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Reputation Management Jobs in Boston, MA (NOW HIRING)

Kapitus

Lead Brand Marketing Coordinator

Boston, MA

$46K - $63K/yr

Online Reputation & Customer Advocacy * Support the Director of Brand Marketing in the execution of Kapitus' online reputation management strategy. * Monitor and respond to reviews across Trustpilot ...

STYL Residential

Property Manager

Lowell, MA · On-site

$90K - $100K/yr

... Reputation Management (ORM), Environmental and Social Governance (ESG), audits, etc. * Provide superior customer service and communication to our residents and prospects to enhance customer ...

STYL Residential

Property Manager

Bedford, MA · On-site

$92K - $95K/yr

... Reputation Management (ORM), Environmental and Social Governance (ESG), audits, etc. * Provide superior customer service and communication to our residents and prospects to enhance customer ...

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Reputation Management information

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$47

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How much do reputation management jobs pay per hour?

As of Aug 31, 2026, the average hourly pay for reputation management in Boston, MA is $47.19, according to ZipRecruiter salary data. Most workers in this role earn between $21.92 and $69.71 per hour, depending on experience, location, and employer.

What is a reputation management job?

A Reputation Management job involves monitoring, influencing, and maintaining the public perception of a person, brand, or company. Professionals in this field handle online reviews, social media presence, public relations, and crisis communication to ensure a positive reputation. They use strategies such as content creation, SEO, and customer engagement to shape public opinion. The goal is to build trust, manage negative feedback, and enhance brand credibility.

What are the key skills and qualifications needed to thrive in reputation management?

To thrive in Reputation Management, you need strong communication, crisis management, digital marketing skills, and typically a bachelor’s degree in communications, public relations, or a related field. Familiarity with social media monitoring tools, SEO platforms, and reputation management software is often required, as well as certifications like Google Analytics or HubSpot can be beneficial. Excellent problem-solving, emotional intelligence, and the ability to work under pressure are valuable soft skills in this role. These competencies are essential for effectively protecting and enhancing an organization’s public image in a fast-paced digital landscape.

What are the most common challenges faced by professionals in reputation management roles?

Professionals in Reputation Management often navigate challenges like rapidly addressing negative publicity, handling online reviews, and managing communications during crisis situations. The fast-paced nature of digital media means that issues can escalate quickly, requiring quick decision-making and coordinated efforts with PR, legal, and customer service teams. In addition, staying updated with changing online trends and managing multiple platforms simultaneously is part of the daily routine. Overcoming these challenges not only sharpens your strategic thinking skills but also provides solid experience for career growth into senior communications or brand management roles.

How do you become a reputation management professional?

To become a reputation management professional, individuals typically need a background in public relations, marketing, or communications, along with strong writing, research, and social media skills. Gaining experience through internships or entry-level roles and obtaining certifications in digital marketing or online reputation management can enhance prospects. Familiarity with tools like social media platforms and review monitoring software is also beneficial.

What does a reputation management do?

A reputation management professional monitors and influences the online perception of individuals or organizations by managing reviews, social media presence, and search engine results. They use tools like SEO and content strategies to improve or repair reputation, often working with communication skills and industry-specific certifications.

What are the most commonly searched types of Reputation Management jobs in Boston, MA?

The most popular types of Reputation Management jobs in Boston, MA are:

What are popular job titles related to Reputation Management jobs in Boston, MA?

For Reputation Management jobs in Boston, MA, the most frequently searched job titles are:

What job categories do people searching Reputation Management jobs in Boston, MA look for?

The top searched job categories for Reputation Management jobs in Boston, MA are:

Reputation Management jobs near you
Infographic showing various Reputation Management job openings in Boston, MA as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $98,164 per year, or $47.2 per hour.

Manager, Digital Experience - Reputation

Beth Israel Lahey Health

Charlestown, MA

$95K - $115K/yr

Full-time

Re-posted 17 days ago

Beth Israel Lahey Health rating

6.9

Company rating: 6.9 out of 10

Based on 150 frontline employees who took The Breakroom Quiz

459th of 895 rated healthcare providers

Job description

When you join the growing BILH team, you're not just taking a job, you’re making a difference in people’s lives.

The Manager, Digital Experience - Reputation is responsible for system-wide online reputation strategy for a large, integrated health system. This role is responsible for internal and externally owned channels. This person will oversee monitoring, protecting, and strengthening the organization’s digital reputation across providers, locations, and service lines, ensuring accuracy, trust, and a consistent patient-centered experience across all digital touchpoints.

Job Description:

Primary Responsibilties

  • Lead the development and execution of a comprehensive online reputation strategy across the health system
  • Oversee monitoring, analysis, and response to online reviews, ratings, and patient feedback across third-party platforms and search ecosystems
  • Own governance and maintenance of the system provider and location data across internal systems and external platforms
  • Ensure all public-facing responses and reputation activities comply with HIPAA, privacy regulations, and organizational standards
  • Produce executive-ready reporting and insights that translate reputation data into actionable recommendations
  • Collaborate with Marketing and Communications teams to improve local search visibility, ratings performance, and patient trust signals

Minimum Qualitifactions

  • Bachelor's degree in Business, Communications, Marketing, or a related field
  • 5+ years of experience in online reputation management, digital marketing, patient experience, or healthcare communications

Experience

  • Experience with content management systems (CMS) and reputation management tools (Press Ganey, Kyruus)
  • Familiarity with SEO best practices and analytics tools (Google Analytics, GA4, social insights).
  • Experience collaborating across matrixed organizations and influencing without direct authority
  • Experience working within a large health system or academic medical center

Skills and Abilities

  • Strong understanding of UX principles, digital engagement, and accessibility.
  • Strong understanding of patient-centered marketing in healthcare, including consumer decision journeys.
  • Excellent project management and collaboration skills.

Pay Range:

$95,000.00 USD - $115,000.00 USD

The pay range listed for this position is the annual base salary range the organization reasonably and in good faith expects to pay for this position at this time. Actual compensation is determined based on several factors, that may include seniority, education, training, relevant experience, relevant certifications, geography of work location, job responsibilities, or other applicable factors permissible by law. 

As a health care organization, we have a responsibility to do everything in our power to care for and protect our patients, our colleagues and our communities. Beth Israel Lahey Health requires that all staff be vaccinated against influenza (flu) as a condition of employment. More than 35,000 people working together. Nurses, doctors, technicians, therapists, researchers, teachers and more, making a difference in patients' lives. Your skill and compassion can make us even stronger. Equal Opportunity Employer/Veterans/Disabled

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