Sr. Manager, Retention & CRM
Austin, TX · On-site +1
We're open to remote arrangements for the right candidate. Responsibilities * Build programs across ... Drive the catalog program - circulation strategy, audience selection, and measurement in ...
Sr. Manager, Retention & CRM
Austin, TX · On-site +1
We're open to remote arrangements for the right candidate. Responsibilities * Build programs across ... Drive the catalog program - circulation strategy, audience selection, and measurement in ...
Remote Circulation Manager information
How does a remote circulation manager collaborate with editorial and marketing teams to optimize distribution strategies?
As a Remote Circulation Manager, close collaboration with editorial and marketing teams is essential to ensure that content reaches target audiences efficiently. You will regularly coordinate with editorial staff to anticipate upcoming features or high-demand issues and work with marketing to implement subscription drives, promotions, and retention campaigns. Effective communication and use of shared analytics tools are key to aligning strategies and quickly adapting to audience trends. Despite working remotely, you will likely participate in virtual meetings and use project management platforms to stay connected and informed.
What is a remote circulation manager?
A Remote Circulation Manager oversees the distribution and management of materials such as books, magazines, or digital content for libraries or media organizations, but does so from a remote location. Their responsibilities include tracking inventory, managing borrowing and returns, supervising staff, and ensuring seamless access to resources for users. They utilize online systems and digital tools to coordinate circulation processes and resolve user inquiries without being physically present at the location. This role is increasingly common in digital and hybrid library environments, allowing for flexible work arrangements.
What is the difference between Remote Circulation Manager vs Remote Content Coordinator?
| Aspect | Remote Circulation Manager | Remote Content Coordinator |
|---|---|---|
| Primary Role | Oversees distribution and circulation of publications, manages subscriptions, and ensures timely delivery. | Assists in content planning, editing, and scheduling for digital and print media. |
| Required Skills | Knowledge of distribution channels, subscription management, and logistics. | Strong editing, communication, and content management skills. |
| Work Environment | Typically in publishing, media, or educational organizations, often remote. | In media, publishing, or marketing teams, usually remote or hybrid. |
The Remote Circulation Manager focuses on managing the distribution and circulation of publications, ensuring subscribers receive content on time. In contrast, the Remote Content Coordinator handles content creation, editing, and scheduling. Both roles often operate remotely within publishing or media industries but have distinct responsibilities related to distribution versus content development.
What are the key skills and qualifications needed to thrive as a remote circulation manager, and why are they important?
To thrive as a Remote Circulation Manager, you need expertise in subscription management, distribution logistics, and data analysis, often supported by a degree in communications, business, or a related field. Familiarity with circulation management software, CRM systems, and digital analytics tools is typically required. Strong organizational skills, attention to detail, and effective remote communication set top performers apart in this role. These skills ensure efficient distribution, subscriber satisfaction, and smooth remote team operations, all crucial for maintaining and growing readership.
What are popular job titles related to Remote Circulation Manager jobs in Texas? For Remote Circulation Manager jobs in Texas, the most frequently searched job titles are:
What job categories do people searching Remote Circulation Manager jobs in Texas look for? The top searched job categories for Remote Circulation Manager jobs in Texas are:
Full-time
Medical, Dental, Vision, Retirement, PTO
Posted 23 days ago
Job description
At Huckberry, we're on a mission to inspire and equip adventurers near and far, and along the way, build the most loved men's retailer on the planet. To help us get there, we're looking for a Sr. Manager, Retention & CRM to own our retention strategy and keep our community inspired for years to come.
For 15 years, our unique blend of storytelling and curated gear has built a fiercely loyal following. Our owned channels are already a major competitive advantage, but we need a curious, data-driven leader to get under the hood and adapt our retention operating model for our next massive phase of growth.
Your North Star is active customer growth. You'll use cohort insights to turn first-time buyers into lifelong customers and reactivate lapsed shoppers, partnering across teams to connect the dots between email, SMS, print catalogs, and digital ads. If you're hands-on in an ESP, love digging into data, and already shop Huckberry for your own weekend adventures, we want to hear from you.
This role is based out of our headquarters in Austin, TX; relocation will be provided. We're open to remote arrangements for the right candidate.
Responsibilities- Build programs across all channels that accelerate the first-to-second purchase - the moments, offers, and touchpoints that turn a buyer into a regular
- Email & SMS channel performance - campaigns and triggered flows alike
- Optimize flows, Eg. Welcome Series, Post-Purchase, Browse & Cart Abandonment, Product/Brand/Category Affinity, and Winback
- Stand up always-on winback and reactivation for lapsed customers
- Drive the catalog program - circulation strategy, audience selection, and measurement in partnership with our data team
- Partner with acquisition marketing on email/SMS capture, welcome offers, and the end-to-end new-customer experience
- Report regularly on active customer health and owned-channel performance, and use what you learn to sharpen the roadmap
Primary Objectives & KPI's:
- Growing Retained Customers
- Improving Repeat Rate by Monthly Cohorts
- Improving Reactivated & Rate
- Reducing Churn & Rate
- Increasing Rev/Active Customer
Requirements
Requirements- 5-8 years in lifecycle, retention, or CRM marketing at an online retail or ecommerce brand
- Hands-on mastery of a modern ESP and SMS platform (Klaviyo, Attentive, or enterprise equivalents) - flows, segmentation, dynamic content, deployment, and reporting
- Strong command of customer lifetime value, cohort analysis, and lifecycle management - you can dive deep into the data, analyze the heck out of it, and step back with an actionable insight
- Growth mindset with a strong curiosity for how AI can supercharge business insights and operations
- A fantastic collaborator who can sit comfortably with brand, performance marketing, and data teams - and who thrives working independently
- Organized, practical, and open-minded, with a genuine interest in men's style, gear, and adventure
Benefits
- Medical, Dental, Vision benefits
- 401(k) and employer match
- Annual Huckberry shopping credits
- Paid Sabbatical leave at 4 years
- Summer Fridays
- Weekly catered lunch
- Monthly happy hours
- Mental health resources
- Paid Parental Leave
- Paid Vacation & Paid Sick Leave
- Volunteer Time Off
- Generous employee discount
- Annual offsites
Huckberry is the ultimate one-stop men's shop for discovering the best gear and threads. Over a million guys trust us as their go-to resource for their closet, adventure inspiration, and a whole lot more. We were named one of IAB's most disruptive consumer brands, and we've collaborated with everyone from Matthew McConaughey and Leon Bridges to brands like Lululemon, Tacoma, and Coors. We look forward to meeting you.
Want to get to know us better? Check out our:
- Journal: http://huckberry.com/blog
- Youtube: https://www.youtube.com/@Huckberryco
- Instagram: http://instagram.com/huckberry
Huckberry encourages candidates of all different backgrounds and identities to apply. We are always eager to further diversify our company, and we are committed to providing an inclusive environment of mutual respect where all can flourish. All of our employment decisions are based solely on merit and business need.
About Huckberry
Sourced by ZipRecruiter
Company size
11 - 50 Employees
Headquarters location
San Francisco, CA, US
Year founded
2015