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Radio Marketing Manager Jobs (NOW HIRING)

Kapitus

Offline Media Marketing Manager

New York, NY · Remote

$62K - $100K/yr

The Offline Media Marketing Manager is an experienced marketer who specializes in planning ... radio, podcasts, and direct mail. This individual is results-driven, highly analytical, and adept ...

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Radio Marketing Manager information

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$33K

$83.5K

$145.5K

How much do radio marketing manager jobs pay per year?

As of Aug 11, 2026, the average yearly pay for radio marketing manager in the United States is $83,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $98,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Radio Marketing Manager?

A Radio Marketing Manager needs expertise in marketing strategy, audience analysis, and campaign planning, usually supported by a degree in marketing, communications, or a related field. Familiarity with radio automation software, analytics tools, and CRM systems is typically required, along with knowledge of relevant advertising regulations. Outstanding communication, creativity, and relationship-building skills help drive successful collaborations with clients and on-air talent. These skills ensure effective promotion, maximize audience reach, and generate revenue in a competitive media environment.

What does a Radio Marketing Manager do?

A Radio Marketing Manager is responsible for developing and implementing marketing strategies to promote a radio station's brand, programs, and advertising opportunities. They collaborate with sales teams to attract advertisers, create promotional campaigns, and analyze market trends to increase audience engagement and revenue. Additionally, they coordinate events, manage budgets, and maintain relationships with clients and partners to ensure successful marketing outcomes.

What is the difference between Radio Marketing Manager vs Radio Sales Coordinator?

AspectRadio Marketing ManagerRadio Sales Coordinator
Primary RoleDevelops and implements marketing strategies for radio campaignsSupports sales team by coordinating sales efforts and client communications
Required SkillsMarketing expertise, campaign planning, brandingSales support, client relations, administrative skills
Work EnvironmentMarketing departments, advertising agenciesRadio stations, sales offices
Common CertificationsMarketing certifications, advertising coursesSales training, communication skills

The Radio Marketing Manager focuses on creating and executing marketing strategies to promote radio campaigns, while the Radio Sales Coordinator supports the sales team by managing client communications and coordinating sales efforts. Both roles require strong communication skills, but the Marketing Manager emphasizes strategic planning, whereas the Sales Coordinator concentrates on sales support and administrative tasks.

What are some common challenges Radio Marketing Managers face when developing effective campaigns?

Radio Marketing Managers often encounter challenges such as balancing creative messaging with advertiser goals, targeting the right audience segments, and measuring campaign effectiveness. They must stay updated on listener analytics and adapt campaigns to shifts in audience preferences or media consumption habits. Additionally, collaboration with sales, programming, and digital teams is essential to integrate radio with other marketing channels and maximize overall campaign impact.
What cities are hiring for Radio Marketing Manager jobs? Cities with the most Radio Marketing Manager job openings:
What are the most commonly searched types of Radio Marketing jobs? The most popular types of Radio Marketing jobs are:
What states have the most Radio Marketing Manager jobs? States with the most job openings for Radio Marketing Manager jobs include:
Radio Marketing Manager jobs near you
Infographic showing various Radio Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $83,488 per year, or $40.1 per hour.

Marketing Manager

Thrive Health Systems

Colorado Springs, CO • On-site

$58K - $65K/yr

Full-time

Medical, Retirement, PTO

Re-posted 17 days ago

Job description

Benefits:
  • 401(k)
  • Competitive salary
  • Employee discounts
  • Paid time off
  • Wellness resources

Thrive Health Systems is looking for a Marketing Manager.
Thrive Health Systems is a natural health care company. Through the years, Thrive has employed largely chiropractic doctors (though there have been medical doctors, physicians assistants, nurse practitioners and naturopathic doctors on staff as well) to deliver natural solutions to the 80% of chronic and preventable conditions that plague Americans - like structural pain conditions, diabetes, auto-immune conditions, metabolic syndrome and more.
Thrive uses the following marketing media:
  • Television
  • Social Media
  • Radio
  • Print
  • Internet Search
  • Event Marketing
  • Internal Marketing
  • Email
  • Text
  • Professional websites
  • Website
  • Telephone Marketing
  • Coupon media like Groupon, Print, and more
  • Referral
  • PI (personal injury) marketing
  • SEO

You do not have to DO all of the marketing for each media source, but you need to understand marketing principles enough to set up cost effective marketing systems through any media necessary to achieve company objectives.
Areas that we have in-housed historically and have systems for are:
  • Internet marketing, such as Google, FB, Youtube, and TikTok PPC
  • Internal Marketing
  • Event based marketing - festivals, event shows, etc.
  • Email and Text
  • Online video creation

Areas that we'd like to develop further in:
  • Social Media Content Creation
  • SEO

Opportunities as we see it:
  • Campaign optimization
  • National reach campaigns
  • Social Media video creation
  • Website optimization

Skills required for this job:
  • Understanding of KPI, metrics to marketing success
  • Internet marketing skills, to include campaign creation and management
  • Reporting spreadsheeting - maintain and present your results
  • Google Suite skills - email, docs, design, spreadsheets
  • Design skills - if you are not a graphic designer, that can be okay, but you must understand the principles of design to create an attractive offer
  • Understanding of sales funnels, offers, and how to create a compelling message - marketing 101 - 404

Compensation
  • $58,000 - 65,000 salaried, plus bonuses on making budgets and goals

Time
Full-time. This role requires 40+ hours a week. Evening work is rare and weekend work is even more rare.
Travel
We manage properties in Colorado Springs and Denver with the goal to add more. For this reason, site visits require travel. When that happens, Thrive will reimburse mileage per IRS guidelines (does not include regular commute).
Compensation: $58,000.00 - $65,000.00 per year
Thrive Health Systems was founded out of the back of a small home in Colorado Springs. You can read about , but the big idea is simple: we are about natural healthcare. All about it.
If you hurt today, then we want to help. The thing is, your body probably didn't always hurt. Your body wasn't always broken. If you have pain or discomfort, we believe this is the way the body communicates there is a problem. Therefore, the key to solving the problem is to understand the root cause, and address it. Address the root problem, and the symptom (which is usually pain or discomfort) takes care of itself.
There are ranges of measurement that indicate health, or dysfunction, for just about anything in life. Including health.
We belive that getting AHEAD of problems is better than reacting to problems.
We believe that an ounce of prevention is worth a pound of cure (just like Ben Franklin said so).
We believe that healthcare can be far less expensive when a pro-active approach is used. We believe, and have seen, quality of life get restored when someone gets out of pain, gets off their meds, move away from the "battle of the side effects" and step into REAL health.
That's the big idea.
We're passionate about health. And the reason is because, without health, most people tend to not have much.
We've seen first-hand how a health problem can impact a marriage, or a father-child relationship.
We've seen first-hand how a health problem can impact job performance, and earning potential.
The consequences of neglecting one's health are real and severe. We invite anyone who disagrees to take a tour through our clinics, and hear the stories from people who walked a road in which health was lost...and then regained. And how through regaining their health, they got their ENTIRE life back. All our Chiropractors do is give the body that chance.

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