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Retail Channel Manager Jobs in Kansas (NOW HIRING)

Partner and build relationships with retail store associates and management during daytime retail ... Must be 18 years or older Channel Partners Solutions is an equal opportunity employer in every ...

Merchandiser

Wichita, KS ยท On-site

$19/hr

Partner and build relationships with retail store associates and management during daytime retail ... Communicate effectively with customers, team members, and Channel Partners management team (good ...

Merchandiser

Kansas City, KS ยท On-site

$16 - $19/hr

Partner and build relationships with retail store associates and management during daytime retail ... Communicate effectively with customers, team members, and Channel Partners management team (good ...

Merchandiser

Kansas City, KS ยท On-site

$16 - $19/hr

Partner and build relationships with retail store associates and management during daytime retail ... Must be 18 years or older Channel Partners Solutions is an equal opportunity employer in every ...

Partner and build relationships with retail store associates and management during daytime retail ... Communicate effectively with customers, team members, and Channel Partners management team (good ...

Merchandiser

Wichita, KS ยท On-site

$16 - $19/hr

Partner and build relationships with retail store associates and management during daytime retail ... Communicate effectively with customers, team members, and Channel Partners management team (good ...

... retail partners, its' customers and external vendors. * Carry out the needs of the company while supporting all Channel Partners policies and procedures. * Communicate regularly with Project Manager ...

... retail partners, its' customers and external vendors. * Carry out the needs of the company while supporting all Channel Partners policies and procedures. * Communicate regularly with Project Manager ...

Team Lead Merchandiser

Wichita, KS ยท On-site

$17 - $20/hr

... retail partners, its' customers and external vendors. * Carry out the needs of the company while supporting all Channel Partners policies and procedures. * Communicate regularly with Project Manager ...

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Retail Channel Manager information

What does a retail channel manager do?

A Retail Channel Manager is responsible for overseeing and optimizing the relationship between a company and its retail partners. Their main duties include developing strategies to increase sales through retail channels, managing product placement and promotions, and ensuring that retail partners are aligned with the company's goals. They also analyze sales data, provide training to retail staff, and address any issues that arise in the retail environment. The role requires strong communication, negotiation, and analytical skills to drive growth and maintain strong partnerships.

What are the key skills and qualifications needed to thrive as a retail channel manager, and why are they important?

To thrive as a Retail Channel Manager, you need expertise in sales strategy, channel development, and relationship management, often supported by a degree in business or marketing. Familiarity with CRM software, inventory management systems, and retail analytics tools is typically required. Strong negotiation skills, analytical thinking, and effective communication set top performers apart in this role. These skills are crucial for optimizing retail partnerships, driving sales growth, and ensuring seamless coordination across multiple channels.

What are some common challenges retail channel managers face when aligning multiple retail partners with brand strategy?

Retail Channel Managers often encounter the challenge of ensuring consistent brand messaging and customer experience across diverse retail partners, each with their own priorities and sales approaches. Balancing the needs and expectations of different retailers while maintaining compliance with brand standards requires strong communication and negotiation skills. Additionally, adapting to varying market conditions and managing inventory levels across channels can be complex. Building strong relationships with retail partners and regularly providing training and support are essential for overcoming these challenges.

What is the difference between Retail Channel Manager vs Sales Associate?

AspectRetail Channel ManagerSales Associate
ResponsibilitiesOversees multiple retail channels, develops strategies, manages relationships with partnersAssists customers, processes sales, maintains product displays
Required SkillsSales strategy, channel management, communication, analyticsCustomer service, product knowledge, communication
Work EnvironmentOffice-based, retail stores, multi-channel settingsRetail stores, customer-facing roles
Common CertificationsSales, marketing, or business management certificationsCustomer service or sales certifications

The Retail Channel Manager focuses on managing and optimizing multiple sales channels and strategic partnerships, requiring broader business and management skills. In contrast, a Sales Associate primarily interacts directly with customers in retail stores, focusing on sales and customer service. Both roles are essential in retail but differ significantly in scope and responsibilities.

What job categories do people searching Retail Channel Manager jobs in Kansas look for?

The top searched job categories for Retail Channel Manager jobs in Kansas are:

