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Programmatic Jobs in Wisconsin (NOW HIRING)

Develop recommendations across paid digital, paid social, search, programmatic, video, display, traditional media, and other relevant channels. * Support organic social planning as needed, including ...

Develop recommendations across paid digital, paid social, search, programmatic, video, display, traditional media, and other relevant channels. * Support organic social planning as needed, including ...

Partners with leadership to align financial strategies with programmatic goals and funding requirements. Financial Management & Oversight * Oversees all financial operations, including accounting ...

Currently the only organizations that offer programmatic accreditation under the aforementioned associations are the Commission on Accreditation of Allied Health Education Programs (CAAHEP) and the ...

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Programmatic information

See Wisconsin salary details

$35.8K

$69.4K

$115.6K

How much do programmatic jobs pay per year?

As of Jun 15, 2026, the average yearly pay for programmatic in Wisconsin is $69,401.00, according to ZipRecruiter salary data. Most workers in this role earn between $63,100.00 and $69,600.00 per year, depending on experience, location, and employer.

What is a Programmatic job?

A Programmatic job typically involves managing automated digital advertising campaigns using data, algorithms, and technology to optimize ad placements in real time. Professionals in this field work with demand-side platforms (DSPs), supply-side platforms (SSPs), and other ad tech tools to buy and sell digital ad inventory efficiently. Responsibilities may include campaign strategy, data analysis, audience targeting, and performance optimization. This role requires analytical skills, knowledge of ad technology, and an understanding of digital marketing.

What are the most common challenges faced in a Programmatic role?

Professionals in programmatic roles often face the challenge of staying ahead of rapidly evolving digital advertising technologies and industry best practices. Managing large amounts of data to optimize campaigns, dealing with issues like ad fraud or viewability, and balancing client expectations with campaign realities are frequent aspects of the job. Additionally, programmatic specialists must coordinate closely with creative, analytics, and sales teams to ensure campaign success. Developing the ability to quickly learn new tools and adjust strategies is essential for ongoing success in this dynamic field.

What is the highest paying advertising job?

In programmatic advertising, senior roles such as Programmatic Director or Programmatic Vice President tend to have the highest salaries, often exceeding six figures annually. These positions require extensive experience, leadership skills, and expertise in ad tech platforms and data analysis.

What does programmatic work mean?

Programmatic work involves managing digital advertising campaigns through automated systems that buy and optimize ad space in real-time using software platforms. It requires skills in data analysis, understanding ad tech tools, and working with algorithms to target audiences efficiently.

What are the key skills and qualifications needed to thrive in the Programmatic position, and why are they important?

To thrive as a Programmatic professional, you need a deep understanding of digital advertising, data analysis, and campaign optimization, typically supported by experience with programmatic ad buying platforms. Familiarity with tools like Google DV360, The Trade Desk, and certifications in platforms such as Google Ads or IAB Digital Media Buying are highly valued. Strong analytical thinking, problem-solving abilities, and effective communication help you manage campaigns and collaborate with cross-functional teams. These competencies are crucial for maximizing campaign performance, efficiently reaching target audiences, and driving measurable results for clients or brands.

What jobs pay $10,000 a month without a degree?

Programmatic advertising roles, such as programmatic media buyers or ad operations specialists, can pay $10,000 or more per month with experience and skills in digital marketing, data analysis, and ad platforms like DSPs. Success in these jobs often depends on expertise, certifications, and the ability to manage large budgets efficiently, rather than formal degrees.

What jobs in the US pay 300,000 a year?

