Senior Media Buyer / Media Planner Remote | Federal Healthcare Communications GLI is seeking an ... This role requires expertise in audience targeting, media strategy, campaign analytics, and ...
Senior Media Buyer / Media Planner Remote | Federal Healthcare Communications GLI is seeking an ... This role requires expertise in audience targeting, media strategy, campaign analytics, and ...
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Virginia Beach, VA · On-site +1
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... social media, content marketing, email marketing, and paid advertising. Conversion Rate ... Collect and analyze data to gain insights into user behaviour, product usage, and marketing ...
... social media, content marketing, email marketing, and paid advertising. Conversion Rate ... Collect and analyze data to gain insights into user behaviour, product usage, and marketing ...
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Growth Hacker - Remote
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... social media, content marketing, email marketing, and paid advertising. Conversion Rate ... Collect and analyze data to gain insights into user behaviour, product usage, and marketing ...
... social media, content marketing, email marketing, and paid advertising. Conversion Rate ... Collect and analyze data to gain insights into user behaviour, product usage, and marketing ...
Remote Media Analyst information
How do Remote Media Analysts typically collaborate with team members and stakeholders while working off-site?
Remote Media Analysts often rely on digital communication and project management tools to stay connected with their teams. They regularly participate in virtual meetings to discuss media trends, campaign performance, and reporting insights. Collaboration with marketing, PR, and data teams is common, and clear, timely communication is crucial to ensure that analyses align with organizational goals. Most companies provide access to shared dashboards and cloud-based platforms to facilitate seamless workflow and data sharing.
What are the key skills and qualifications needed to thrive as a Remote Media Analyst, and why are they important?
To thrive as a Remote Media Analyst, you need strong analytical abilities, proficiency in data interpretation, and a relevant degree in communications, marketing, or a related field. Familiarity with media monitoring tools, analytics platforms (like Google Analytics or Meltwater), and data visualization software is typically required. Excellent communication, attention to detail, and time management are soft skills that help you stand out in this remote role. These skills and qualities are essential for delivering accurate media insights, supporting strategic decisions, and maintaining productivity in a virtual environment.
What is a Remote Media Analyst?
A Remote Media Analyst is a professional who evaluates and interprets media content, trends, and data while working from a remote location. Their responsibilities often include monitoring news, social media, and other digital platforms to gather insights about brand reputation, public opinion, or market trends. They compile reports, perform data analysis, and provide recommendations to organizations to help inform marketing, communications, or business strategies. Remote Media Analysts use a variety of digital tools and software to conduct their work efficiently from anywhere with an internet connection.
What are the most commonly searched types of Media Analyst jobs in Virginia? The most popular types of Media Analyst jobs in Virginia are:
What are popular job titles related to Remote Media Analyst jobs in Virginia? For Remote Media Analyst jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Remote Media Analyst jobs in Virginia look for? The top searched job categories for Remote Media Analyst jobs in Virginia are:
- Remote Social Media Assistant Night Shift
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What cities in Virginia are hiring for Remote Media Analyst jobs? Cities in Virginia with the most Remote Media Analyst job openings:
Contractor
Medical, Dental, Vision, Retirement
Re-posted 18 days ago
Job description
Senior Media Buyer / Media Planner
Remote | Federal Healthcare Communications
GLI is seeking an experienced Senior Media Buyer / Media Planner to support a national federal healthcare communications program focused on Veteran outreach, public health awareness, and suicide prevention initiatives.
The selected candidate will lead the planning, placement, optimization, and performance reporting of integrated paid media campaigns across digital and traditional advertising channels. This role requires expertise in audience targeting, media strategy, campaign analytics, and performance optimization to effectively reach Veteran and military populations nationwide.
Key Responsibilities
Develop and execute integrated paid media strategies across digital, social media, Connected TV (CTV), programmatic, video, and broadcast channels.
Plan, negotiate, purchase, place, and optimize advertising campaigns to maximize audience reach, engagement, and return on investment.
Develop audience segmentation and targeting strategies utilizing demographic, behavioral, geographic, and market data.
Monitor campaign performance and continuously optimize media placements based on performance metrics and analytics.
Analyze and report campaign results, including impressions, reach, engagement, click-through rates, video views, conversion metrics, and overall campaign effectiveness.
Prepare executive-level reports and presentations for federal stakeholders.
Collaborate with communications, creative, analytics, and program management teams to ensure successful campaign delivery.
Requirements
Minimum Qualifications
Bachelor's degree in Marketing, Communications, Advertising, Public Relations, Business, or a related field.
Minimum eight (8) years of experience in media buying, media planning, digital advertising, integrated marketing, or strategic communications.
Demonstrated experience managing multi-channel paid media campaigns.
Strong analytical, reporting, budgeting, and campaign optimization skills.
Experience with audience targeting, geo-targeting, media analytics, and performance measurement.
Highly Desired Qualifications
Experience supporting Veteran, military, healthcare, behavioral health, public health, or suicide prevention communications initiatives.
Experience managing large-scale federal communications campaigns and media buys exceeding $1 million.
Experience with audience segmentation, impression verification, media compliance, brand safety, and fraud prevention controls.
Experience developing campaigns targeting Veteran and active-duty military populations.
Location: Remote (U.S.)
Employment Type: Consultant / Subcontractor
Qualified candidates should submit a resume highlighting relevant federal, healthcare, media buying, strategic communications, Veteran, military, or public health campaign experience.
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Terms apply to Benefit Packages, depending on scope.
Disclaimer:
GLI will never send offer letters of employment unless a thorough interview process has taken place and all other internal processing has taken place.
If you receive one from an outside party and is not from the URL of our firm at @greenberg-larraby.com), please do not respond. If you have further questions, please reach out to your administrator.
When you apply to our positions, upon our interest, a recruiter will call you directly and will pre-screen prior to an interview. Offers of employment are contingent upon a thorough interview process, background check, and security clearance adjudication processing as applicable. Thank you.
We are an Equal Opportunity Employer.