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Retention Analyst Jobs (NOW HIRING)

Own the topic of retention marketing analytics through segmenting promotional strategies, creating a personalized user experience, and optimizing retention spend * Design the framework for frequent A ...

Own the topic of retention marketing analytics through segmenting promotional strategies, creating a personalized user experience, and optimizing retention spend * Design the framework for frequent A ...

Customer Retention Manager

Southfield, MI ยท On-site

$13 - $18/hr

This role combines people leadership, operational execution, and data-driven analysis to identify customer retention opportunities and improve business outcomes. Working closely with Customer ...

This role combines people leadership, operational execution, and data-driven analysis to identify customer retention opportunities and improve business outcomes. Working closely with Customer ...

THE OPPORTUNITY We are hiring a Retention Marketing Analyst on our Marketing team in New York City. This role plays a crucial part in engaging and retaining our paid subscribers across the US ...

The Senior Customer Insights Analyst is responsible for identifying, analyzing, and helping eliminate the systemic drivers of customer escalations, cancellations, and retention risk across the ...

This role sits at the intersection of lifecycle marketing, subscriptions, CX, and analytics - and ... Develop end-to-end retention and lifecycle strategies across email, SMS, and on-site experiences ...

In addition to strong customer service skills, the Retention Representative should be competent in data analysis to assess any possible disenrollment threats. Responsibilities Develop and implement ...

Conduct data analysis: Utilize data-driven insights to identify user retention patterns, trends, and areas of improvement. Analyze customer behavior, engagement metrics, and churn rates to develop ...

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Retention Analyst information

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$31K

$73.3K

$130K

How much do retention analyst jobs pay per year?

As of Jun 29, 2026, the average yearly pay for retention analyst in the United States is $73,261.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,500.00 and $87,000.00 per year, depending on experience, location, and employer.

What jobs pay $10,000 a month without a degree?

Retention Analysts typically do not earn $10,000 a month without relevant experience or specialized skills. High-paying roles that can reach this level without a degree often include sales, real estate, or certain tech roles like software development if self-taught or through bootcamps, but these usually require strong skills, certifications, or experience. Most jobs paying this amount without a degree are in sales, entrepreneurship, or specialized trades with high earning potential.

What are Retention Analysts?

Retention Analysts are professionals who analyze customer data to understand why customers stay with or leave a company. Their main goal is to identify patterns and trends related to customer retention and churn, using data-driven insights to recommend strategies that improve customer loyalty. They often work closely with marketing, customer service, and product teams to develop initiatives that keep customers engaged. Retention Analysts use various tools and techniques, such as statistical analysis and predictive modeling, to help organizations reduce customer loss and increase long-term value.

What jobs will boom in 2026?

Retention Analysts are expected to see increased demand as companies focus on customer engagement and loyalty strategies. Skills in data analysis, CRM tools, and understanding consumer behavior will be valuable, with growth driven by digital marketing and e-commerce sectors. Overall, roles related to data-driven marketing and customer experience management are projected to expand significantly by 2026.

What does a retention analyst do?

A retention analyst is responsible for analyzing customer data to identify patterns and factors that influence customer retention. They develop strategies to improve customer loyalty, often using data analysis tools and metrics to measure success. Their work helps companies reduce churn and increase long-term revenue.

What is the difference between Retention Analyst vs Customer Success Analyst?

AspectRetention AnalystCustomer Success Analyst
Required CredentialsBachelor's degree in business, marketing, or related field; data analysis skillsBachelor's degree in business, communications, or related field; customer service experience
Work EnvironmentData-driven, analytical setting, often in finance, marketing, or SaaS companiesCustomer-facing roles in SaaS, tech, or service industries
Employer & Industry UsageUsed in marketing, SaaS, finance to improve customer retentionCommon in SaaS, tech, and service sectors to enhance customer experience
Search & Comparison IntentUnderstanding roles related to customer retention and data analysisUnderstanding roles focused on customer success and relationship management

While both roles aim to improve customer relationships, a Retention Analyst primarily analyzes data to identify retention strategies, whereas a Customer Success Analyst focuses on engaging with customers to ensure satisfaction and loyalty.

