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Programmatic Media Trading Jobs in Ohio (NOW HIRING)

Tire Discounters

Manager, Digital Paid Media

Cincinnati, OH · On-site

$87K - $113K/yr

Develop and execute the paid digital media plan across paid search, paid social, programmatic, and ... trade-off decisions. * Excellent QA discipline, with a track record of catching platform and ...

All JobsProgrammatic Media Trading JobsProgrammatic Media Trading Jobs in Ohio

Programmatic Media Trading information

What is programmatic media trading?

Programmatic media trading is the automated process of buying and selling digital advertising space using technology and data-driven systems. Instead of relying on manual negotiations, programmatic platforms use algorithms to purchase ad impressions in real time, allowing for more precise targeting and efficient spend. This approach helps advertisers reach specific audiences at the right moment, maximizing the impact of their campaigns while optimizing costs. Programmatic trading can include various types of auctions and direct deals, making it a flexible solution for modern digital marketing.

What are the key skills and qualifications needed to thrive as a programmatic media trader, and why are they important?

To excel as a Programmatic Media Trader, you need strong analytical abilities, digital marketing knowledge, and a background in advertising or media, often supported by a relevant degree. Familiarity with demand-side platforms (DSPs), ad servers, analytics tools, and certifications like Google Ads or The Trade Desk Edge are typically required. Exceptional attention to detail, problem-solving, and communication skills help professionals stand out in this fast-paced environment. These competencies ensure effective campaign optimization, efficient budget allocation, and successful achievement of client advertising goals.

What are some common challenges faced by professionals in programmatic media trading, and how can they be addressed?

Programmatic media trading professionals often encounter challenges such as rapidly changing technology platforms, complex data analytics, and the need to optimize campaigns in real-time. Staying updated with the latest tools and industry trends is essential, as is developing strong analytical skills to interpret large data sets. Effective communication with account managers, creatives, and clients is also crucial to ensure campaign goals are met. Regular training and collaboration with cross-functional teams can help address these challenges and improve campaign performance.

What is the difference between Programmatic Media Trading vs Programmatic Media Buying?

AspectProgrammatic Media TradingProgrammatic Media Buying
CredentialsKnowledge of ad exchanges, DSPs, and trading platformsIncludes skills in media planning, campaign setup, and optimization
Work EnvironmentReal-time trading platforms, data analysis toolsCampaign management systems, analytics dashboards
Employer & Industry UsageAd agencies, media publishers, trading desksAdvertisers, media agencies, brands
Search & Comparison IntentFocuses on the execution of trades and real-time biddingFocuses on planning, purchasing, and optimizing media campaigns

While both roles involve digital advertising, Programmatic Media Trading emphasizes executing real-time trades on ad exchanges, whereas Programmatic Media Buying focuses on strategic campaign planning and purchasing. Understanding these differences helps professionals target the right skills and career paths in the digital advertising industry.

What does a programmatic media trader do?

A programmatic media trader manages the automated buying and selling of digital advertising space using demand-side platforms (DSPs) and data management platforms (DMPs). They analyze audience data, optimize ad campaigns in real-time, and ensure ads reach targeted audiences efficiently, often working with metrics and analytics tools to improve campaign performance.

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For Programmatic Media Trading jobs in Ohio, the most frequently searched job titles are:

What job categories do people searching Programmatic Media Trading jobs in Ohio look for?

The top searched job categories for Programmatic Media Trading jobs in Ohio are:

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Programmatic Media Trading jobs near you

