$103K - $136K/yr
StackAdapt is a remote-first company; we are open to candidates located anywhere in Canada and the ... Programmatic and Digital Advertising Knowledge: Solid understanding of programmatic buying ...
$103K - $136K/yr
StackAdapt is a remote-first company; we are open to candidates located anywhere in Canada and the ... Programmatic and Digital Advertising Knowledge: Solid understanding of programmatic buying ...
As our platform expands beyond programmatic advertising into Marketing Technology, AI-powered ... is a remote first company. We are open to candidates across the US and Canada for this role. What ...
As our platform expands beyond programmatic advertising into Marketing Technology, AI-powered ... is a remote first company. We are open to candidates across the US and Canada for this role. What ...
StackAdapt is a remote first company. This role is open to applicants currently located in Canada ... tech, and programmatic advertising principles.) * Excellent negotiation, analytical, and ...
StackAdapt is a remote first company. This role is open to applicants currently located in Canada ... tech, and programmatic advertising principles.) * Excellent negotiation, analytical, and ...
StackAdapt is a Remote First company; we are open to candidates located anywhere in Canada or the ... programmatic advertising space, understanding of different advertising channels and how they work ...
StackAdapt is a Remote First company; we are open to candidates located anywhere in Canada or the ... programmatic advertising space, understanding of different advertising channels and how they work ...
As our platform expands beyond programmatic advertising into Marketing Technology, customer data ... StackAdapt is a fully remote company and we are hiring across all regions and timezones in the US ...
As our platform expands beyond programmatic advertising into Marketing Technology, customer data ... StackAdapt is a fully remote company and we are hiring across all regions and timezones in the US ...
Programmatic Advertising Remote information
What is programmatic advertising in a remote job context?
Programmatic advertising refers to the automated buying and selling of digital advertising space using software and data-driven strategies. In a remote job context, professionals manage campaigns, analyze data, and optimize ad performance from anywhere, collaborating with teams and clients virtually. This role typically requires proficiency with programmatic platforms, understanding of digital marketing, and strong communication skills to coordinate across time zones. Remote programmatic advertising jobs offer flexibility while leveraging technology to streamline ad delivery and maximize ROI for clients.
What are the key skills and qualifications needed to thrive as a programmatic advertising specialist in a remote role?
To excel as a Programmatic Advertising Specialist in a remote setting, you need a strong grasp of digital marketing concepts, data analysis, and experience with programmatic ad buying, often backed by a relevant degree or certifications such as Google Display & Video 360. Familiarity with demand-side platforms (DSPs), ad servers, analytics tools, and industry certifications is typically required. Exceptional communication, proactive problem-solving, and self-management skills help you collaborate effectively with distributed teams and clients. These competencies ensure campaigns are optimized, goals are met efficiently, and clients receive high ROI in the fast-evolving digital advertising landscape.
What are some common challenges faced by remote professionals in programmatic advertising, and how can they be managed?
Remote professionals in programmatic advertising often face challenges such as coordinating with cross-functional teams across time zones, staying updated with rapidly evolving ad technologies, and maintaining clear communication with clients and partners. To manage these challenges, it's helpful to establish regular check-ins, use collaborative project management tools, and proactively share updates and insights with team members. Additionally, dedicating time for continuous learning and staying engaged with industry trends is crucial for success in a remote environment.
What is the difference between Programmatic Advertising Remote vs Programmatic Media Buyer?
| Aspect | Programmatic Advertising Remote | Programmatic Media Buyer |
|---|---|---|
| Credentials | Experience with ad platforms, certifications like IAB or Google Ads | Similar certifications, often required to operate ad platforms |
| Work Environment | Remote, digital workspace, collaborative tools | Remote or in-office, client-facing or agency setting |
| Industry Usage | Used across digital marketing agencies, brands, ad tech firms | Commonly employed in media agencies, brands, and ad tech companies |
Programmatic Advertising Remote and Programmatic Media Buyer roles share similar credentials and work environments, often involving digital platforms and certifications. While Programmatic Advertising Remote emphasizes a remote, flexible setup, Programmatic Media Buyers focus on executing ad campaigns across various platforms. Both roles are integral to digital marketing and frequently overlap in skills and industry usage.
