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Programmatic Manager Jobs in Connecticut (NOW HIRING)

Coordinate with TMA staff, and specifically departmental Grant Managers, to obtain programmatic ... information, relevant data and budgets for all new and renewal funding opportunities. * Submit ...

Manager Paid Media

Stamford, CT · On-site

$132K - $165K/yr

Oversee execution across key channels including paid search, paid social, programmatic, and digital ... Manage budgets, forecasts, and pacing to maximize return on media investment and business impact

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Programmatic Manager information

See Connecticut salary details

$27.6K

$99.5K

$112.3K

How much do programmatic manager jobs pay per year?

As of Aug 27, 2026, the average yearly pay for programmatic manager in Connecticut is $99,481.00, according to ZipRecruiter salary data. Most workers in this role earn between $108,400.00 and $110,800.00 per year, depending on experience, location, and employer.

What is a programmatic manager?

A Programmatic Manager is a digital marketing professional responsible for overseeing and optimizing automated ad buying and placement processes using programmatic technology platforms. They work with data, demand-side platforms (DSPs), and ad exchanges to target specific audiences and achieve campaign goals efficiently. Their role includes managing budgets, analyzing performance metrics, and ensuring ads are delivered to the right users at the right time. Programmatic Managers collaborate closely with clients, creative teams, and data analysts to maximize ROI and drive successful digital advertising campaigns.

What are the key skills and qualifications needed to thrive as a programmatic manager?

To thrive as a Programmatic Manager, you need a strong grasp of digital marketing, data analysis, and campaign strategy, often supported by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs), ad servers, analytics tools like Google Analytics, and relevant certifications such as IAB Digital Media Buying & Planning are typically required. Analytical thinking, attention to detail, and strong communication skills help you optimize campaigns and collaborate with cross-functional teams. These skills are vital for maximizing ROI, ensuring effective campaign delivery, and staying ahead in the fast-evolving digital advertising landscape.

How does a programmatic manager typically collaborate with creative and analytics teams?

A Programmatic Manager works closely with creative teams to ensure that ad formats and messaging align with campaign strategies and platform requirements. They also partner with analytics teams to monitor campaign performance, interpret data, and optimize targeting and bidding strategies in real time. Effective communication and cross-functional collaboration are key, as programmatic managers act as a bridge between technical execution and strategic campaign goals, ensuring all stakeholders are aligned for maximum impact.

What are the most commonly searched types of Programmatic jobs in Connecticut?

The most popular types of Programmatic jobs in Connecticut are:

What are popular job titles related to Programmatic Manager jobs in Connecticut?

For Programmatic Manager jobs in Connecticut, the most frequently searched job titles are:

What job categories do people searching Programmatic Manager jobs in Connecticut look for?

The top searched job categories for Programmatic Manager jobs in Connecticut are:

What cities in Connecticut are hiring for Programmatic Manager jobs?

Cities in Connecticut with the most Programmatic Manager job openings:

Infographic showing various Programmatic Manager job openings in Connecticut as of August 2026, with employment types broken down into 85% Full Time, 12% Part Time, 2% Temporary, and 1% Contract. Highlights an 79% Physical, 3% Hybrid, and 18% Remote job distribution, with an average salary of $99,481 per year, or $47.8 per hour.

Associate Media Director, Programmatic

Mediassociates, Inc.

Newtown, CT • On-site

$140 - $180/hr

Other

Posted 10 days ago


Job description

Associate Media Director, Programmatic
Mediassociates · Sandy Hook, CT · Full-time

About us

Mediassociates is an award-winning independent media planning, buying, and analytics agency in the greater NYC area. We guide brands using our Precision Branding approach - focused on predicting, measuring, and optimizing business outcomes. Named Adweek Fastest Growing Agency and AdAge Best Place to Work.

The Associate Media Director (AMD), Programmatic (reporting to the Director, Programmatic) will advance and scale the agency's programmatic capabilities through data-driven strategy, platform expertise, and cross-functional collaboration. This role sits at the intersection of media strategy, analytics, and ad tech, serving as a subject matter expert who shapes how programmatic strategy is applied, optimized, and scaled across an assigned client portfolio - while helping elevate capabilities across the broader team.

Roles & Responsibilities:Strategy & Audience Development
  • Lead audience-led programmatic strategies and targeting frameworks aligned to client KPIs, translating platform insights and performance data into actionable recommendations.
  • Ensure strategies reflect evolving privacy standards and responsible data usage.
Campaign Activation & Delivery
  • Own campaign builds, trafficking oversight, and QC across DSPs; manage pacing, budget delivery, and in-platform optimization.
  • Troubleshoot delivery/performance issues in partnership with ad ops and analytics.
Measurement & Testing
  • Partner with analytics/data teams to evolve measurement approaches and implement testing frameworks (A/B, audience, creative, incrementality) that drive continuous optimization.
Platform & Technology
  • Own platform decisions for assigned clients (DSPs, data partners, inventory, measurement tools) and manage day-to-day vendor relationships.
  • Identify opportunities to improve automation and workflow efficiency.
Cross-Functional & Team Leadership
  • Serve as SME for clients and internal teams, translating performance insights into business impact narratives.
  • Support new business initiatives and stay current on emerging programmatic trends.
  • Lead and develop junior programmatic team members.
Required Skills & Experience:
  • 7+ years in programmatic media, with strong expertise in activation, audience strategy, and performance optimization.
  • Deep hands-on knowledge of leading DSPs (Amazon, The Trade Desk, DV360), Google Campaign Manager 360, data platforms, and ad verification tools (IAS).
  • Proven omnichannel programmatic experience across CTV, OLV, Display, Native, Streaming Audio, and DOOH.
  • Strong grasp of measurement, attribution, and vendor/data partner evaluation.
  • Client-facing presence; ability to translate complex strategy into clear narratives.
  • Experience leading/developing junior staff; strong project management skills.
  • Familiarity with Tableau, Mediaocean, Wrike, Excel, PowerPoint, Teams, Slack.

For the full scope of responsibilities and qualifications, please refer to the attached job description

Our office is located in Newtown, Connecticut. While we maintain a highly flexible work culture for all, our local candidates are encouraged to use our updated office space in Sandy Hook, CT which allows you to take part in our office culture and team development that naturally occurs in office. In addition, if you need to take a break from work, there is a beautiful waterfall and serene stream just outside our front door. Candidates from outside the local area who are able to work during our core East Coast office hours, 8:30am-5:30pm ET, are encouraged to apply. Our team working remotely is invited to the office a minimum of two times per year for our Summer Party and again for the Holiday Party. Other team or client meetings may be scheduled at other times during the year.

Mediassociates is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, protected veteran status or other characteristics protected by applicable federal, state, or local law.

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