DR Copywriter
Williamsburg, MI · Remote
Remote Reports to: Director of Marketing Company: Truly Free Home Salary: $80,000 - 100,000 * we ... Translate product and customer insights into educational, conversion-aware content * Collaborate ...
DR Copywriter
Williamsburg, MI · Remote
Remote Reports to: Director of Marketing Company: Truly Free Home Salary: $80,000 - 100,000 * we ... Translate product and customer insights into educational, conversion-aware content * Collaborate ...
Wealth Sales Enablement Content Manager
Detroit, MI · On-site +1
$70K - $140K/yr
Medical
Life
Retirement
PTO
Strong copywriting and editing background * Experience with content management software * Strong ... Remote roles will also have the opportunity to come together in our offices for moments that matter.
Wealth Sales Enablement Content Manager
Detroit, MI · On-site +1
$70K - $140K/yr
Medical
Life
Retirement
PTO
Strong copywriting and editing background * Experience with content management software * Strong ... Remote roles will also have the opportunity to come together in our offices for moments that matter.
Remote Educational Copywriter information
What does a remote educational copywriter do?
A Remote Educational Copywriter creates engaging, informative, and accurate written content for educational materials, such as lesson plans, textbooks, online courses, and marketing materials for schools or edtech companies. Working remotely, they collaborate with subject matter experts and instructional designers to ensure content meets learning objectives and aligns with educational standards. Their role often includes researching topics, editing drafts, and adapting content for different audiences and platforms.
What are the key skills and qualifications needed to thrive as a remote educational copywriter?
To thrive as a Remote Educational Copywriter, you need excellent writing and editing skills, a background in education or instructional design, and a strong command of grammar and style. Familiarity with content management systems (CMS), SEO tools, and digital collaboration platforms is typically required. Creativity, attention to detail, self-motivation, and effective communication are standout soft skills for this role. These abilities ensure the creation of engaging, accurate, and accessible educational materials that support learning objectives and meet client expectations.
How does a remote educational copywriter typically collaborate with subject matter experts and instructional designers?
As a remote educational copywriter, you'll frequently work with subject matter experts (SMEs) and instructional designers through virtual meetings, collaborative platforms, and shared documents. Communication is key in this role, as you'll need to clarify complex educational concepts and ensure content accuracy. Expect to participate in brainstorming sessions, provide drafts for feedback, and incorporate revisions based on SME and instructional designer input. This collaborative workflow helps ensure the final learning materials are both engaging and pedagogically sound.
What is the difference between Remote Educational Copywriter vs Remote Content Writer?
| Aspect | Remote Educational Copywriter | Remote Content Writer |
|---|---|---|
| Required Credentials | Typically a degree in education, communications, or related field; expertise in educational content | Varies widely; often a degree in journalism, English, or related field; focus on general content |
| Work Environment | Primarily in educational publishing, e-learning platforms, or academic institutions | Broad range including blogs, marketing, entertainment, and corporate websites |
| Employer & Industry Usage | Used by educational companies, e-learning providers, and academic publishers | Used across industries like marketing, media, tech, and corporate sectors |
While both roles involve writing, Remote Educational Copywriters specialize in creating instructional and academic content, often requiring educational credentials. Remote Content Writers have a broader scope, producing various types of content for diverse industries. Understanding these differences helps job seekers target the right opportunities based on their skills and interests.
What are the most commonly searched types of Educational Copywriter jobs in Michigan?
The most popular types of Educational Copywriter jobs in Michigan are:
What are popular job titles related to Remote Educational Copywriter jobs in Michigan?
For Remote Educational Copywriter jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Remote Educational Copywriter jobs in Michigan look for?
The top searched job categories for Remote Educational Copywriter jobs in Michigan are:
What cities in Michigan are hiring for Remote Educational Copywriter jobs?
Cities in Michigan with the most Remote Educational Copywriter job openings:
Full-time
Re-posted 12 hours ago
Job description
Direct Response Copywriter (Performance-Driven | DTC Growth)
Location: Remote
Reports to: Director of Marketing
Company: Truly Free Home
Salary: $80,000 - 100,000
* we will also consider W-2 and/or part time candidates
Role Overview
We're looking for a performance-obsessed Direct Response Copywriter who understands that great copy doesn't just sound good-it converts.
This role sits at the intersection of creative strategy and revenue growth, owning the messaging that drives customer acquisition, retention, and LTV across our DTC channels. You'll write high-converting copy for paid media, email/SMS, landing pages, and funnels-while continuously testing, iterating, and optimizing based on performance data.
For the next 5-6 months, you'll also support blog and SEO content as we expand our organic footprint. This is a temporary component and will not dilute the primary focus on direct response performance.
If you think in hooks, obsess over CTRs and CVRs, and love turning insights into scalable creative-this role is for you.
What You'll Own
Direct Response Copy (Core Focus)
- Write and optimize conversion-driven copy across: Paid social ads (Meta, TikTok, YouTube)
- Email & SMS campaigns and flows
- Landing pages and product detail pages
- Advertorials and funnels
- Develop high-performing hooks, angles, and messaging frameworks
- Partner with creative and media teams to concept and iterate ad creative
- Continuously test variations (headlines, offers, positioning) to improve KPIs
- Analyze performance data and translate insights into new copy directions
Testing & Optimization
- Own copy testing roadmap and iteration cycles
- Identify winning messaging and scale it across channels
- Balance speed and quality-shipping frequently while improving performance
Temporary Blog & SEO Support (5-6 months)
- Write or support blog content aligned with SEO and brand goals
- Translate product and customer insights into educational, conversion-aware content
- Collaborate with SEO or content teams to maintain consistency in voice and messaging
What Success Looks Like
Your copy directly improves conversion rates, CTR, and CAC efficiency
- You consistently generate new winning angles and hooks
- You contribute to scalable creative that drives measurable revenue growth
- You operate with a test learn iterate mindset, not "one-and-done" writing
What You Bring
- 3+ years of direct response copywriting experience (DTC or performance marketing preferred)
- Proven track record of writing copy that drives measurable results
- Deep understanding of:
- Customer psychology and buyer intent
- Offers, hooks, and urgency
- Paid social and lifecycle marketing ecosystems
- Experience working closely with paid media, creative, or growth teams
- Comfort using data to inform decisions (you don't need to be an analyst, but you use performance insights)
Bonus Points
- Experience in DTC, CPG, or subscription businesses
- Familiarity with platforms like Klaviyo, Meta Ads, or TikTok Ads
- Exposure to SEO or long-form content strategy
How You Work
- You think like a marketer, not just a writer
- You move fast and iterate faster
- You care about performance over opinions
- You're constantly studying what's working in the market-and applying it
Why This Role is Different
This isn't a traditional copywriting role. You won't be writing in a vacuum-you'll be:
- Directly tied to revenue and growth
- Collaborating with a performance-driven team
- Shipping work that gets tested, measured, and scaled