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Public Information Director Jobs (NOW HIRING)

Position Information Position Title Sports Information Director Status Job Summary Serve as the ... The SID ensures a cohesive narrative that aligns with the University's PR goals while elevating the ...

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Public Information Director information

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$134.5K

How much do public information director jobs pay per year?

As of Aug 6, 2026, the average yearly pay for public information director in the United States is $94,038.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,000.00 and $104,000.00 per year, depending on experience, location, and employer.

What is the difference between Public Information Director vs Public Relations Specialist?

AspectPublic Information DirectorPublic Relations Specialist
CredentialsBachelor's degree in communications, journalism, or related field; experience in public information rolesBachelor's degree in communications, marketing, or related field; often entry to mid-level experience
Work EnvironmentGovernment agencies, public institutions, or large organizationsPrivate companies, PR agencies, or non-profits
Employer & IndustryPublic sector, government, non-profitCorporate, agency, or non-profit sectors

The Public Information Director primarily manages communication strategies for government or public organizations, focusing on transparency and public info dissemination. In contrast, the Public Relations Specialist works to promote a company's image and handle media relations. While both roles require strong communication skills and similar educational backgrounds, their work environments and objectives differ significantly.

What does a public information director do?

A public information director manages communication between an organization and the public, overseeing media relations, crafting press releases, and developing communication strategies. They often use tools like social media and require strong writing and public speaking skills to ensure accurate and effective dissemination of information.

What are the key skills and qualifications needed to thrive as a public information director?

To thrive as a Public Information Director, you need strong communication skills, experience in media relations, and a degree in communications, public relations, or a related field. Familiarity with press release software, content management systems, and social media analytics tools is typically required. Outstanding interpersonal skills, crisis management abilities, and sound judgment help build trust and effectively convey critical information. These competencies ensure the organization’s message is clear, credible, and timely, especially during high-pressure situations.

How does a public information director typically collaborate with different departments during a crisis or emergency situation?

During a crisis or emergency, a Public Information Director plays a pivotal role in coordinating communication across various departments. They work closely with leadership, emergency management teams, and subject matter experts to gather accurate information quickly. The director ensures consistent messaging is shared with the public and stakeholders through multiple channels, often facilitating regular briefings and press releases. This collaborative approach helps maintain public trust and organizational credibility during high-pressure situations.

What is a public information director?

Public Information Directors are professionals responsible for managing and overseeing an organization's communication with the public, media, and stakeholders. They develop and implement strategies to ensure accurate and timely dissemination of information, often acting as the official spokesperson in times of crisis or during important announcements. Their role includes coordinating press releases, organizing media events, and maintaining the organization's public image. Public Information Directors typically work for government agencies, educational institutions, or large organizations, ensuring transparency and effective communication.
What cities are hiring for Public Information Director jobs? Cities with the most Public Information Director job openings:
What are the most commonly searched types of Public Information jobs? The most popular types of Public Information jobs are:
What states have the most Public Information Director jobs? States with the most job openings for Public Information Director jobs include:
Infographic showing various Public Information Director job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 72% Full Time, 23% Part Time, 1% Temporary, and 3% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $94,038 per year, or $45.2 per hour.

PUBLIC INFORMATION OFFICER 2

State of Nevada (NV)

Carson City, NV • On-site

$70K - $104K/yr

Full-time

Posted 12 days ago


State Of Nevada rating

7.1

Company rating: 7.1 out of 10

Based on 53 frontline employees who took The Breakroom Quiz

39th of 50 rated states


Job description

***THIS RECRUITMENT MAY CLOSE WITHOUT FURTHER NOTICE DEPENDING ON THE NUMBER OF APPLICATIONS RECEIVED. APPLICANTS ARE ENCOURAGED TO APPLY AS SOON AS POSSIBLE*** Job Summary The Nevada Cannabis Compliance Board is seeking a Public Information Officer 2 in the Las Vegas area. This position manages the agency's public relations and information program on a statewide basis and may require statewide travel; therefore, federally recognized identification is required.

The CCB is looking for a self-starter with strong communication skills who can effectively interact with media, cannabis industry representatives, legislators, and local government entities. The Public Information Officer will use various communication platforms-such as the agency's webpage, press releases, brochures, social media, and email-to keep licensees, legislators, and other stakeholders informed of updates related to legislation, regulations, compliance matters, and general inquiries. The role also involves building and maintaining relationships with industry organizations, legislators, state agencies, and local governments, as well as coordinating stakeholder communication, responding to public records requests, and overseeing website content.

