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Programmatic Digital Jobs in Virginia (NOW HIRING)

Pixalate, Inc.

Director of Customer Success

Mclean, VA · On-site

Expertly understand the programmatic digital advertising to communicate client requests to Pixalate's technical teams and to provide client guidance * Differences and similarities among digital ...

The St. James

Digital Designer (2052)

Springfield, VA · On-site

DIGITAL DESIGNER Location : Springfield, VA Status Type : Salaried, Full-Time About us: The St ... Develop social media paid advertising for programmatic display, Facebook and Instagram paid ...

bartaco

Director of Digital Marketing

Arlington, VA · On-site

$120K - $145K/yr

... programmatic (CTV, OLV, display), and 3rd party delivery/catering platforms (UberEats, DoorDash ... Own the digital marketing measurement framework: define KPIs, build dashboards, deliver post ...

ProSidian Consulting, LLC

Program Manager

Alexandria, VA · Hybrid

... Programmatic Evaluation [NSF0044044] Deliver innovative solutions that improve operational efficiency through digital transformation and process automation; enhance data-driven decision-making using ...

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Programmatic Digital information

What is a Programmatic Digital Specialist?

A Programmatic Digital Specialist is a marketing professional who manages and optimizes digital advertising campaigns using automated, data-driven technology. They leverage programmatic platforms to buy and place ads in real-time, targeting specific audiences across various channels like display, video, mobile, and social media. Their work involves analyzing campaign performance, optimizing bids, and ensuring ads reach the right people at the right time for maximum effectiveness. Programmatic Digital Specialists often collaborate with media planners, data analysts, and creative teams to achieve client objectives.

What is the difference between Programmatic Digital vs Programmatic Media Buyer?

AspectProgrammatic DigitalProgrammatic Media Buyer
CredentialsTypically requires knowledge of digital marketing, data analysis, and ad tech platformsRequires experience with media buying, negotiation skills, and familiarity with ad platforms
Work EnvironmentWorks within digital marketing teams, using programmatic platforms to optimize campaignsOperates in media agencies or in-house marketing teams, focusing on buying ad space programmatically
Industry UsageCommonly used across digital advertising, marketing, and ad tech companiesPrimarily used in advertising agencies and brands' marketing departments

Programmatic Digital professionals focus on managing and optimizing digital ad campaigns using programmatic technology, often involving data analysis and platform management. Programmatic Media Buyers concentrate on purchasing ad space through programmatic channels, emphasizing negotiation and media planning. While both roles work within digital advertising, Programmatic Digital has a broader scope involving campaign management, whereas Programmatic Media Buyers specialize in media procurement.

What are the key skills and qualifications needed to thrive as a Programmatic Digital Specialist, and why are they important?

To thrive as a Programmatic Digital Specialist, you need expertise in digital advertising, data analysis, and campaign management, typically backed by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs) like The Trade Desk, Google DV360, and knowledge of ad verification tools and analytics platforms are crucial. Strong problem-solving, communication, and adaptability are standout soft skills in this role. These skills ensure effective, data-driven campaign execution and optimization in the rapidly evolving digital advertising landscape.

What are some common challenges faced by professionals working in Programmatic Digital roles, and how can I prepare for them?

Professionals in Programmatic Digital often encounter challenges such as staying updated with rapidly evolving ad technologies, managing complex campaigns across multiple platforms, and ensuring brand safety and data privacy. To prepare, it's helpful to develop strong analytical skills, cultivate adaptability, and engage in continuous learning through industry certifications and webinars. Effective collaboration with sales, creative, and analytics teams is also key to overcoming these challenges and achieving campaign objectives.
What are popular job titles related to Programmatic Digital jobs in Virginia? For Programmatic Digital jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Programmatic Digital jobs in Virginia look for? The top searched job categories for Programmatic Digital jobs in Virginia are:
What cities in Virginia are hiring for Programmatic Digital jobs? Cities in Virginia with the most Programmatic Digital job openings:
Programmatic Digital jobs near you
Infographic showing various Programmatic Digital job openings in Virginia as of June 2026, with employment types broken down into 96% Full Time, 1% Part Time, and 3% Contract. Highlights an 88% Physical, 4% Hybrid, and 8% Remote job distribution.
Director of Customer Success

Director of Customer Success

Pixalate, Inc.

