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Programmatic Jobs in Virginia (NOW HIRING)

ECS

STO Programmatic SETA

Arlington, VA · On-site

Everforth ECS is seeking a STO Programmatic SETA to work in our Arlington, VA office. Please Note: This position is contingent upon additional funding. ECS seeks a Technical Science, Engineering, and ...

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Programmatic information

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$35.2K

$68.2K

$113.5K

How much do programmatic jobs pay per year?

As of Jun 21, 2026, the average yearly pay for programmatic in Virginia is $68,168.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,000.00 and $68,400.00 per year, depending on experience, location, and employer.

What is a Programmatic job?

A Programmatic job typically involves managing automated digital advertising campaigns using data, algorithms, and technology to optimize ad placements in real time. Professionals in this field work with demand-side platforms (DSPs), supply-side platforms (SSPs), and other ad tech tools to buy and sell digital ad inventory efficiently. Responsibilities may include campaign strategy, data analysis, audience targeting, and performance optimization. This role requires analytical skills, knowledge of ad technology, and an understanding of digital marketing.

What are the most common challenges faced in a Programmatic role?

Professionals in programmatic roles often face the challenge of staying ahead of rapidly evolving digital advertising technologies and industry best practices. Managing large amounts of data to optimize campaigns, dealing with issues like ad fraud or viewability, and balancing client expectations with campaign realities are frequent aspects of the job. Additionally, programmatic specialists must coordinate closely with creative, analytics, and sales teams to ensure campaign success. Developing the ability to quickly learn new tools and adjust strategies is essential for ongoing success in this dynamic field.

What is the highest paying advertising job?

In programmatic advertising, senior roles such as Programmatic Director or Programmatic Vice President tend to have the highest salaries, often exceeding six figures annually. These positions require extensive experience, leadership skills, and expertise in ad tech platforms and data analysis.

What does programmatic work mean?

Programmatic work involves managing digital advertising campaigns through automated systems that buy and optimize ad space in real-time using software platforms. It requires skills in data analysis, understanding ad tech tools, and working with algorithms to target audiences efficiently.

What are the key skills and qualifications needed to thrive in the Programmatic position, and why are they important?

To thrive as a Programmatic professional, you need a deep understanding of digital advertising, data analysis, and campaign optimization, typically supported by experience with programmatic ad buying platforms. Familiarity with tools like Google DV360, The Trade Desk, and certifications in platforms such as Google Ads or IAB Digital Media Buying are highly valued. Strong analytical thinking, problem-solving abilities, and effective communication help you manage campaigns and collaborate with cross-functional teams. These competencies are crucial for maximizing campaign performance, efficiently reaching target audiences, and driving measurable results for clients or brands.

What jobs pay $10,000 a month without a degree?

Programmatic advertising roles, such as programmatic media buyers or ad operations specialists, can pay $10,000 or more per month with experience and skills in digital marketing, data analysis, and ad platforms like DSPs. Success in these jobs often depends on expertise, certifications, and the ability to manage large budgets efficiently, rather than formal degrees.

What jobs in the US pay 300,000 a year?

Programmatic roles such as senior programmatic traders, digital media directors, and programmatic advertising managers can reach or exceed a $300,000 annual salary, especially with experience, performance bonuses, and working in large agencies or tech companies. These positions often require strong analytical skills, knowledge of ad platforms, and experience managing large budgets. High-level roles in related fields like data science or executive management may also reach this compensation level.
What are the most commonly searched types of Programmatic jobs in Virginia? The most popular types of Programmatic jobs in Virginia are:
What are popular job titles related to Programmatic jobs in Virginia? For Programmatic jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Programmatic jobs in Virginia look for? The top searched job categories for Programmatic jobs in Virginia are:
What cities in Virginia are hiring for Programmatic jobs? Cities in Virginia with the most Programmatic job openings:
Programmatic jobs near you
Infographic showing various Programmatic job openings in Virginia as of June 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 88% Physical, 4% Hybrid, and 8% Remote job distribution, with an average salary of $68,168 per year, or $32.8 per hour.
Sr. Product Manager, Programmatic Advertising

Sr. Product Manager, Programmatic Advertising

Comcast

Reston, VA

$147K - $221K/yr

Full-time

Posted 11 hours ago

Job description

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we're making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

Job Summary

Responsible for the product management activities of the Freewheel Streaming Hub Direct Sales Management team. Primary focus on building programmatic ad-decisioning and optimization capabilities, partnering with Data Science to design and implement advanced Machine Learning and AI models within FreeWheel's SSP platform Programmatic Module. This role will own a product area within the Direct Sales Management of products but will also partners with other Streaming Hub product managers to design and implement key features underpinning the Freewheel programmatic strategy across several investment areas: Programmatic Module, FW SSP and Marketplace Platform (Private and Exchange). Supports the Direct Sales Management team in reaching the team objectives and keeps leadership team informed of key developments and issues in their areas of responsibilities. Partners with other product team members across Freewheel to successfully deliver on dependencies. Responsible for the relationship with engineering peers within the Direct Sales Management team.

Job Description

Core Responsibilities

  • Plans and maintains the overall roadmap, strategy and objectives for a product area that focusing on building programmatic ad decisioning and optimization capabilities for Programmatic Module.
  • Owns coordination with other PMs to drive designs across use cases for that product area
  • Owns the coordination with the engineering teams responsible for delivery of the product area
  • Owns designs and implementation for key capabilities within the Direct Sales Management product suite Programmatic Module area.
  • Partners with Go-to-market teams for the release of key capabilities within the Direct Sales Management product suite Programmatic Module area.
  • Applies understanding of internal product technologies and is aware of other technologies in programmatic advertising industry.
  • Works with stakeholders to clearly identify opportunities, outline business cases and prioritize features within the Direct Sales Management Programmatic Module roadmap
  • Demonstrates good project and time management skills, ensures timely delivery of projects, and effectively escalates issues
  • Consistent exercise of independent judgment across areas of ownership
  • Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary
  • Other duties and responsibilities as assigned.

Employees at all levels are expected to:

  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
  • Win as a team - make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Support a culture of inclusion in how you work and lead.
  • Do what's right for each other, our customers, investors and our communities.

Disclaimer:

  • This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Skills

Agile Methodology, Cross-Functional Collaboration, Functional Requirements, Machine Learning (ML), Programmatic Advertising, Roadmap Management

Compensation

Primary Location Pay Range: $147,741.60 - $221,612.40Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

Education

Bachelor's DegreeWhile possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Certifications (if applicable)

Relevant Work Experience

10 Years +Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.

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