What are popular job titles related to Programmatic Advertising Remote jobs in Kansas?
For Programmatic Advertising Remote jobs in Kansas, the most frequently searched job titles are:
What job categories do people searching Programmatic Advertising Remote jobs in Kansas look for?
The top searched job categories for Programmatic Advertising Remote jobs in Kansas are:
What cities in Kansas are hiring for Programmatic Advertising Remote jobs?
Cities in Kansas with the most Programmatic Advertising Remote job openings:
$103K - $136K/yr
Full-time
Posted 17 days ago
Job description
We are looking for a Senior Product Marketing Manager to lead vertical go-to-market initiatives, with a focus on the travel and auto segments. This is a new and pivotal role within StackAdapt's marketing team. As the first dedicated Product Marketing Manager supporting these strategic verticals, you'll have the opportunity to define the playbook, influence product priorities, and help establish StackAdapt as the partner of choice for travel and automotive marketers.
StackAdapt is a remote-first company; we are open to candidates located anywhere in Canada and the United States for this position and encourage those from all backgrounds to apply. This role reports into the Director of Product Marketing.
What You'll Be Doing:- Vertical GTM Leadership: Own the go-to-market strategy for priority industry verticals, with a primary focus on travel and auto, and expand to additional verticals as the role grows.
- Travel and Auto Vertical Strategy: Build and execute tailored GTM strategies for travel and automotive brands, agencies, and partners that activate media programmatically.
- Positioning and Messaging: Develop clear and differentiated positioning and messaging for StackAdapt's solutions within the travel and auto verticals and other key industries, speaking to the needs of agencies, platforms, and end advertisers.
- Market and Competitive Insight: Lead market research and competitive analysis for the travel and auto solutions landscape in programmatic, identifying opportunities, risks, and whitespace to refine StackAdapt's offering and narrative.
- Launch and Lifecycle Management: Plan and execute launches and enhancements that are specific to vertical needs, from campaign tools and workflows to measurement, compliance, and data partners.
- Cross Functional Collaboration: Work closely with product, sales, trading, partnerships, content, and demand generation to ensure tight alignment on vertical strategy and priorities, including strong partnership with travel and auto-focused sales teams.
- Metrics and Reporting: Define and track KPIs for vertical initiatives, including adoption, win rates, revenue contribution, and pipeline health, and report back insights with clear recommendations.
What You'll Bring to the Table
- 5+ Years in B2B Product Marketing: Experience in B2B product marketing, segment marketing, or vertical marketing, ideally in adtech, martech, SaaS, or data driven products, with exposure to programmatic advertising and high-value vertical marketing.
- Programmatic and Digital Advertising Knowledge: Solid understanding of programmatic buying, audience targeting, measurement, and how travel and auto advertisers use digital channels across the funnel.
- Entrepreneurial Mindset: Comfort operating in a new and evolving function, with a bias to action, testing, and iterating to unlock growth in strategic verticals.
- Analytical and Strategic Thinking: Ability to synthesize market trends, customer input, and performance data into clear recommendations that influence product and commercial decisions.
- Collaboration Skills: Proven success partnering with sales, product, and leadership to build alignment and deliver measurable business impact. Experience supporting specialized teams such as political or public sector is a plus.
- Communication Skills: Excellent written and verbal communication skills, confident building narratives for both internal stakeholders and external clients across travel, automotive, and other vertical accounts.
- Experience in the travel or automotive advertising ecosystem is a strong plus, but not required.
- Background at a travel or automotive agency, consultancy, ad platform, or in-house role serving travel brands or automotive manufacturers and dealerships would be especially valuable.
- Strong understanding of travel booking cycles or automotive purchase funnels, seasonal trends, consumer intent data, and stakeholder dynamics across brands and agencies is a plus.