Retail Media & Omni-Channel Manager

Russell Stover

Kansas City, KS โ€ข On-site

Full-time

Re-posted 20 hours ago


Job description

At Russell Stover, not only do we love chocolate, but we love our jobs! Every day we go to work exhibiting our values of excellence, innovation, entrepreneurship, responsibility, and collaboration. Working at Russell Stover you'll be part of the leading manufacturer of boxed, seasonal, and sugar-free chocolates. For over 100 years, Russell Stover Chocolates, Whitman's, and Pangburn's have been crafted with the finest ingredients to bring happiness to generations. Today, we produce over 55 million pounds of chocolate annually, and our legacy brands can be found in 13 company-owned stores and over 9,000 wholesale accounts. Join our team and let's continue making chocolate lovers happy!
A day in the life...
As a Retail Media & Omni-Channel Manager, you will be responsible for leading Retail Media and Digital Shelf strategy and execution for Russell Stover's Wholesale division across key omni-channel retailers, including Walmart, Kroger, and Target. You will develop and activate strategic paid search and display campaigns that drive sales performance and elevate brand visibility across retail media platforms.
You will also own Digital Shelf execution and measurement, managing one direct report focused on digital content creation and syndication to ensure best-in-class online merchandising. Working cross-functionally and in close partnership with agency partners, you will plan and optimize retail media activation, analyze digital shelf and sales performance, and translate insights into actionable recommendations.
Your focus will be on improving advertising effectiveness, strengthening digital shelf presence, and guiding budget alignment to maximize sales impact and return on investment.
You will have strong analytical skills, a deep understanding of the retail media ecosystem and omnichannel sales, and the ability to work independently, be resourceful, and collaborate effectively across teams. In this role, you will report to the Director of Digital Commerce.
This a hybrid role, onsite 3 days a week in Kansas City, MO. Relocation within the United States will be considered for qualified candidates.
What you will be doing...
  • Lead the end-to-end digital-channel strategy across retailer partners (Walmart, Kroger, Target, etc.), ensuring alignment of retail media (paid search & display ads), digital shelf, and omni sales opportunities.
  • Drive cross-functional integration between Sales and Marketing teams to ensure retail media planning and digital content reflects consumer-first thinking and business growth priorities.
  • Guide budget stewardship and investment strategy across retail media (paid search & display) to maximize ROI and business impact.
  • Lead and manage agency partners and internal cross-functional stakeholders to drive efficiency, best-in-class execution, and continuous innovation in search and retail media, and digital shelf content and activation.
  • Develop data and insights to drive digital in customer line reviews, digital shelf performance, and retail media. Utilize retailer data platforms, agency reporting tools, and digital shelf analytics to inform strategy and media optimization.
  • Lead partnership with Digital Shelf Measurement Provider. Ensure testing of digital content in tools such as Vizit to ensure best in class execution. Manage retail media creative execution.
  • Serve as the key liaison with Pacvue agency and retail media networks such as Walmart Connect, KPM, Roundel, identifying opportunities for growth, innovation, and partnership optimization.
  • Evolve measurement frameworks and demonstrate media's contribution to incremental sales and brand growth.
  • Help manager champion a culture of continuous learning and education around retail media and digital best practices, bringing forward thought leadership on platform innovation, audience data, and creative optimization.
  • Manage and coach one team member in execution of digital content creation and Digital Shelf product setup, syndication, and governance (Salsify).

Do you have what it takes?
(Required Qualifications)
  • Bachelor's degree in marketing, digital, retail, business administration, or a related field
  • 5+ years of experience in digital commerce, with hands-on execution of retail media, paid search, and display activation
  • 2+ years experience developing and managing retail media recommendations, investment, and activation across tactics (e.g., Search, Display)
  • People management or leadership experience (direct or indirect), with a passion for mentoring, coaching, and process organization
  • Proven ability to translate strategy into execution with measurable business impact in a fast-paced environment
  • Familiarity with retail media and digital shelf tools such as Pacvue, Skai, Flywheel, Profitero, Data Impact, e.fundamentals, or similar platforms
  • Knowledge of digital shelf measurement, content creation, and syndication processes
  • Experience working cross-functionally across sales, marketing, agencies, and external partners, with the ability to influence stakeholders at all levels
  • Strong analytical and problem-solving skills; comfortable navigating ambiguity and change
  • Excellent communication skills and the ability to speak, read, and write English fluently, with or without an accommodation.

Do you stand above the rest?
(Preferred Qualifications)
  • Experience in Consumer Goods
  • Hands-on experience with Walmart Connect, KPM (Kroger Precision Marketing), Roundel, and Criteo
  • Hands-on experience with Salsify or Syndigo
  • Analyzing digital sales & share with strong storytelling & presentation skills
  • Circana or Nielsen digital data experience
  • Experience managing creative briefs and design of retail media creative - Photoshop experience a plus
  • Familiarity with running digital content through Legal and Regulatory approvals
  • Amazon Ads experience
  • Keeps up with the latest trends in retail media and digital shelf
  • Understands incrementality measurement

If visiting our manufacturing plants, you will be expected to:
  • Ensure adherence to Good Manufacturing Practices (GMP) guidelines during plant visits to support product quality and uphold food safety standards.
  • Complete and follow FSQA training and programs to comply with regulatory requirements, ensure consumer safety, and support the company's food safety and quality objectives.
  • Promptly report any observed or suspected issues that may impact food safety, quality, or compliance to the designated plant personnel, to support timely corrective actions and maintain compliance.
  • Actively contributes to the continuous improvement of the company's Food Safety Culture through engagement and actions aligned with your role.

At Russell Stover Chocolates, we don't just accept difference - we celebrate it, we support it, and we thrive on it for the benefit of our employees, our products, and our community. Russell Stover Chocolates is proud to be an equal-opportunity workplace.
We provide equal employment opportunities to all people without regard to race, color, national origin, ancestry, citizenship, age, religion, gender, sex, sexual orientation, gender identity, gender expression, marital status, pregnancy, physical or mental disability, protected medical condition, genetic information, military service, veteran status, or any other status or characteristic protected by law.
Employment by Russell Stover Chocolates is contingent upon I-9 Employment Eligibility Verification, passing the urinalysis drug screen, education verification, and satisfactory reference and background checks.
Make Happy. Work Happy.