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Product Content Manager Jobs in Indiana (NOW HIRING)

The Website Content Manager supports the execution of BraunAbility's website content strategy ... Partner with product marketers and writers to move content from draft to published, optimized page.

The Website Content Manager supports the execution of BraunAbility's website content strategy ... Partner with product marketers and writers to move content from draft to published, optimized page.

POLYWOOD ® is looking for a Product Syndication Specialist who thrives in a data driven environment and enjoys work that blends product content management, system accuracy, and digital distribution.

Independent creation and post‑production of social media content (photo, video, short‑form), as well as active support of events for targeted content production and activation * Management of ...

Product Marketing Manager

Lebanon, IN · On-site

$147K/yr

Product Content * Own the North American product information management (PIM) process. Ensure accurate, consistent product specifications, assets, pricing, benefits, and system compatibility ...

Write, proofread, and edit product content across different mediums and communication channels * Various marketing tasks to support product management, product promotions, industry events and digital ...

Write, proofread, and edit product content across different mediums and communication channels * Various marketing tasks to support product management, product promotions, industry events and digital ...

Digital Content Specialist

Indianapolis, IN · On-site

$54K/yr

Manage content production, including identifying graphics and imagery, seeking stakeholder approvals, and collaborating with web and email teams on deployments and quality assurance. * Identify ...

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Product Content Manager information

See Indiana salary details

$14

$37

$73

How much do product content manager jobs pay per hour?

As of Aug 31, 2026, the average hourly pay for product content manager in Indiana is $37.02, according to ZipRecruiter salary data. Most workers in this role earn between $24.95 and $42.98 per hour, depending on experience, location, and employer.

What does a product content manager do?

A Product Content Manager is responsible for creating, managing, and optimizing the content related to a company's products across various channels, such as websites, catalogs, and marketing materials. They ensure that product information is accurate, engaging, and consistent to help customers make informed purchasing decisions. This role often involves collaborating with product, marketing, and design teams to develop content strategies and support product launches. Additionally, Product Content Managers analyze content performance and make improvements based on data and user feedback.

What are the key skills and qualifications needed to thrive as a product content manager, and why are they important?

To thrive as a Product Content Manager, you need expertise in content strategy, copywriting, and digital marketing, often supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), SEO tools, and analytics platforms is typically required. Exceptional organizational skills, creativity, and cross-functional communication help you deliver engaging and consistent product messaging. These abilities ensure that product content drives customer engagement, supports brand consistency, and enhances user experience across channels.

How does a product content manager typically collaborate with product, marketing, and design teams?

A Product Content Manager works closely with product managers to understand new features and updates, ensuring all content reflects accurate product information. They also partner with marketing teams to align messaging and promotional content, and with design teams to create engaging, user-friendly materials. Regular cross-functional meetings and feedback loops are essential, as the role requires balancing technical accuracy with compelling storytelling. This collaborative approach ensures a seamless user experience and consistent brand voice across all channels.

What is the difference between Product Content Manager vs Product Marketing Manager?

AspectProduct Content ManagerProduct Marketing Manager
Primary FocusCreating, managing, and optimizing product content for websites, catalogs, and digital platformsDeveloping marketing strategies, campaigns, and messaging to promote products
Skills & CertificationsContent management, SEO, copywriting, product knowledgeMarketing strategy, market research, campaign management
Work EnvironmentCollaborates with product teams, content creators, and digital teamsWorks with sales, marketing, and product teams to drive product adoption

While both roles focus on product promotion, the Product Content Manager specializes in creating and managing product information and content, whereas the Product Marketing Manager focuses on strategic marketing campaigns and positioning to boost sales and market presence.

What is the role of a product content manager?

A product content manager is responsible for creating, managing, and optimizing product information across various channels to ensure accuracy, consistency, and engaging presentation. They collaborate with marketing, sales, and product teams, often using content management systems (CMS) and SEO best practices. Their goal is to enhance product visibility and support sales efforts through high-quality content.

What are popular job titles related to Product Content Manager jobs in Indiana?

For Product Content Manager jobs in Indiana, the most frequently searched job titles are:

What job categories do people searching Product Content Manager jobs in Indiana look for?

