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Product Marketing Manager Jobs in Reedsburg, WI (NOW HIRING)

Alkar

National Account / Sales Manager

Lodi, WI · On-site

$97K - $125K/yr

Help continuously evolve product offerings / marketing. * Manage multiple Middleby brand integrated solutions. Lead proposal process: solution development across several brands. * Potentially help ...

Vortex Optics

NPD Project Manager

Barneveld, WI · On-site

As a Project Manager, you will be responsible for executing product planning for finished goods ... Coordinate with Sales, Marketing, and Supply Chain on the development of new products. * Develop ...

Vortex Optics

NPD Project Manager

Barneveld, WI

As a Project Manager, you will be responsible for executing product planning for finished goods ... Coordinate with Sales, Marketing, and Supply Chain on the development of new products. * Develop ...

Vortex Optics

NPD Project Manager

Barneveld, WI · On-site

As a Project Manager, you will be responsible for executing product planning for finished goods ... Coordinate with Sales, Marketing, and Supply Chain on the development of new products. * Develop ...

CROSSMARK1

Product/Event Demonstrator

West Baraboo, WI · On-site

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... directed by management. Qualifications Friendly, respectful, willing and able to take direction ...

CROSSMARK1

Product / Event Demonstrator

Baraboo, WI · On-site

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... directed by management. Qualifications Friendly, respectful, willing and able to take direction ...

CROSSMARK1

Product / Event Demonstrator

Baraboo, WI · On-site

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... directed by management. Qualifications Friendly, respectful, willing and able to take direction ...

CROSSMARK1

Product / Event Demonstrator

Baraboo, WI · On-site

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... directed by management. Qualifications Friendly, respectful, willing and able to take direction ...

CROSSMARK1

Product / Event Demonstrator

Baraboo, WI · On-site

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... directed by management. Qualifications Friendly, respectful, willing and able to take direction ...

CROSSMARK1

Product/Event Demonstrator

Baraboo, WI · On-site

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... directed by management. Qualifications Friendly, respectful, willing and able to take direction ...

CROSSMARK1

Product/Event Demonstrator

Baraboo, WI · On-site

Company Description CROSSMARK is a leading sales and marketing services company in the consumer ... directed by management. Qualifications Friendly, respectful, willing and able to take direction ...

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Showing results 1-20

All JobsProduct Marketing JobsProduct Marketing Manager JobsProduct Marketing Manager Jobs in Reedsburg, WI

Product Marketing Manager information

See Reedsburg, WI salary details

$61.8K

$136.3K

$160.3K

How much do product marketing manager jobs pay per year?

As of Aug 13, 2026, the average yearly pay for product marketing manager in Reedsburg, WI is $136,252.00, according to ZipRecruiter salary data. Most workers in this role earn between $141,000.00 and $141,000.00 per year, depending on experience, location, and employer.

What is a product marketing manager?

A Product Marketing Manager (PMM) is responsible for developing and executing marketing strategies that drive the adoption and success of a product. They act as a bridge between the product development team and the market, helping to define product positioning, messaging, and go-to-market plans. PMMs conduct market research, understand customer needs, and collaborate with sales, product, and marketing teams to ensure a product's success. Their work ensures that the product reaches the right audience and achieves its business goals.

What is a product marketing manager?

A product marketing manager works as part of the product team to help manage a business’s brand and drive sales. Duties include examining the preferences and needs of customers to fine-tune the marketing of products, analyzing competitors, and informing the sales team of the marketing strategy. They also determine the appropriate market for products based on consumer data and research. The job typically requires some travel to meet with clients and give product demonstrations at trade shows.

What is the difference between Product Marketing Manager vs Product Manager?

AspectProduct Marketing ManagerProduct Manager
Primary FocusMarket positioning, messaging, go-to-market strategiesProduct development, feature prioritization, product lifecycle
Required SkillsMarketing, communication, customer insightsTechnical knowledge, project management, user experience
Work EnvironmentMarketing teams, sales, customer supportEngineering, design, product teams

While both roles collaborate closely, the Product Marketing Manager concentrates on market strategy and customer engagement, whereas the Product Manager oversees product development and technical aspects. Understanding these differences helps organizations align roles for successful product launches and growth.

How does a product marketing manager typically collaborate with product and sales teams to ensure a successful product launch?

Product Marketing Managers regularly work cross-functionally with both product and sales teams to align messaging, positioning, and go-to-market strategies. They translate product features into customer benefits, provide sales enablement materials, and gather market feedback to inform product development. Throughout a product launch, they coordinate closely with product managers to understand the roadmap and with sales to train teams on value propositions, ensuring a unified approach that maximizes market impact.

What are the key skills and qualifications needed to thrive as a product marketing manager, and why are they important?

