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Programmatic Digital Jobs in Kansas (NOW HIRING)

StackAdapt

Track record of hitting, and exceeding, quotas in a hunter-focused sales experience within digital advertising, with a strong preference for programmatic advertising experience. * Comfort in selling ...

StackAdapt

Track record of hitting, and exceeding, quotas in a hunter-focused sales experience within digital advertising, with a strong preference for programmatic advertising experience. * Comfort in selling ...

StackAdapt

Track record of hitting, and exceeding, quotas in a hunter-focused sales experience within digital advertising, with a strong preference for programmatic advertising experience. * Comfort in selling ...

StackAdapt

$103K - $136K/yr

... or programmatic advertising agency environment. * Previous experience with the StackAdapt platform. * Experience launching or scaling automated direct mail integrations within a broader digital ...

Gray Television

MEDIA EXECUTIVE - KCTV

Fairway, KS · On-site

The ME will design and sell Television and Digital advertising/marketing solutions using the latest advertising products (programmatic, Streaming, Email, Social, SEM, SEO). This individual will also ...

GRAY TELEVISION

MEDIA EXECUTIVE - KCTV

Fairway, KS

The ME will design and sell Television and Digital advertising/marketing solutions using the latest advertising products (programmatic, Streaming, Email, Social, SEM, SEO). This individual will also ...

StackAdapt

... digital campaigns, follow their conversion journey, and provide insights about campaign ... between programmatic advertising and marketing tech. The team and their projects will have high ...

Walz Tetrick Advertising

Account Director

Mission, KS · On-site

Lead collaboration across media, analytics, ad operations, and digital teams to ensure successful ... programmatic media. * Strong knowledge of analytics, attribution, measurement frameworks, and ...

Informa Group Plc.

Account Executive

Shawnee, KS · On-site

We also provide data and digital content, as well as year-round online platforms where companies ... The ideal candidate will excel in inside sales, customer engagement, and programmatic lead ...

Informa

Account Executive

Shawnee, KS · On-site

We also provide data and digital content, as well as year-round online platforms where companies ... The ideal candidate will excel in inside sales, customer engagement, and programmatic lead ...

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Programmatic Digital information

What is a Programmatic Digital Specialist?

A Programmatic Digital Specialist is a marketing professional who manages and optimizes digital advertising campaigns using automated, data-driven technology. They leverage programmatic platforms to buy and place ads in real-time, targeting specific audiences across various channels like display, video, mobile, and social media. Their work involves analyzing campaign performance, optimizing bids, and ensuring ads reach the right people at the right time for maximum effectiveness. Programmatic Digital Specialists often collaborate with media planners, data analysts, and creative teams to achieve client objectives.

What is the difference between Programmatic Digital vs Programmatic Media Buyer?

AspectProgrammatic DigitalProgrammatic Media Buyer
CredentialsTypically requires knowledge of digital marketing, data analysis, and ad tech platformsRequires experience with media buying, negotiation skills, and familiarity with ad platforms
Work EnvironmentWorks within digital marketing teams, using programmatic platforms to optimize campaignsOperates in media agencies or in-house marketing teams, focusing on buying ad space programmatically
Industry UsageCommonly used across digital advertising, marketing, and ad tech companiesPrimarily used in advertising agencies and brands' marketing departments

Programmatic Digital professionals focus on managing and optimizing digital ad campaigns using programmatic technology, often involving data analysis and platform management. Programmatic Media Buyers concentrate on purchasing ad space through programmatic channels, emphasizing negotiation and media planning. While both roles work within digital advertising, Programmatic Digital has a broader scope involving campaign management, whereas Programmatic Media Buyers specialize in media procurement.

What are the key skills and qualifications needed to thrive as a Programmatic Digital Specialist, and why are they important?

