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Remote Product Marketing Jobs in Renton, WA (NOW HIRING)

ScreenPal

Director of Product Marketing

Seattle, WA · On-site +1

About the role We are seeking an outstanding Product Marketing Director who is ready to roll up their sleeves and drive the go-to-market strategy for our full product suite. This is a hands-on role ...

ScreenPal

Director of Product Marketing

Seattle, WA · Remote

About the role We are seeking an outstanding Product Marketing Director who is ready to roll up their sleeves and drive the go-to-market strategy for our full product suite. This is a hands-on role ...

ScreenPal

Director of Product Marketing

Seattle, WA · Remote

About the role We are seeking an outstanding Product Marketing Director who is ready to roll up their sleeves and drive the go-to-market strategy for our full product suite. This is a hands-on role ...

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All JobsProduct Marketing JobsRemote Product Marketing JobsRemote Product Marketing Jobs in Renton, WA

Remote Product Marketing information

See Renton, WA salary details

$75.9K

$167.3K

$196.8K

How much do remote product marketing jobs pay per year?

As of Aug 10, 2026, the average yearly pay for remote product marketing in Renton, WA is $167,339.00, according to ZipRecruiter salary data. Most workers in this role earn between $173,200.00 and $173,200.00 per year, depending on experience, location, and employer.

What is a remote product marketing manager?

A Remote Product Marketing Manager is a professional responsible for developing and executing marketing strategies for a product or product line, while working entirely from a remote location. Their work includes market research, positioning, messaging, go-to-market plans, and collaborating with sales, product, and marketing teams. Remote Product Marketing Managers use digital tools to coordinate with team members and stakeholders across different locations. They play a crucial role in ensuring a product’s success in the market by effectively communicating its value to the target audience.

What are the key skills and qualifications needed to thrive as a remote product marketing manager, and why are they important?

To thrive as a Remote Product Marketing Manager, you need expertise in market research, positioning, go-to-market strategy, and a background in marketing or a related field. Familiarity with marketing automation tools (like HubSpot or Marketo), analytics platforms, and project management systems is typically required. Exceptional communication, cross-functional collaboration, and self-motivation are standout soft skills for this remote role. These skills ensure effective product launches, compelling messaging, and seamless teamwork despite physical distance.

What is the difference between Remote Product Marketing vs Remote Content Marketing?

AspectRemote Product MarketingRemote Content Marketing
Primary FocusPromoting and positioning products to target audiencesCreating and distributing valuable content to attract and engage audiences
Skills & CredentialsMarketing strategy, product knowledge, analyticsContent creation, SEO, storytelling
Work EnvironmentCross-functional teams, product launches, market researchContent teams, editorial calendars, digital platforms
Industry UsageTech, SaaS, e-commerceMedia, publishing, digital marketing

Remote Product Marketing and Remote Content Marketing share overlapping skills like digital marketing and communication but differ mainly in focus. Product marketing emphasizes promoting specific products, while content marketing centers on creating content to build brand awareness and engagement. Understanding these differences helps job seekers target roles aligned with their skills and career goals.

How does a remote product marketing professional typically collaborate with cross-functional teams to launch new products?

As a remote product marketing professional, you’ll frequently coordinate with product managers, designers, sales teams, and customer support, often using digital collaboration tools like Slack, Zoom, and project management platforms. Effective communication and proactive alignment are essential, as you’ll help develop go-to-market strategies, messaging, and launch plans while navigating time zone differences. Regular virtual meetings and clear documentation ensure everyone stays informed and projects move forward smoothly. Building strong relationships remotely is key to driving successful product launches.
What are the most commonly searched types of Product Marketing jobs in Renton, WA? The most popular types of Product Marketing jobs in Renton, WA are:
What are popular job titles related to Remote Product Marketing jobs in Renton, WA? For Remote Product Marketing jobs in Renton, WA, the most frequently searched job titles are:
What job categories do people searching Remote Product Marketing jobs in Renton, WA look for? The top searched job categories for Remote Product Marketing jobs in Renton, WA are:
What cities near Renton, WA are hiring for Remote Product Marketing jobs? Cities near Renton, WA with the most Remote Product Marketing job openings:
Remote Product Marketing jobs near you