To thrive as a Product Marketing Manager, you need expertise in market research, go-to-market strategy, and product positioning, typically supported by a degree in marketing, business, or a related field. Familiarity with CRM platforms, marketing automation tools, analytics software, and often certifications like Pragmatic Marketing or HubSpot are highly valuable. Strong communication, cross-functional collaboration, and strategic thinking skills help set top performers apart. These capabilities ensure the successful launch, promotion, and sustained growth of products in competitive markets.
More about Product Marketing Manager jobs

What job categories do people searching Product Marketing Manager jobs in Reedsburg, WI look for?

The top searched job categories for Product Marketing Manager jobs in Reedsburg, WI are:

What cities near Reedsburg, WI are hiring for Product Marketing Manager jobs?

Cities near Reedsburg, WI with the most Product Marketing Manager job openings:

Product Marketing Manager jobs near you
Infographic showing various Product Marketing Manager job openings in Reedsburg, WI as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 14% Part Time, and 1% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $136,252 per year, or $65.5 per hour.

Product Marketing Manager

Culver Franchising System, LLC

Prairie Du Sac, WI • On-site

$33.17 - $55.29/hr

Full-time

Posted 28 days ago

Culver's rating

6.2

Company rating: 6.2 out of 10

Based on 1,998 frontline employees who took The Breakroom Quiz

5th of 20 rated casual dining restaurants

Job description

Culver Franchising System, LLC is looking for a self-motivated, results-focused Product Marketing Manager to become a key leader in our talented Marketing team. In this role you will play a vital part in continuing to build the Culver's brand through leading go-to-market execution of menu innovation, limited-time offers (LTOs) and core products to drive guest engagement, sales growth and brand relevance. You will be the critical link as you work cross-functionally to ensure new products and processes are successfully developed, launched, and sustained in the market.
Essential Functions:
Lead Product Commercialization & Innovation
  • Lead cross-functional planning and execution for new product launches, limited-time offers, menu renovations, and promotional initiatives
  • Serve as the marketing lead throughout the innovation process; ensure alignment on objectives, timelines, key deliverables, testing, and launch readiness
  • Partner with Innovation, Project Management, Culinary, Operations, and Supply Chain teams to bring new products and menu enhancements to market
  • Provide guest, category, and brand perspectives to support menu innovation, product positioning, messaging, pricing, bundling, and value strategies
  • Support menu optimization, renovation, and simplification initiatives that strengthen guest relevance, product quality, and operational execution

Shepherd Cross-Functional Leadership & Launch Execution
  • Coordinate launch readiness activities across Marketing, Operations, Supply Chain, Training, and external supplier partners to support successful execution in restaurants
  • Build strong relationships with cross-functional partners and suppliers and lead impactful co-branding partnerships
  • Serve as a key marketing point of contact throughout marketing commercialization initiatives, helping teams stay aligned on priorities, timelines, and business objectives

Analyze Product Performance & Business Growth
  • Monitor and evaluate the performance of core menu items, limited-time offers, and innovation initiatives against established business goals
  • Partner with Insights and Analytics teams to understand guest feedback, sales performance, and marketplace trends, translating findings into actionable recommendations to Culinary and Brand stakeholders
  • Lead post-launch reviews to capture key learnings and identify opportunities to strengthen future product and commercialization efforts
  • Support product planning, commercialization roadmaps, and innovation best practices to improve execution and speed to market
  • Lead assigned strategic initiatives, including Flavor of the Day program growth and Core Menu Renovation efforts, while continuously improving product marketing processes and tools

Required Qualifications:
  • Bachelor's Degree in Marketing, Business or related field
  • 3-5 years related experience, ideally in brand management or product marketing, or equivalent combination of education and experience
  • Experience leading cross-functional commercialization and product launch initiatives; foodservice, retail or consumer brand background preferred
  • Strong collaborative and communication skills; proven success leading and participating in cross-functional teams
  • Analytical aptitude with proven success in analyzing data outcomes to translate outcomes into actionable recommendations

Additional Information:
To be considered for this opportunity, please make sure to attach your resume to your application.
Starting Pay Range: $75,000-$85,000 per year, commensurate with experience.
Classification: Exempt/Salary, full-time position.
This role includes a generous incentive bonus based on business results and individual success. We also offer workplace flexibility including flexible work hours and a hybrid work model. Join us at our beautiful Support Center in Prairie du Sac, Wisconsin right on the Wisconsin River, just a short drive from Madison!
Culver Franchising System is an Equal Opportunity Employer, and we use E-Verify to confirm the identity and employment eligibility of all new team members.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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About Culver's

Sourced by ZipRecruiter

In 1984, Craig and Lea Culver, along with Craig’s parents George and Ruth, opened the very first Culver's in the family’s beloved hometown of Sauk City, Wisconsin, and began serving ButterBurgers® and Frozen Custard. Craveable as our signature combination is, the Culver family knew right away that although the business is centered around the food, it is really about the people. While folks can vividly recall the first time they bit into a ButterBurger or tasted a scoop of rich, creamy Fresh Frozen Custard, it’s our way of welcoming guests that truly makes Culver’s delicious.

Industry

Food services and drinking places and restaurants

Company size

10,000+ Employees

Headquarters location

Prairie du Sac, WI, US

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