To thrive as a Programmatic Digital Specialist, you need expertise in digital advertising, data analysis, and campaign management, typically backed by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs) like The Trade Desk, Google DV360, and knowledge of ad verification tools and analytics platforms are crucial. Strong problem-solving, communication, and adaptability are standout soft skills in this role. These skills ensure effective, data-driven campaign execution and optimization in the rapidly evolving digital advertising landscape.

What are some common challenges faced by professionals working in Programmatic Digital roles, and how can I prepare for them?

Professionals in Programmatic Digital often encounter challenges such as staying updated with rapidly evolving ad technologies, managing complex campaigns across multiple platforms, and ensuring brand safety and data privacy. To prepare, it's helpful to develop strong analytical skills, cultivate adaptability, and engage in continuous learning through industry certifications and webinars. Effective collaboration with sales, creative, and analytics teams is also key to overcoming these challenges and achieving campaign objectives.
What are popular job titles related to Programmatic Digital jobs in Kansas? For Programmatic Digital jobs in Kansas, the most frequently searched job titles are:
What job categories do people searching Programmatic Digital jobs in Kansas look for? The top searched job categories for Programmatic Digital jobs in Kansas are:
What cities in Kansas are hiring for Programmatic Digital jobs? Cities in Kansas with the most Programmatic Digital job openings:
Programmatic Digital jobs near you
Programmatic Media Buyer

Programmatic Media Buyer

MMGY Global LLC

Overland Park, KS • On-site

Full-time

PTO

Posted 3 days ago

Job description


At MMGY Global, we believe nothing shapes your view of the world like travel. So every day, we share our client’s stories from a perspective that inspires people to see the world differently. Our personalized service and strategy connect media, consumers and influencers across the globe, taking people to new places and changing their view for the better. At MMGY we inspire people to go places. MMGY TravelDesk is an integrated programmatic and digital advertising business specialising in travel. Part of MMGY Global, the world’s leading marketing services agency for the travel sector, TravelDesk blends programmatic strategy with innovative data and creative products to deliver highly successful campaigns for global travel clients.

We have an immediate opening for a Programmatic Media Buyer in our Overland Park, KS office. We have an exciting opportunity for a tech savvy individual who has an exceptional eye for detail to join our team of Programmatic professionals. As a Programmatic Media Buyer, you will be responsible for setting up & optimizing Programmatic Advertising Campaigns on Ad Tech Platforms.

Key Responsibilities

Setting up and managing campaigns in Campaign Manager 360, DV360 and The Trade Desk


Tasks include:

  • Pixel and Audience creation

  • Trafficking campaigns

  • Troubleshooting

  • Uploading design creatives

  • Campaign Building, Bid-Setting, Activation & Optimizations

  • Compile daily reports for the Campaign Management team

  • Attend team meetings and report on campaign progress

  • Liaise with different vendors and departments within the MMGY global group



Qualifications

  • 12-18 months experience in programmatic media buying (activation, building, monitoring/optimizing, etc)

  • Experience in one, or several of the major DSPs such as The Trade Desk, DV360, Basis, etc.

  • Familiarity with programmatic delivery of display ads is a must.

  • Experience with Campaign Manager 360 is preferred

  • Ad Trafficking experience is welcome

  • Experience in the programmatic delivery of audio, video/ctv, dooh & native ads are a plus

  • Eye for detail

  • Tech Savvy

  • Quick to learn a lot of content

  • Take initiative

  • Good communication skills

  • Good under pressure

  • Take ownership for the quality of work they produce


Full COVID 19 vaccination is required for all business travel.

MMGY Global provides a comprehensive PTO + benefits package inclusive of a hybrid telework policy. Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa. MMGY Global is an Equal Opportunity Employer.

OUR VALUES MISSION

Our company will help to create a connected, inclusive, and peaceful world by promoting travel as a cultural bridge of understanding. We will empower our staff and the travel industry at large to create economic opportunity, community pride, and personal fulfillment rooted in the industries of travel, hospitality, and entertainment.