Master's degree in analytical field

  • 2+ years commercial experience in analytics, business intelligence or data science

  • Advanced use and understanding of SQL

  • Advanced use of Microsoft Office especially Excel and PowerPoint

  • Experience with programming language (e.g., Python, R)

  • Experience utilizing viz tools like Power BI and Tableau (Power BI and DAX experience is preferred)

  • Experience driving actionable insights from data and presenting recommendations to key stakeholders

  • Experience working with large and sometimes incomplete and complex data sets

  • Strong interpersonal skills to manage several internal and external stakeholder expectations while working towards deadlines

  • Business standard use of the English language

  • Demonstrate basic understanding of the media landscape, common marketing platforms, and online & offline marketing data and marketing analytics

  • Demonstrate basic understanding of marketing attribution models

  • Basic understanding of Market Mix Modelling

  • Basic understanding of sports betting in United States

The annual salary range for this position is $72,320 to $95,000. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate. This position is also eligible for participation in a performance-based bonus plan.

Applicants must possess legal authorization to work for our company in the U.S. without the need for immigration sponsorship. At this time, this role is not eligible for immigration-related employment authorization sponsorship including H-1B, O-1, E-3, TN, OPT, etc.
Gaming Compliance & Licensing Requirements
As an online gaming company, BetMGM is required to comply with state gaming regulations which includes licensing obligations. Applicable employees must be licensed by at least one jurisdictional agency, although certain positions require licensing by multiple agencies. Failure to become licensed or maintain licensure with each agency as required for the role may result in termination of employment. Please note that the licensing process includes comprehensive background checks which may include a review of criminal records, financial history, and personal background verification.
In addition, candidates must comply with and support BetMGM's responsible gambling policies, procedures, and initiatives.

About BetMGM
BetMGM is revolutionizing sports betting and online gaming in the United States and Canada. We are a partnership between two powerhouse organizations-MGM Resorts International and Entain Group. You know our name through our exciting portfolio of brands including BetMGM Casino, BetMGM Sportsbook, Borgata Online, Party Casino and Party Poker. We aim to bring our ideas into action and find ways to deliver the best quality in gaming platforms.

BetMGM LLC is an Equal Opportunity Employer. We provide equal employment opportunities to all qualified individuals, regardless of race, religion, gender, gender identity, age, marital status, national origin, sexual orientation, citizenship status, veteran status, disability, or any other legally protected status. As an organization, we are unwavering in our commitment to maintaining a discrimination-free work environment, and fostering a culture of inclusivity, belonging and equal opportunity for all employees and applicants.
If you need assistance or accommodation with your application due to a disability, you may contact us at recruitment@betmgm.com.

This job description is not an exclusive or exhaustive list of duties a person in this position may be asked to perform from time to time.

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