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Programmatic Jobs in Wisconsin (NOW HIRING)

WRTP|BIG STEP

Finance Director

Milwaukee, WI · On-site

Partners with leadership to align financial strategies with programmatic goals and funding requirements. Financial Management & Oversight * Oversees all financial operations, including accounting ...

Froedtert

Sonographer

Oak Creek, WI · On-site

Currently the only organizations that offer programmatic accreditation under the aforementioned associations are the Commission on Accreditation of Allied Health Education Programs (CAAHEP) and the ...

Shine United

Data Analyst

Madison, WI · On-site

Analyze performance data across paid media channels (search, social, programmatic, etc.), owned channels (email, social, etc.), and web analytics platforms. * Develop insights that drive campaign ...

Shine United

Data Analyst

Madison, WI

Analyze performance data across paid media channels (search, social, programmatic, etc.), owned channels (email, social, etc.), and web analytics platforms. * Develop insights that drive campaign ...

Wisconsin

Research Program Coordinator

Madison, WI · On-site

You will serve as a central hub for scheduling coordination and logistics, ensuring seamless alignment of meetings, events, travel, and programmatic activities across leadership, stakeholders, and ...

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All JobsProgrammatic JobsProgrammatic Jobs in Wisconsin

Programmatic information

See Wisconsin salary details

$35.8K

$69.4K

$115.6K

How much do programmatic jobs pay per year?

As of Jul 12, 2026, the average yearly pay for programmatic in Wisconsin is $69,401.00, according to ZipRecruiter salary data. Most workers in this role earn between $63,100.00 and $69,600.00 per year, depending on experience, location, and employer.

What is a Programmatic job?

A Programmatic job typically involves managing automated digital advertising campaigns using data, algorithms, and technology to optimize ad placements in real time. Professionals in this field work with demand-side platforms (DSPs), supply-side platforms (SSPs), and other ad tech tools to buy and sell digital ad inventory efficiently. Responsibilities may include campaign strategy, data analysis, audience targeting, and performance optimization. This role requires analytical skills, knowledge of ad technology, and an understanding of digital marketing.

What jobs pay 500,000 a year in the US?

Programmatic roles, such as senior programmatic traders, digital media directors, or chief marketing officers with extensive experience, can reach or exceed $500,000 annually, especially in large agencies or corporations. High compensation often involves leadership, advanced skills in data analysis, and proficiency with ad tech platforms, along with performance-based bonuses and incentives.

What are the most common challenges faced in a Programmatic role?

Professionals in programmatic roles often face the challenge of staying ahead of rapidly evolving digital advertising technologies and industry best practices. Managing large amounts of data to optimize campaigns, dealing with issues like ad fraud or viewability, and balancing client expectations with campaign realities are frequent aspects of the job. Additionally, programmatic specialists must coordinate closely with creative, analytics, and sales teams to ensure campaign success. Developing the ability to quickly learn new tools and adjust strategies is essential for ongoing success in this dynamic field.

What does programmatic work mean?

Programmatic work refers to roles involved in automated digital advertising, where software and algorithms buy and optimize ad placements in real-time across various platforms. It requires knowledge of ad tech tools, data analysis, and digital marketing strategies to efficiently target audiences and maximize campaign performance.

What are the key skills and qualifications needed to thrive in the Programmatic position, and why are they important?

To thrive as a Programmatic professional, you need a deep understanding of digital advertising, data analysis, and campaign optimization, typically supported by experience with programmatic ad buying platforms. Familiarity with tools like Google DV360, The Trade Desk, and certifications in platforms such as Google Ads or IAB Digital Media Buying are highly valued. Strong analytical thinking, problem-solving abilities, and effective communication help you manage campaigns and collaborate with cross-functional teams. These competencies are crucial for maximizing campaign performance, efficiently reaching target audiences, and driving measurable results for clients or brands.

What is a programmatic job?

A programmatic job involves managing digital advertising campaigns using automated systems and software platforms, such as demand-side platforms (DSPs) and ad exchanges. Professionals in this role analyze data, optimize ad performance, and often have skills in data analysis, digital marketing, and familiarity with ad tech tools.