What jobs pay 500,000 a year in the US?

High-paying roles for a Retention Analyst or similar positions typically include executive-level jobs such as Chief Marketing Officer, Vice President of Customer Experience, or Director of Retention, which can reach or exceed $500,000 annually with bonuses and stock options. These roles often require extensive experience, advanced skills in data analysis, strategic planning, and leadership, and are usually found in large corporations or tech companies. Compensation varies based on industry, company size, and geographic location.

How does a Retention Analyst typically interact with marketing and customer service teams to improve customer retention rates?

A Retention Analyst works closely with both marketing and customer service teams to share insights on customer behavior, churn risk, and the effectiveness of retention campaigns. They often analyze customer data and feedback, then collaborate with marketing to develop targeted communication strategies and with customer service to refine engagement tactics. Regular meetings and reporting help ensure that all teams are aligned on goals and understand which actions have the strongest impact on retaining customers. This collaborative environment supports continuous improvement and innovation in retention initiatives.

What are the key skills and qualifications needed to thrive as a Retention Analyst, and why are they important?

To thrive as a Retention Analyst, you need strong analytical skills, experience with data analysis, and a background in business, statistics, or a related field. Familiarity with data visualization tools (such as Tableau or Power BI), CRM systems, and advanced Excel or SQL is typically required. Excellent communication, problem-solving abilities, and attention to detail help you translate data insights into actionable retention strategies. These skills are crucial for identifying customer trends and driving initiatives that improve customer loyalty and business growth.
More about Retention Analyst jobs
What states have the most Retention Analyst jobs? States with the most job openings for Retention Analyst jobs include:
Infographic showing various Retention Analyst job openings in the United States as of June 2026, with employment types broken down into 95% Full Time, 2% Part Time, 1% Temporary, and 2% Contract. Highlights an 90% Physical, 1% Hybrid, and 9% Remote job distribution, with an average salary of $73,261 per year, or $35.2 per hour.
Associate Retention Analyst

Associate Retention Analyst

PrizePicks

Atlanta, GA โ€ข Hybrid

Other

Posted 7 days ago


Key responsibilities

  • Own retention marketing analytics by segmenting promotional strategies, creating personalized user experiences, and optimizing retention spend.

  • Design and execute A/B tests, develop hypotheses, and deliver insights based on results.

  • Analyze user behavior trends to deliver insights and recommend actions.


Job description

What you'll do:
  • Own the topic of retention marketing analytics through segmenting promotional strategies, creating a personalized user experience, and optimizing retention spend
  • Design the framework for frequent A/B tests, develop hypothesis, and deliver insights based on results
  • Look for trends and perform analysis on user behavior to deliver insights and recommended actionsย 
  • Create, understand, and identify opportunities within customer journeys
  • Develop hypothesis, create the framework, and deliver results for frequent A/B tests
  • Develop data collection, data analysis, and business intelligence reporting systems to measure and inform business strategy for the Retention Marketing team
  • Create presentations and written documents with little guidance, and present to both technical and non-technical audiences in an effective way, articulating ideas and opinions clearly and efficiently
  • Collaborate with decision-makers on the Retention Marketing team to understand their goals, and proactively identify opportunities to use data to develop new insights, guide strategy, and improve business results
What you have:
  • 1+ years of Data Analytics experience in an e-commerce, direct-to-consumer, or retail environment (marketing domain experience preferred)
  • Advanced knowledge of SQL, including comfort with analytic functions, window functions, and common table expressions
  • 1+ years' experience using data visualization tools (Tableau preferred) & scripting languages (Python)
  • Advanced ability to draw insights from analysis, supported by data, and clearly communicate them to stakeholders, including senior management
  • Intellectual curiosity, and solid understanding of data sources and ecosystems, with the ability to see from the brand's business lens
  • Strong communication skills, both written and oral
Where you'll live:
  • This is a hybrid position based at our PrizePicks headquarters in Atlanta, GA. #LI-Hybrid