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Remote Freelance Copywriter Jobs in Michigan (NOW HIRING)

Remote Reports to: Director of Marketing Company: Truly Free Home Salary: $80,000 - 100,000 * we ... Copywriter who understands that great copy doesn't just sound good-it converts. This role sits at ...

Remote Freelance Copywriter information

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$20

$27

$40

How much do remote freelance copywriter jobs pay per hour?

As of Aug 10, 2026, the average hourly pay for remote freelance copywriter in Michigan is $27.24, according to ZipRecruiter salary data. Most workers in this role earn between $22.40 and $32.45 per hour, depending on experience, location, and employer.

What is a remote freelance copywriter?

A Remote Freelance Copywriter is a self-employed writer who creates marketing content, such as website copy, blog articles, emails, and advertisements, for clients from a remote location. They typically work with multiple businesses or agencies on a contract basis, ensuring flexibility in schedules and projects. This role requires strong writing skills, creativity, and an understanding of brand messaging and target audiences. Freelance copywriters often find work through job boards, networking, or direct outreach to potential clients.

What kind of clients or projects do remote freelance copywriters typically work with, and how are assignments managed?

Remote Freelance Copywriters often collaborate with a diverse range of clients, including marketing agencies, e-commerce companies, tech startups, and small businesses. Projects can involve writing blog articles, website content, email campaigns, product descriptions, or social media posts, with assignments typically managed through content briefs, deadlines, and online communication tools. Freelance copywriters frequently juggle multiple projects at once, setting their own schedules and working independently, while staying responsive to client feedback. Communication is mostly virtual, requiring clear updates and timely delivery of drafts or revisions. This structure offers variety in work but also requires strong organizational skills to ensure client expectations are consistently met.

What skills and qualifications are needed to be a remote freelance copywriter?

To thrive as a Remote Freelance Copywriter, you need expert writing, editing, and research abilities, often supported by a relevant degree or portfolio of published work. Familiarity with content management systems, SEO tools, and collaboration platforms like Google Workspace or Slack is highly valuable. Strong communication, self-motivation, and time management skills make candidates stand out in this role. These qualities are essential for consistently delivering high-quality written content, meeting deadlines, and effectively working with clients from a distance.

What are the most commonly searched types of Remote Copywriter jobs in Michigan? The most popular types of Remote Copywriter jobs in Michigan are:
What are popular job titles related to Remote Freelance Copywriter jobs in Michigan? For Remote Freelance Copywriter jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Remote Freelance Copywriter jobs in Michigan look for? The top searched job categories for Remote Freelance Copywriter jobs in Michigan are:
What cities in Michigan are hiring for Remote Freelance Copywriter jobs? Cities in Michigan with the most Remote Freelance Copywriter job openings:
Infographic showing various Remote Freelance Copywriter job openings in Michigan as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% Remote job distribution, with an average salary of $56,653 per year, or $27.2 per hour.

DR Copywriter

Truly Free Home

Williamsburg, MI • Remote

Full-time

Re-posted 23 days ago


Job description

Direct Response Copywriter (Performance-Driven | DTC Growth)
Location: Remote
Reports to: Director of Marketing
Company: Truly Free Home
Salary: $80,000 - 100,000


* we will also consider W-2 and/or part time candidates


Role Overview


We're looking for a performance-obsessed Direct Response Copywriter who understands that great copy doesn't just sound good-it converts.


This role sits at the intersection of creative strategy and revenue growth, owning the messaging that drives customer acquisition, retention, and LTV across our DTC channels. You'll write high-converting copy for paid media, email/SMS, landing pages, and funnels-while continuously testing, iterating, and optimizing based on performance data.


For the next 5-6 months, you'll also support blog and SEO content as we expand our organic footprint. This is a temporary component and will not dilute the primary focus on direct response performance.


If you think in hooks, obsess over CTRs and CVRs, and love turning insights into scalable creative-this role is for you.


What You'll Own
Direct Response Copy (Core Focus)

  • Write and optimize conversion-driven copy across: Paid social ads (Meta, TikTok, YouTube)
  • Email & SMS campaigns and flows
  • Landing pages and product detail pages
  • Advertorials and funnels
  • Develop high-performing hooks, angles, and messaging frameworks
  • Partner with creative and media teams to concept and iterate ad creative
  • Continuously test variations (headlines, offers, positioning) to improve KPIs
  • Analyze performance data and translate insights into new copy directions


Testing & Optimization

  • Own copy testing roadmap and iteration cycles
  • Identify winning messaging and scale it across channels
  • Balance speed and quality-shipping frequently while improving performance


Temporary Blog & SEO Support (5-6 months)

  • Write or support blog content aligned with SEO and brand goals
  • Translate product and customer insights into educational, conversion-aware content
  • Collaborate with SEO or content teams to maintain consistency in voice and messaging


What Success Looks Like

Your copy directly improves conversion rates, CTR, and CAC efficiency

  • You consistently generate new winning angles and hooks
  • You contribute to scalable creative that drives measurable revenue growth
  • You operate with a test learn iterate mindset, not "one-and-done" writing


What You Bring

  • 3+ years of direct response copywriting experience (DTC or performance marketing preferred)
  • Proven track record of writing copy that drives measurable results
  • Deep understanding of:
  • Customer psychology and buyer intent
  • Offers, hooks, and urgency
  • Paid social and lifecycle marketing ecosystems
  • Experience working closely with paid media, creative, or growth teams
  • Comfort using data to inform decisions (you don't need to be an analyst, but you use performance insights)


Bonus Points

  • Experience in DTC, CPG, or subscription businesses
  • Familiarity with platforms like Klaviyo, Meta Ads, or TikTok Ads
  • Exposure to SEO or long-form content strategy


How You Work

  • You think like a marketer, not just a writer
  • You move fast and iterate faster
  • You care about performance over opinions
  • You're constantly studying what's working in the market-and applying it


Why This Role is Different
This isn't a traditional copywriting role. You won't be writing in a vacuum-you'll be:

  • Directly tied to revenue and growth
  • Collaborating with a performance-driven team
  • Shipping work that gets tested, measured, and scaled