1

Product Manager Personalization Jobs in Reston, VA

Senior Director, Product Management

Bethesda, MD ยท Remote

$150K - $170K/yr

  • Medical

  • Life

  • Retirement

Product management has changed, and this role sits at the center of that change. The distance ... Creative automation and personalization * Commerce and customer journey performance * Marketing ...

Showing results 21-40

Product Manager Personalization information

See Reston, VA salary details

$53.6K

$165.8K

$204.9K

How much do product manager personalization jobs pay per year?

As of Aug 12, 2026, the average yearly pay for product manager personalization in Reston, VA is $165,838.00, according to ZipRecruiter salary data. Most workers in this role earn between $146,700.00 and $204,900.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a product manager personalization?

To thrive as a Product Manager Personalization, you need a strong background in product management, data analysis, and user experience design, often supported by a degree in business, computer science, or a related field. Familiarity with A/B testing platforms, analytics tools like Google Analytics or Mixpanel, and personalization engines is typically required. Exceptional communication, stakeholder management, and problem-solving skills help drive cross-functional collaboration and innovative solutions. These abilities are crucial for delivering personalized experiences that increase user engagement and achieve business goals.

What does a product manager personalization do?

A Product Manager for Personalization is responsible for developing and optimizing products or features that deliver personalized experiences to users. They analyze user data and behavior to identify opportunities for customization, work closely with engineering and design teams to implement personalization strategies, and ensure these features align with business goals. Their role often involves prioritizing product enhancements, measuring the impact of personalization efforts, and staying updated on industry best practices. Ultimately, they aim to increase user engagement and satisfaction by making products more relevant to individual users.

How does a product manager personalization typically collaborate with data scientists and engineers to deliver personalized experiences?

As a Product Manager Personalization, you'll work closely with both data scientists and engineers throughout the product development lifecycle. You'll define personalization goals, prioritize features, and translate customer insights into actionable requirements. Regular meetings with data scientists help you understand model capabilities and limitations, while collaboration with engineers ensures technical feasibility and smooth implementation. Open communication and cross-functional teamwork are key to iterating quickly and delivering impactful personalized experiences for users.

What is the difference between Product Manager Personalization vs Product Manager Data Analytics?

AspectProduct Manager PersonalizationProduct Manager Data Analytics
Required SkillsUser segmentation, A/B testing, UX designData analysis, SQL, statistical methods
Work EnvironmentCross-functional teams focusing on user experienceData-driven decision making, analytics teams
Industry UsageTech, e-commerce, mediaFinance, tech, marketing

Product Manager Personalization and Product Manager Data Analytics both focus on data-driven product improvements. Personalization emphasizes tailoring user experiences through segmentation and testing, while Data Analytics centers on analyzing data to inform product decisions. Both roles require analytical skills but differ in their primary focus and methods.

What job categories do people searching Product Manager Personalization jobs in Reston, VA look for? The top searched job categories for Product Manager Personalization jobs in Reston, VA are:
What cities near Reston, VA are hiring for Product Manager Personalization jobs? Cities near Reston, VA with the most Product Manager Personalization job openings:

Product Manager 2, Core Experience

Nashville Public Radio

Washington, DC โ€ข On-site

$98.80 - $164.60/hr

Other

Medical, Dental, Vision, Retirement, PTO

Posted 7 days ago


Job description

Join the future of news

Weโ€™re on a mission to deliver riveting storytelling for all of America. At The Washington Post, youโ€™ll help reinvent news. Our work is driven by a deep investigative spirit and enhanced by innovation to bring audiences closer to the stories that matter most.

About Our Team

The Washington Post is powered by the passion and talent of our people. It takes all of us to reinvent news. Beyond our award-winning Newsroom and Opinions teams, we work across many departments, including Brand & Events, Communications, Customer Care, Engineering & Product, Finance, Human Resources, Legal, Marketing & Advertising, Print Operations, and Sales.

Why This Role Matters

The Washington Post is looking for a Product Manager, Core Experience to help imagine and launch new ways to experience our journalism: features, formats, and products that expand how people engage with The Post.

This is a role for someone who wants to build, test, and ship new ideas quickly. Not just incremental improvements, but new experiences that make our journalism more engaging, more trusted, and more relevant in an ever-changing product landscape.

You will explore how emerging technologies can reshape how stories are told and consumed, from audio to personalization to entirely new interaction models. The goal is not novelty for its own sake, but creating experiences people actually use and return to.

What Motivates You

The way people experience journalism is changing quickly, driven by new technologies, new platforms, and new expectations. The Washington Post is investing in what comes next: new formats that reimagine how users experience our reporting; AI-native ways to interact with information; and more adaptive and personalized experiences built to foster trust and deeper engagement. This role sits at the front line of that work, not maintaining what exists, but creating what comes next, and turning promising ideas into real products that extend our journalistic excellence and mission.

If youโ€™re excited by building new things, moving fast to define the future, and shaping how journalism evolves as a product, this is that role.

How You'll Support The Mission The Skills and Experience You Bring
  • Build new experiences from concept to launch. Identify opportunities, define concepts, and bring new features and formats to lifeโ€”from early prototypes through production.
  • Explore new ways to experience journalism. Develop products like AI-powered audio, conversational interfaces, personalized story formats, and other emerging interaction models.
  • Move quickly from idea to reality. Prototype, test, and iterate with urgencyโ€”learning what works by putting real products in front of users.
  • Work across Product, Design, Engineering, and Editorial. Translate ideas into shippable experiences, balancing creativity with execution.
  • Test and learn in the real world. Define success metrics, run experiments, and refine based on actual usage and feedback.
  • Bridge innovation and the core product. Identify what should remain experimental and what should become part of the everyday experience of The Post.
What Weโ€™re Looking For
  • A product manager who has built and shipped new consumer-facing features or products, not just optimized existing ones.
  • Curiosity about new technologies, especially AI, and how they can change user experiences, not just add features.
  • A bias toward action. You move from idea to prototype to launch quickly, without over-indexing on process.
  • Strong product instincts. You can tell the difference between an interesting idea and a useful one.
  • Comfort operating with ambiguity and limited structure. You help define the path, not wait for it.

Collaboration makes us stronger. Thatโ€™s why our offices are designed with open layouts, modern technology, and easy access to transportation. With certain exceptions for newsgathering and business travel, we work on-site five days a week.

Compensation and Benefits
  • Competitive medical, dental and vision coverage
  • Company-paid pension and 401(k) match
  • Three weeks of vacation and up to three weeks of paid sick leave
  • Nine paid holidays and two personal days
  • 20 weeks paid parental leave for any new parent
  • Robust mental health resources
  • Backup care and caregiver concierge services
  • Gender affirming services
  • Pet insurance
  • Free Post digital subscription
  • Leadership and career development programs

Benefits may vary based on the job, full-time or part-time schedule, location, and collectively bargained status.

The salary range for this position is: $98,800 - $164,600 Annual

The actual salary within this range will depend on individual skills, experience, and qualifications as they relate to specific job requirements. This position may be eligible for a bonus or incentive program, and a member of the Talent Acquisition team will discuss bonus payment terms and conditions during the interview process.

Your story awaits. Apply today!

Learn more about The Post at careers.washingtonpost.com.

#J-18808-Ljbffr