Director of Product Marketing

ScreenPal

Seattle, WA • On-site, Remote

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 24 days ago

Job description

Join us!
ScreenPal's AI-enhanced video tools make it simple to create compelling videos and amplify your message. Our mission is to help people share their expertise-never replace it. With millions of users worldwide, ScreenPal is a leading SaaS platform empowering educators, trainers, and businesses to learn, teach, and communicate more effectively.
We're a profitable, rapidly growing, privately held company with a virtual team and headquarters in Seattle, WA.
We take pride in delivering exceptional experiences and engaging customers around the globe. At ScreenPal, we build tools that are easy, intuitive, and fun-and our marketing team plays a vital role in bringing that mission to life.
About the role
We are seeking an outstanding Product Marketing Director who is ready to roll up their sleeves and drive the go-to-market strategy for our full product suite. This is a hands-on role where you will actively craft compelling product messaging, immerse yourself in customer insights, and build and execute programs that fuel adoption, engagement, and loyalty-particularly for an end-user-facing software application.
You excel at digging into customer needs, developing high-impact positioning, and partnering closely with cross-functional teams to turn strategy into action. You're a storyteller, a strategic thinker, and a practical, hands-on marketer who thrives in a fast-paced, collaborative environment. You feel completely comfortable working directly in digital marketing tools-whether building campaigns, analyzing performance, or refining messaging-and you aren't afraid to get into the details required to successfully market and grow an end-user software product.
What you will do:
Go-to-Market Leadership
  • Develop GTM strategy, messaging, and positioning for new products and features across education, training, video marketing, and more.
  • Lead cross-functional planning and execution for product launches and major marketing initiatives.
  • Drive global product adoption for both B2C self-serve users and B2B Team Plans; recommend new growth opportunities and expansion strategies.

Demand Generation & Digital Marketing
  • Utilize digital channels, virtual events, and webinars to generate demand and accelerate pipeline.
  • Build and optimize self-serve acquisition funnels to increase signups, trials, and paid conversions.
  • Lead integrated campaigns that generate high-quality leads with measurable ROI.
  • Manage global digital programs including social media, email, and content marketing.

Customer Insights & Storytelling
  • Continuously analyze customer needs, market trends, and product performance through both qualitative and quantitative methods.
  • Develop story-driven content, customer narratives, and case studies that highlight the impact of our video, image, and collaboration solutions.
  • Use video as a core communication medium-internally and externally.

Cross-Functional Alignment
  • Partner closely with engineering, marketing, product, design, and customer support to ensure seamless GTM execution.
  • Refine the customer journey and implement lifecycle marketing strategies across onboarding, activation, usage, and renewal.
  • Build and manage a strong customer advocacy engine including testimonials, reviews, and evangelist programs.

Sales Enablement & Market Intelligence
  • Equip B2B sales with GTM assets such as pitch decks, demo scripts, ROI models, and competitive battle cards.
  • Maintain a clear understanding of the competitive landscape, market trends, and evolving customer pain points to inform product and packaging decisions.

Requirements
Must Have:
  • Bachelor's degree in Marketing, Business, or related field.
  • 7+ years of product marketing experience in SaaS (B2B and B2B2C strongly preferred).
  • Expert experience marketing an end-user software product, with a deep understanding of how to drive adoption, engagement, and retention with prosumer audiences.
  • Exceptional storytelling skills; strong writer and editor capable of producing high-quality content.
  • Highly data-driven with experience optimizing programs to achieve company-level targets.
  • Demonstrated success scaling product-led growth and demand generation programs.
  • Strong data visualization skills and the ability to clearly communicate insights and business impact.
  • Expertise with CRM systems for lead generation, nurturing, tracking, and reporting.
  • Experience with web analytics, A/B testing, site authoring, email marketing, social media, CRM, and other marketing tools.
  • Hands-on experience with content marketing, and lifecycle marketing.
  • Creative thinker capable of developing compelling customer-facing narratives.

Nice to Have:
  • Experience with inbound B2B and B2C marketing strategies.
  • SaaS experience with free-to-paid conversion models.
  • Understanding of the education and training markets.
  • Passion for video as a communication and learning tool.
  • Collaborative, flexible team player with a sense of humor.

Benefits
  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Paid Time Off (Vacation, Sick & Public Holidays)
  • Work From Home

Apply