Mclean, VA • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 12 days ago

Job description

Director, Customer Success
Employment Type: Full-Time
Location: Hybrid in VA or NY (U.S.-Based Applicants Only)
Pixalate is an online trust and safety platform that protects businesses, consumers and children from deceptive, fraudulent and non-compliant mobile, CTV apps and websites.
Our software and data have been used to unearth multiple high profile criminal and illegal surveillance cases including:
  • Gizmodo: An iCloud Feature Is Enabling a $65 Million Scam, New Research Says
  • Adweek: A 7-Figure Ad Fraud Scheme Running on Roku Underlines Murkiness of CTV
  • Washington Post: Your kids' apps are spying on them
  • Pro Publica: Porn, Piracy, Fraud: What Lurks Inside Google's Black Box Ad Empire
  • ABC7 News: The State of Children's Privacy Online
  • NBC News: How many apps are tracking your children

Our team of lawyers, data scientists, engineers, economists and researchers span globally with presence in California, New York, Washington DC , London and Singapore.
ABOUT THE ROLE
We are looking for a dynamic, data-driven, and charismatic candidate to fill our Director of Customer Success in the East Coast. Successful candidates will advise executive leadership on strategies to grow and retain Pixalate's customers and partners, as well as serve as a leader for other members of the Customer Success team. This candidate will also establish and maintain active relationships with clients through regular and consistent engagement, demonstrating deep market knowledge and programmatic expertise.
RESPONSIBILITIES
  • Work with the executive team in setting a strategy to drive customer engagement, growth, and retention with a focus on churn reduction and client advocacy.
  • Own and manage key client relationships across Pixalate's client roster, particularly those operating in the programmatic ecosystem such as major sell-side platforms ("SSPs"), demand-side platforms ("DSPs"), ad exchanges, agencies, and publishers.
  • Guide the customer to achieve their business goals and to address concerns when it comes to ad fraud prevention and privacy compliance.
  • Employ a data-driven approach to monitoring customer engagement metrics, team KPIs, and account health to identify risk and to take decisive next steps..
  • Understand the competitive landscape, new industry developments, and standards
  • Collaborate with other teams including Sales and Marketing to create and optimize strategies for upsell and cross-sell opportunities.

QUALIFICATIONS
  • BA/BS degree in technical, business, or other related fields (or equivalent experience)
  • 4+ years experience in client-facing customer success, technical account management, and/or technical sales roles at SSPs, DSPs, exchanges, advertisers, agencies, publishers, ad networks, or other digital advertising technology vendors
  • Advanced experience in creating strategies, guidelines, and objectives to drive customer engagement, growth, and retention
  • How to lead a high-performing customer success team with proven performance and revenue goal achievements
  • Understand Invalid Traffic (IVT) and viewability in the context of digital advertising
  • Expertly understand the programmatic digital advertising to communicate client requests to Pixalate's technical teams and to provide client guidance
  • Differences and similarities among digital advertising channels (e.g., desktop, mobile web, in-app mobile, and OTT/CTV in the context of display, video, and native advertising).
  • How to translate insights from Pixalate's product suite into ROI and operational client recommendations
  • Expert communication skills and the ability to hold C-level customer conversations that drive business opportunities.
  • Understanding of digital media ecosystem terminology and ad operations tools and practices (e.g., campaign optimization, javascript, tagging, cookie, macros, and platforms)

BENEFITS
We focus on doing things differently and challenge each other to be the best we can be.
  • Excellent benefits package, including medical, dental, and vision insurance
    • Premiums 100% covered for employees and 50% covered for dependents
  • Unlimited PTO
  • 401k
  • Monthly internet reimbursement
  • Hybrid, flexible hours
  • Opportunity for advancement
  • Fun annual team events
  • Being part of a high performing team that wants to win and have fun doing it
  • Extremely competitive compensation

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