Account Manager, Programmatic Media Strategy

Stackline

Cleveland, OH • On-site

$90K - $120K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 21 days ago

Job description

Stackline is the first full-funnel connected commerce platform for the world's most innovative brands. Business leaders, product innovators, performance marketers, and analysts trust Stackline as the single source of commerce truth. Fueled by our proprietary neural network, our market insights, revenue metrics, behavior analyses, and autonomous functionality create the actions that determine success or failure.
Founded in 2014 in Seattle, we now have offices in Minneapolis, New York, Cleveland, and London. Since November 2020, Stackline has raised $180 million in strategic investments from Goldman Sachs Growth Equity and TA Associates.
Stackline is on a mission to fuel the future of commerce by bringing brands and customers closer together.
About The Role:
At Stackline, we are seeking an energized and motivated individual to join our dynamic team that operates at the forefront of developing, delivering and optimizing programmatic display campaigns for some of the most prominent brands in the world.
As an Account Manager, Programmatic Media Strategy, you'll be synthesizing vast amounts data and transforming them into easily understandable insights for both internal and external audiences! You will build lasting client relationships across all organizational levels while crafting and delivering comprehensive programmatic media strategies and optimizing ROI that will revolutionize their e-commerce business.
This is a hybrid role (4 days/week in office) at our Seattle, Minneapolis, New York or Cleveland office.
What You Will Do:
  • Develop strategic programmatic display campaigns and activate on e-commerce platforms, such as Amazon DSP and The Trade Desk.
  • Build data stories by synthesizing disparate datasets and analyses into easily understandable insights for both internal and external audiences.
  • Cultivate relationships with individuals at prominent consumer brands across all organizational levels and departments, leveraging Stackline's data to provide top-quality insights to key clients.
  • Evangelize advertising strategies within brands' overall e-commerce digital marketing as well as their broader marketing strategies.
  • Streamline work of the broader team by developing and implementing processes.
  • Partner with publishers and ad tech companies to stay ahead of industry trends, new product releases, and training opportunities.
  • Contribute to company innovation and tools and implement to the division.
  • Play an active role in team environment and development acting as a collaborator and mentor for Associate Account Managers and Account Managers.
  • Identify and implement on opportunities to scale and/or automate existing service offerings.
  • Steward client business by providing actionable, accurate, and timely analyses.
  • Acquire in-depth knowledge of Stackline's various software products as a subject matter expert (SME) for clients.

Who We Are Looking For:
  • Bachelor's degree in Business Administration, Marketing, Communications, or related field.
  • 6+ years of relevant account management experience.
  • 4+ years of experience in display programmatic media.
  • 4+ years of demonstrable experience using data analysis tools, such as Microsoft Excel, to draw insights, and Microsoft PowerPoint to create compelling and actionable stories.
  • Demonstrated understanding of audience development, creative, and targeting strategies.
  • Demonstrated clear and concise written and oral communication skills.
  • Demonstrated ability to stay organized while prioritizing and managing workflows.
  • Demonstrated experience drawing insights from data to provide recommendations to clients on e-commerce strategy.

Bonus Points If You Have:
  • Demonstrated understanding of the Amazon Advertising ecosystem or other retail media.
  • Demonstrated ability to think big, work hard, and solve problems.
  • Experience working in a startup, retail, digital advertising, or e-commerce environment.
  • Experience working with Excel and/or SQL.

Benefits and Perks:
It's important that each and every employee feels they are supported and can complete their life's best work today and in the future. As part of that, we are committed to doing our part in addressing pay gaps and discrepancies by providing pay transparency for all of our roles. Actual salaries are just one component of the compensation package and may vary above or below the range based on job-related knowledge, skills, experience, geographical location, and performance. The pay range for this position is $90,000 - $120,000 per year. Other rewards may include annual bonuses, short- and long-term incentives, and other team-specific awards. In addition, we provide a robust benefits and perks package that includes:
  • Comprehensive medical, dental, and vision coverage that actually supports you - including HSA with company match and FSA options
  • Fertility benefits to support your path to parenthood
  • 401(k) with company match to help you plan ahead
  • Company-paid life insurance
  • 20 days of PTO + 9 company holidays to truly unplug
  • Paid parental leave for all parents - because family matters
  • Summer Fridays (log off at 3pm and enjoy it)
  • Regular in-office social events including happy hours and catered lunches
  • A thoughtfully stocked kitchen with healthy snacks and fresh fruit

Stackline is committed to creating a diverse environment and is proud to be an equal opportunity employer. We encourage applicants from all backgrounds to apply. All qualified applicants will receive consideration for employment without regard to race, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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