Additionally, the PIO will develop short- and long-term strategies for a rapidly evolving industry, manage budgets for public education campaigns, and monitor public engagement. Provide detailed information and include date ranges. Using modern communications equipment and social media, Public Information Officers manage the public relations and public information program for an agency on a statewide basis; write media releases, newsletters and informational brochures; produce multi-media presentations and take photographs; design, organize and maintain web platforms.

Essential Qualifications Bachelor's degree from an accredited college or university in journalism, English, public or community relations, communications or closely related field and three years of professional experience in administering or directing a public information program including writing media releases and newsletters, preparing and presenting speeches and multimedia presentations, independent media contact, development of public relations strategies and journalistic writing; OR one year of experience as a Public Information Officer I in Nevada State service; OR an equivalent combination of education and experience as described above. Job Duties Write news releases, create informational brochures, coordinate and script public service announcements, and research and author articles for publication and/or to inform the public of activities or items of interest; organize, draft and edit material for printing or publication and distribution; evaluate advertising and promotional materials for compatibility with public relations efforts. Establish and maintain effective working relationships with State and local government officials and media representatives; respond to queries and direct questions to appropriate staff; arrange press conferences and notify media representatives of newsworthy events.

Develop internal and community relations publicity campaigns designed to build agency morale, community support, and a positive agency image and identity; prepare agency newsletters or brochures; draft and edit articles; layout and design materials for printing; draft speeches for special audiences and attend meetings. Collect articles, recordings of radio and television newscasts, and other informational releases pertaining to the agency; maintain informational files of background information; file information in order to monitor and maintain records of press coverage. Determine the need for photos or receive photo requests; arrange for appointments or photo shoots; select site and equipment; determine aesthetics and lighting; select poses or angles; print quality photos and/or prepare for publication; write scripts; determine sequence for slide presentations; and create multimedia presentations.

Plan, organize, coordinate and publicize special events to provide information regarding agency services and activities. Develop and maintain the public communications portion of the departmental crisis disaster response plan, serve as the agency spokesperson during crisis or emergency situations. Perform related duties as assigned.

Under limited supervision, incumbents develop and manage a complex public relations program and serve as spokesperson for the department, including fielding media and public inquiries of a sensitive or controversial nature, and authorizing appearances or public statements from staff members when highly technical information is required; advise management on the public relations impact of proposed actions, and design an agency-wide public relations program, image and strategy. Positions at this level manage a budget and may supervise staff. Knowledge, Skills, and Abilities This job specification lists the major knowledge, skills and abilities of the job and is not all inclusive.

Incumbent(s) will be expected to have knowledge, skills and abilities from a previous level. Working knowledge of: promotional and marketing strategies; coordination and allocation of resources; strategic planning and leadership techniques; web platform design and maintenance. General knowledge of: principles and practices of supervision; budget planning and organizational management.

Ability to: respond effectively to questions from the media, State and local officials and the public regarding controversial or high profile department programs and activities and represent the agency in a positive light; develop and implement internal policies and controls relating to the agency's public information program; design and lay out publications; make oral presentations to department employees/management and community groups; tailor long-and shortrange marketing strategies for promotion of programs and services; write scripts for multimedia use or for public service announcements; organize material, information and resources in a systematic way to optimize efficiency; understand when to arrange subject matter experts to act as spokespersons when highly technical information is required Recruiter Contact Information: Sonja Grass - SonjaGrass@admin.nv.gov The State of Nevada is an equal opportunity employer dedicated to building diverse, inclusive, and innovative work environments with employees who reflect our communities and enthusiastically serve them. All applicants are considered without regard to race, color, national origin, religion or belief, age, disability, sex, sexual orientation, gender identity or expression, pregnancy, domestic partnership, genetic information (GINA), or compensation and/or wages. Please send direct Inquiries or correspondence to the recruiter listed on this announcement.


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About State of Nevada

Sourced by ZipRecruiter

The State of Nevada isn't a company in the traditional sense, but rather a governing body that manages and directs the operations of the state of Nevada. Its headquarters are located in Carson City, NV, United States. The organisation is engaged in various sectors like education, transportation, business and industry, health and human services, conservation and natural resources, and many more. It is responsible for implementing and maintaining the law and order of the state, in addition to providing essential services to its residents.

Industry

Health care and social assistance

Company size

501 - 1,000 Employees

Headquarters location

Carson City, NV, US

Year founded

1864