How much do programmatic traders make?

Programmatic traders typically earn a median annual salary ranging from $60,000 to $120,000, depending on experience, location, and the complexity of the campaigns managed. Senior or specialized traders with advanced skills in data analysis and trading platforms can earn higher salaries, often supplemented with bonuses or performance incentives.
What are the most commonly searched types of Programmatic jobs in Wisconsin? The most popular types of Programmatic jobs in Wisconsin are:
What are popular job titles related to Programmatic jobs in Wisconsin? For Programmatic jobs in Wisconsin, the most frequently searched job titles are:
What job categories do people searching Programmatic jobs in Wisconsin look for? The top searched job categories for Programmatic jobs in Wisconsin are:
Programmatic jobs near you
Integrated Sales Manager Broadcast & Digital/CTV Advertising

Integrated Sales Manager Broadcast & Digital/CTV Advertising

Morgan Murphy Media

La Crosse, WI • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 2 days ago

Job description

Job Summary

Our last sales manager crushed it and was rapidly promoted to general manager of their own news station and digital agency! Their success has opened the door for a motivated leader like yousomeone ready to take charge, inspire a team, and elevate their career to the next level.

Video advertising across multiple platforms is a booming business, with OTT/CTV growth rates ranging from +20% annually and beyond. Nearly every local and regional business stands to benefit significantly from this type of targeted marketing. We provide creative services, AI tools, and support necessary to effectively communicate this opportunity to businesses.

We are seeking an experienced and dynamic Integrated Sales Manager to help lead our local direct sales efforts across traditional broadcast platforms and cutting-edge digital and Connected TV (CTV) solutions. In this role, you will help manage a talented sales team, develop innovative multimedia advertising strategies, and build lasting relationships with local businesses. You will play a crucial role in integrating modern digital advertising technologies with traditional TV sales, including OTT, streaming audio, social media, and programmatic channels.

About Us

Join News 8 Now and Phase 3 Digital Agency, a Morgan Murphy Media-owned, award-winning CBS Affiliate in beautiful La Crosse, Wisconsinnamed one of the Most Exciting Small Cities in America by Business Insider and one of Forbes' Best Small Markets for Business and Careers. We are a family-owned company that values leadership, creativity, and innovation in local and digital media sales.

Key Responsibilities

  • Develop and execute sales strategies targeting local businesses, community organizations, and non-traditional revenue campaigns.
  • Build and maintain strong relationships with local advertisers while excluding national agencies, regional accounts, and political clients.
  • Drive digital advertising growth with custom campaigns across CTV, OTT, streaming audio, social media, and programmatic display.
  • Lead and manage a diverse sales team to achieve company revenue goals and expand local direct-selling business.
  • Collaborate with creative services, our digital agency and other departments to optimize advertising effectiveness.
  • Preserve the integrity of the News product by maintaining respectful collaboration between Sales and News departments.
  • Work collaboratively across Morgan Murphy Media markets to leverage local strengths and opportunities.
  • Blend traditional TV offerings effectively into digital strategies to maximize client impact.
  • Stay ahead of the curve with the latest trends and technologies in digital media.

Who You Are

  • A proven digital advertising sales pro with expertise in CTV/OTT, local media, and streaming platforms.
  • Data-savvy and strategic, with a keen understanding of targeting, attribution, and campaign metrics.
  • A communicator and storyteller who builds strong client relationships through consultative selling.
  • Strong understanding of campaign metrics, targeting, and digital marketing analytics.
  • Thrives in a fast-moving, ever-changing media world.

Compensation & Benefits

  • A very competitive base salary commensurate with experience, earning revenue performance bonuses quarterly and annually.
  • Monthly cell phone allowance.
  • Comprehensive medical, dental, vision, and life insurance coverage.
  • Paid time off, holidays, and 401(k) plan with company match.
  • Supportive and collaborative culture with ongoing training and career development opportunities.

How to Apply

If you are a motivated sales leader ready to inspire your team and innovate in the evolving landscape of broadcast and digital advertising, please apply with your resume and cover letter. Join us in transforming local business marketing through powerful, multi-platform advertising solutions.