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Promotion Director Jobs in Virginia (NOW HIRING)

Director of Sales Company: Shamin Hotels Position Overview: The Director of Sales oversees all ... Drive sales revenue by promoting hotel accommodations, meeting spaces, banquet facilities, catering ...

Membership Director The Fitness Equation is looking for a professional, performance-driven ... Up-selling existing customer base with add-on memberships and POS promotional packages such as ...

The Assistant Director assists in the promotion of the social, physical, and intellectual growth of the children. Our Assistant Directors are: Accountable. Ensure the school is operating in ...

The Assistant Director assists in the promotion of the social, physical, and intellectual growth of the children. Our Assistant Directors are: * Accountable! Ensure the school is operating in ...

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Promotion Director information

See Virginia salary details

$37.2K

$92.2K

$140.3K

How much do promotion director jobs pay per year?

As of Sep 3, 2026, the average yearly pay for promotion director in Virginia is $92,225.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,600.00 and $120,500.00 per year, depending on experience, location, and employer.

What are some common challenges a promotion director faces when coordinating multiple campaigns simultaneously?

A Promotion Director often manages several campaigns at once, each with its own objectives, timelines, and stakeholders. Balancing these overlapping projects can be challenging, especially when aligning messaging across various channels and ensuring consistent branding. Effective communication, strong organizational skills, and the ability to prioritize tasks are crucial in navigating these complexities. Additionally, Promotion Directors must be adaptable and ready to address last-minute changes or issues that arise during campaign execution.

What are the key skills and qualifications needed to thrive as a promotion director, and why are they important?

To thrive as a Promotion Director, you need expertise in marketing strategy, campaign management, and strong analytical skills, often supported by a bachelor’s degree in marketing, communications, or a related field. Familiarity with CRM platforms, digital marketing tools, and analytics software is typically required. Excellent leadership, creativity, and interpersonal communication set standout professionals apart in this role. These skills are crucial for designing effective promotions, leading teams, and maximizing brand visibility and engagement.

What is the difference between Promotion Director vs Marketing Manager?

AspectPromotion DirectorMarketing Manager
Primary FocusOversees promotional campaigns and brand visibilityDevelops overall marketing strategies and campaigns
ResponsibilitiesPlanning and executing promotional events, managing promotional teamsMarket research, campaign planning, and advertising
Required CredentialsBachelor's degree in marketing, communications, or related field; experience in promotionsBachelor's degree in marketing, business, or related field; experience in marketing management
Work EnvironmentCorporate offices, event venues, promotional agenciesCorporate offices, advertising agencies, media companies

The Promotion Director primarily focuses on executing promotional campaigns and managing promotional teams to boost brand visibility. In contrast, the Marketing Manager develops comprehensive marketing strategies, including advertising and market research. Both roles require similar educational backgrounds, but their responsibilities and work environments differ slightly, with Promotion Directors more involved in promotional events and campaigns.

What does a promotion director do?

A promotion director oversees marketing and promotional campaigns to increase visibility and sales for a company or product. They develop strategies, coordinate advertising efforts, and manage teams to ensure promotional goals are met, often using tools like social media and analytics. Strong communication, leadership skills, and industry knowledge are essential for success in this role.

What are the most commonly searched types of Promotion jobs in Virginia?

The most popular types of Promotion jobs in Virginia are:

What are popular job titles related to Promotion Director jobs in Virginia?

For Promotion Director jobs in Virginia, the most frequently searched job titles are:

What cities in Virginia are hiring for Promotion Director jobs?

Cities in Virginia with the most Promotion Director job openings:

Infographic showing various Promotion Director job openings in Virginia as of August 2026, with employment types broken down into 88% Full Time, 10% Part Time, and 2% Contract. Highlights an 72% Physical, and 28% Remote job distribution, with an average salary of $92,225 per year, or $44.3 per hour.

Full-time

Posted 6 days ago


Job description

Description

Position Title: Director of Marketing and Communications 


The Director of Marketing and Communications is responsible for developing and executing comprehensive marketing and communications strategies that strengthen member and employee engagement, promote the Club's offerings, and uphold a consistent brand across all platforms. The Director serves as a key partner to Club leadership, translating organizational priorities into clear, polished, and engaging communications while ensuring a consistent voice, tone, and experience across all platforms.


The Director of Communications reports directly to the Assistant General Manager and works to support the various departments and Club leadership as needed. 


Strategic Leadership & Brand Management:

  1. Develop and execute a long-term marketing and communications strategy that supports the Club's mission and values.
  2. Ensure brand consistency and high-quality standards across all communication channels and materials.
  3. Act as the primary steward of the Club's brand identity, refining messaging and visual elements to uphold the prestige of the Club.
  4. Conduct market research and leverage insights to optimize communication strategies and enhance member engagement.


Marketing, Communications and Member Engagement:

  1. Develop and execute the Club's marketing and communications across print, digital, email, social media, website, mobile app, and other member-facing platforms.
  2. Write, edit, and produce weekly member communications, newsletters, tournament and event promotions, seasonal campaigns, leadership messaging, and other marketing materials that inform and engage members.
  3. Manage the Club's website and mobile app, ensuring information is accurate, current, engaging, and consistent across public and member-facing areas.
  4. Develop and execute the Club's social media strategy across Facebook, Instagram, LinkedIn, and other relevant platforms, creating and curating content that showcases the Club's events, amenities, programs, and member experience.
  5. Develop and maintain an annual communications calendar to ensure consistent, timely, and strategic messaging across departments, programs, events, and key Club initiatives.
  6. Capture and curate photography and videography to support marketing, communications, social media, and promotional efforts.
  7. Develop and execute email marketing campaigns, managing contact lists and ensuring timely, targeted, and effective communication with members and prospects.
  8. Maintain and protect the Club's brand standards across email, website, social media, print materials, digital displays, on-property signage, and other communications.
  9. Support membership and business development initiatives through marketing collateral, prospect communications, campaigns, and storytelling that promote the Club's value, offerings, and member experience.


Cross-Departmental Collaboration & Support:

  1. Serve as a key communication liaison across all departments, assisting with marketing, membership initiatives, and business development.
  2. Support the Board of Governors and various Club committees with communication strategies and materials.
  3. Provide guidance and support in the preparation of major presentations and public-facing materials.


What Success Looks Like:

  1. Members receive timely, polished, and engaging communications that improve

 awareness, participation, and overall satisfaction.

  1. The Club's brand, tone, and voice remain consistent across departments and communication channels.
  2. Marketing and communication projects are executed efficiently with strong

collaboration, smooth approvals, and reliable vendor coordination.

  1. Leadership and department teams view this role as a trusted strategic partner and

resource.