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Programmatic Digital Jobs in Wisconsin (NOW HIRING)

Plan and execute high-performing digital campaigns (PPC, Paid Social, Programmatic, etc.) * Manage and optimize marketing automation tools (HubSpot, Mailchimp, Pardot) and paid advertising platforms ...

Plan and execute high-performing digital campaigns (PPC, Paid Social, Programmatic, etc.) * Manage and optimize marketing automation tools (HubSpot, Mailchimp, Pardot) and paid advertising platforms ...

You will play a crucial role in integrating modern digital advertising technologies with traditional TV sales, including OTT, streaming audio, social media, and programmatic channels. About Us Join ...

What You'll Do As a Digital Media Specialist, you will: * Lead the launch, execution, and ... Programmatic experience highly preferred. * Marketing agency experience highly preferred. What You ...

... of programmatic campaigns * Management of reporting dashboard integrations, other ad tech platform integrations QUALIFICATIONS: * 2+ years agency experience in digital marketing * In-platform ...

... of programmatic campaigns * Management of reporting dashboard integrations, other ad tech platform integrations QUALIFICATIONS: * 2+ years agency experience in digital marketing * In-platform ...

Manage paid digital campaigns, focusing on paid search and social, for example: * Google Ads * Facebook Ads Manager * Programmatic/Display Advertising * LinkedIn Ads * Develop and share strategic ...

Manage paid digital campaigns, focusing on paid search and social, for example: * Google Ads * Facebook Ads Manager * Programmatic/Display Advertising * LinkedIn Ads * Develop and share strategic ...

Develop recommendations across paid digital, paid social, search, programmatic, video, display, traditional media, and other relevant channels. * Support organic social planning as needed, including ...

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Programmatic Digital information

What is a Programmatic Digital Specialist?

A Programmatic Digital Specialist is a marketing professional who manages and optimizes digital advertising campaigns using automated, data-driven technology. They leverage programmatic platforms to buy and place ads in real-time, targeting specific audiences across various channels like display, video, mobile, and social media. Their work involves analyzing campaign performance, optimizing bids, and ensuring ads reach the right people at the right time for maximum effectiveness. Programmatic Digital Specialists often collaborate with media planners, data analysts, and creative teams to achieve client objectives.

What is the difference between Programmatic Digital vs Programmatic Media Buyer?

AspectProgrammatic DigitalProgrammatic Media Buyer
CredentialsTypically requires knowledge of digital marketing, data analysis, and ad tech platformsRequires experience with media buying, negotiation skills, and familiarity with ad platforms
Work EnvironmentWorks within digital marketing teams, using programmatic platforms to optimize campaignsOperates in media agencies or in-house marketing teams, focusing on buying ad space programmatically
Industry UsageCommonly used across digital advertising, marketing, and ad tech companiesPrimarily used in advertising agencies and brands' marketing departments

Programmatic Digital professionals focus on managing and optimizing digital ad campaigns using programmatic technology, often involving data analysis and platform management. Programmatic Media Buyers concentrate on purchasing ad space through programmatic channels, emphasizing negotiation and media planning. While both roles work within digital advertising, Programmatic Digital has a broader scope involving campaign management, whereas Programmatic Media Buyers specialize in media procurement.

What are the key skills and qualifications needed to thrive as a Programmatic Digital Specialist, and why are they important?

To thrive as a Programmatic Digital Specialist, you need expertise in digital advertising, data analysis, and campaign management, typically backed by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs) like The Trade Desk, Google DV360, and knowledge of ad verification tools and analytics platforms are crucial. Strong problem-solving, communication, and adaptability are standout soft skills in this role. These skills ensure effective, data-driven campaign execution and optimization in the rapidly evolving digital advertising landscape.

What are some common challenges faced by professionals working in Programmatic Digital roles, and how can I prepare for them?

Professionals in Programmatic Digital often encounter challenges such as staying updated with rapidly evolving ad technologies, managing complex campaigns across multiple platforms, and ensuring brand safety and data privacy. To prepare, it's helpful to develop strong analytical skills, cultivate adaptability, and engage in continuous learning through industry certifications and webinars. Effective collaboration with sales, creative, and analytics teams is also key to overcoming these challenges and achieving campaign objectives.
What are popular job titles related to Programmatic Digital jobs in Wisconsin? For Programmatic Digital jobs in Wisconsin, the most frequently searched job titles are:
What job categories do people searching Programmatic Digital jobs in Wisconsin look for? The top searched job categories for Programmatic Digital jobs in Wisconsin are:
What cities in Wisconsin are hiring for Programmatic Digital jobs? Cities in Wisconsin with the most Programmatic Digital job openings:

Digital Marketer

CI Design Inc.

Milwaukee, WI โ€ข On-site

Full-time

Retirement, PTO

Posted 23 days ago


Job description

Salary:

CI Design is expanding our digital marketing team and looking for a Digital Marketer with proven paid media experience to join our award-winning brand and marketing agency.


For more than 30 years, weve helped build standout brands and as our digital capabilities continue to grow, were looking for someone ready to jump in and make an impact.


Whether youre early in your career with strong hands-on experience or a seasoned digital marketer, we want to hear from you - especially if youre confident building, launching, and managing paid media campaigns.


What you'll do:

  • Plan and execute high-performing digital campaigns (PPC, Paid Social, Programmatic, etc.)
  • Manage and optimize marketing automation tools (HubSpot, Mailchimp, Pardot) and paid advertising platforms (Google Ads, Meta, etc.)
  • Analyze performance data and translate it into actionable strategy
  • Collaborate with creative and content teams to bring campaigns to life
  • Work with clients directly or support internal strategy, depending on experience


Who you might be:

  • A digital-minded marketer with an eye for insights and a brain for strategy
  • Passionate about branding, storytelling, and measurable results
  • Someone who thrives in a team environment and gets excited by collaboration
  • Has hands-on experience in the duties listed above


What youll get:

  • Weekly hybrid work model: Half of the week in our creative Milwaukee office, the rest wherever you do your best work
  • Generous PTO, benefits, paid parental leave, 401(k), paid holidays, core business hours, parking and more!
  • A culture rooted in strategy, creativity, and curiosity
  • A supportive and award-winning team


Ready to help build championship brands? Upload your resume here! Questions? Dont be shy! Reach out to us atcareers@cidesigninc.com.


CI Design is an Equal Opportunity Employer. We celebrate and are committed to creating an inclusive environment for all employees.