The top searched job categories for Product Content Manager jobs in Indiana are:

What cities in Indiana are hiring for Product Content Manager jobs?

Cities in Indiana with the most Product Content Manager job openings:

Infographic showing various Product Content Manager job openings in Indiana as of August 2026, with employment types broken down into 85% Full Time, 13% Part Time, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $77,012 per year, or $37 per hour.

Full-time

Posted 5 days ago


BraunAbility rating

6.5

Company rating: 6.5 out of 10

Based on 25 frontline employees who took The Breakroom Quiz

411th of 495 rated machine equipment manufacturers


Job description

Job Description:

Job Description

The Website Content Manager supports the execution of BraunAbility's website content strategy, turning plans into published, well-structured, technically sound pages. This is the person who publishes and maintains content in our enterprise CMS, keeps the site organized and discoverable through search, and helps resolve the technical SEO issues that keep our content healthy and findable.

This is an individual-contributor role that partners closely with the Senior Manager of Website Strategy & Experience and our development team. It suits a hands-on builder who is organized, self-directed, and comfortable owning day-to-day execution while contributing ideas to the broader plan.

Essential Functions

Content Execution & CMS

  • Publish and maintain website content in our enterprise CMS (Adobe Experience Manager), using components and templates to produce consistent, on-brand pages, and partnering with our development team on builds.
  • Execute the large-scale page rewrite and content restructure: publishing updated content, and helping consolidate or retire outdated pages while maintaining quality and consistency across the site.

Technical SEO & Site Health

  • Identify, flag, and help resolve technical SEO issues, including broken links, redirect chains, and crawl and indexation problems, using tools like Conductor and Google Search Console, escalating complex fixes to our development partner.
  • Support and maintain the site's content structure (the pillar-and-cluster model) and internal linking as content is published, to strengthen topical authority and discoverability.
  • Help keep the XML sitemap current so published content stays discoverable and indexable.

Content Operations & On-Page SEO

  • Develop content briefs that guide writers on structure, target questions, and SEO best practices.
  • Apply on-page SEO and answer-engine fundamentals (metadata, headers, schema, question-based structure, alt text) so content performs in both traditional and AI-driven search.
  • Partner with product marketers and writers to move content from draft to published, optimized page.

Collaboration & Execution

  • Help translate website strategy into sequenced, day-to-day execution, and flag dependencies, risks, or roadblocks as they come up.
  • Help track content and page-build work so requests, status, and ownership stay visible and nothing falls through the cracks.

Knowledge, Skills, Abilities

  • Hands-on experience with a content management system, with the ability to ramp on Adobe Experience Manager if coming from a comparable enterprise platform.
  • Working technical SEO skills: familiarity with site structure, internal linking, sitemaps, and diagnosing common site-health issues (broken links, redirects, indexation gaps), with the ability to translate findings into a prioritized action plan.
  • Solid understanding of SEO fundamentals: keywords, metadata, site structure, and how content gets found.
  • Working knowledge of answer-engine / AI-search concepts (AEO/GEO) and question-based content structure.
  • Understanding of pillar-and-cluster content architecture and how site organization drives discoverability.
  • Comfort with analytics basics (GA4 or similar) to keep work measurable, and familiarity with person-first, inclusive, and accessible content practices.
  • Detail-oriented, self-directed, and able to manage multiple concurrent projects.
  • Strong written and verbal communication, and a collaborative, cross-functional working style.
  • A builder's mindset: comfortable executing day-to-day work while contributing ideas to the broader plan.

Minimum Requirements

  • Bachelor's degree in Digital Marketing, Communications, Business, or a related field, or equivalent professional experience.
  • 4+ years of experience in website management, technical SEO, content operations, or digital execution, including hands-on work with a content management system.
  • Solid working understanding of SEO fundamentals, including hands-on experience using and optimizing through an SEO platform (such as Semrush, Conductor, or similar).
  • B2C and B2B experience preferred.

Preferred Qualifications

  • Direct Adobe Experience Manager (AEM) authoring experience.
  • Experience with Conductor, Semrush, Google Search Console, and GA4.
  • Familiarity with answer-engine / AI-search concepts (AEO/GEO) and question-based content structure.
  • Experience supporting a website content rewrite, refresh, migration, or reorganization project.

BraunAbility is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.


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