Programmatic roles such as senior programmatic traders, digital media directors, and programmatic advertising managers can reach or exceed a $300,000 annual salary, especially with experience, performance bonuses, and working in large agencies or tech companies. These positions often require strong analytical skills, knowledge of ad platforms, and experience managing large budgets. High-level roles in related fields like data science or executive management may also reach this compensation level.
What are the most commonly searched types of Programmatic jobs in Wisconsin? The most popular types of Programmatic jobs in Wisconsin are:
What are popular job titles related to Programmatic jobs in Wisconsin? For Programmatic jobs in Wisconsin, the most frequently searched job titles are:
What job categories do people searching Programmatic jobs in Wisconsin look for? The top searched job categories for Programmatic jobs in Wisconsin are:
Infographic showing various Programmatic job openings in Wisconsin as of June 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 88% Physical, 4% Hybrid, and 8% Remote job distribution, with an average salary of $69,401 per year, or $33.4 per hour.
Integrated Sales Manager - Broadcast & Digital/CTV Advertising

Integrated Sales Manager - Broadcast & Digital/CTV Advertising

Morgan Murphy Media

La Crosse, WI โ€ข On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 5 days ago


Job description

Job Summary
Our last sales manager crushed it and was rapidly promoted to general manager of their own news station and digital agency! Their success has opened the door for a motivated leader like you-someone ready to take charge, inspire a team, and elevate their career to the next level.
Video advertising across multiple platforms is a booming business, with OTT/CTV growth rates ranging from +20% annually and beyond. Nearly every local and regional business stands to benefit significantly from this type of targeted marketing. We provide creative services, AI tools, and support necessary to effectively communicate this opportunity to businesses.
We are seeking an experienced and dynamic Integrated Sales Manager to help lead our local direct sales efforts across traditional broadcast platforms and cutting-edge digital and Connected TV (CTV) solutions. In this role, you will help manage a talented sales team, develop innovative multimedia advertising strategies, and build lasting relationships with local businesses. You will play a crucial role in integrating modern digital advertising technologies with traditional TV sales, including OTT, streaming audio, social media, and programmatic channels.
About Us
Join News 8 Now and Phase 3 Digital Agency, a Morgan Murphy Media-owned, award-winning CBS Affiliate in beautiful La Crosse, Wisconsin-named one of the Most Exciting Small Cities in America by Business Insider and one of Forbes' Best Small Markets for Business and Careers. We are a family-owned company that values leadership, creativity, and innovation in local and digital media sales.
Key Responsibilities
  • Develop and execute sales strategies targeting local businesses, community organizations, and non-traditional revenue campaigns.
  • Build and maintain strong relationships with local advertisers while excluding national agencies, regional accounts, and political clients.
  • Drive digital advertising growth with custom campaigns across CTV, OTT, streaming audio, social media, and programmatic display.
  • Lead and manage a diverse sales team to achieve company revenue goals and expand local direct-selling business.
  • Collaborate with creative services, our digital agency and other departments to optimize advertising effectiveness.
  • Preserve the integrity of the News product by maintaining respectful collaboration between Sales and News departments.
  • Work collaboratively across Morgan Murphy Media markets to leverage local strengths and opportunities.
  • Blend traditional TV offerings effectively into digital strategies to maximize client impact.
  • Stay ahead of the curve with the latest trends and technologies in digital media.

Who You Are
  • A proven digital advertising sales pro with expertise in CTV/OTT, local media, and streaming platforms.
  • Data-savvy and strategic, with a keen understanding of targeting, attribution, and campaign metrics.
  • A communicator and storyteller who builds strong client relationships through consultative selling.
  • Strong understanding of campaign metrics, targeting, and digital marketing analytics.
  • Thrives in a fast-moving, ever-changing media world.

Compensation & Benefits
  • A very competitive base salary commensurate with experience, earning revenue performance bonuses quarterly and annually.
  • Monthly cell phone allowance.
  • Comprehensive medical, dental, vision, and life insurance coverage.
  • Paid time off, holidays, and 401(k) plan with company match.
  • Supportive and collaborative culture with ongoing training and career development opportunities.

How to Apply
If you are a motivated sales leader ready to inspire your team and innovate in the evolving landscape of broadcast and digital advertising, please apply with your resume and cover letter. Join us in transforming local business marketing through powerful, multi-platform advertising solutions.