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Principal Technical Sales Engineer Jobs (NOW HIRING)

Technical Sales Engineer

Houston, TX · Remote

$127K - $191K/yr

The Technical Sales Engineer creates and manages demand for Bussmann series products by driving and influencing specifications at the end customer, which includes consulting engineers, design-build ...

We're looking for a Technical Sales Engineer to partner closely with our Sales organization and help customers evaluate, adopt, and maximize the value of Bluehost's solutions. This role combines ...

Technical Sales Engineer - Dewatering & Pump Solutions DEWATERING & PUMP EXPERIENCE REQUIRED This is NOT a general outside sales position. Candidates MUST have professional experience with DEWATERING ...

Technical Sales Engineer - Dewatering & Pump Solutions DEWATERING & PUMP EXPERIENCE REQUIRED This is NOT a general outside sales position. Candidates MUST have professional experience with DEWATERING ...

JOB SUMMARY We are seeking a motivated Technical Sales Engineer to join our sales team and serve as the bridge between customer needs and product capabilities. This individual will combine technical ...

We are looking to hire an outstanding database expert who is customer-focused, and result-driven for a Technical Sales Engineer role. You will be helping some of the smartest teams on the planet ...

BIOFerm™ is seeking a Technical Sales Engineer with a passion for renewable energy and biogas technology to join its team. This role involves supporting the implementation of biogas upgrading ...

We're looking for a Technical Sales Engineer to partner closely with our Sales organization and help customers evaluate, adopt, and maximize the value of Bluehost's solutions. This role combines ...

We're looking for a Technical Sales Engineer to partner closely with our Sales organization and help customers evaluate, adopt, and maximize the value of Bluehost's solutions. This role combines ...

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Principal Technical Sales Engineer information

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$74K

$147.2K

$212.5K

How much do principal technical sales engineer jobs pay per year?

As of Sep 11, 2026, the average yearly pay for principal technical sales engineer in the United States is $147,220.00, according to ZipRecruiter salary data. Most workers in this role earn between $118,500.00 and $173,000.00 per year, depending on experience, location, and employer.

What is a principal technical sales engineer?

A Principal Technical Sales Engineer is a senior-level professional who combines deep technical expertise with sales skills to support and drive the adoption of complex products or solutions. They work closely with customers to understand their technical requirements, demonstrate product capabilities, and provide guidance during the pre-sales process. Additionally, they often collaborate with product development teams to relay customer feedback and ensure solutions meet market needs. Their role is crucial in bridging the gap between technical and sales teams, ensuring that both customer satisfaction and business objectives are achieved.

What are the key skills and qualifications needed to thrive as a principal technical sales engineer?

To thrive as a Principal Technical Sales Engineer, you need deep technical expertise in relevant engineering fields, strong sales acumen, and typically a bachelor’s or master’s degree in engineering or a related discipline. Proficiency with CRM systems, technical presentation tools, and certifications like PMP or industry-specific credentials are often required. Exceptional communication, problem-solving, and relationship-building skills enable you to convey complex solutions and foster customer trust. These skills and qualifications are crucial for bridging technical solutions with client needs, driving business growth, and maintaining long-term partnerships.

How does a principal technical sales engineer typically balance customer engagement with internal collaboration?

As a Principal Technical Sales Engineer, you’ll regularly interact with customers to understand their technical requirements and demonstrate how your solutions address their needs. At the same time, you will collaborate closely with internal teams such as product management, engineering, and marketing to ensure customer feedback is incorporated into product development and positioning. Balancing these responsibilities requires strong communication and organizational skills, as well as the ability to act as a bridge between clients and technical teams. This dual focus enables you to deliver tailored solutions while also influencing the product roadmap.

What is the difference between Principal Technical Sales Engineer vs Technical Sales Engineer?

AspectPrincipal Technical Sales EngineerTechnical Sales Engineer
CredentialsTypically requires extensive technical expertise, certifications, and experience in complex solutionsRequires relevant technical background and sales experience, often with similar certifications
Work EnvironmentEngages in high-level technical consultations, strategic account management, and complex solution designFocuses on customer interactions, product demonstrations, and sales support
Employer & Industry UsageCommon in tech, manufacturing, and engineering firms with complex productsWidely used across tech, software, and industrial sectors

The Principal Technical Sales Engineer typically handles more complex technical solutions and strategic accounts, requiring advanced expertise. In contrast, the Technical Sales Engineer focuses on customer engagement, product demonstrations, and supporting sales teams. Both roles are vital in technical sales, but the principal level involves higher technical responsibility and strategic planning.

What are popular job titles related to Principal Technical Sales Engineer jobs?

For Principal Technical Sales Engineer jobs, the most frequently searched job titles are:

Technical Sales Engineer

Houston, TX • Remote

Eaton
Electrical Equipment, Appliance, and Component Manufacturing • 10K+ employees

$127K - $191K/yr

Full-time

Medical, Retirement

Re-posted 17 days ago


Eaton rating

7.7

Company rating: 7.7 out of 10

Based on 231 frontline employees who took The Breakroom Quiz


Job description

Eaton's Bussmann Division is currently seeking a Technical Sales Engineer. This is a remote position based in the Houston, TX area. Travel up to 40% will be required.

Reporting to the Manager of Field Application Engineering, the role will act as the subject matter expert on overcurrent protection (fuses and fuse accessories) in the Houston region (including SE Louisiana and Mississippi) and develop appropriate materials, articles and presentations and other training aids to achieve the desired sales goals. The Technical Sales Engineer creates and manages demand for Bussmann series products by driving and influencing specifications at the end customer, which includes consulting engineers, design-build contractors, electrical inspectors and original equipment manufacturers (OEMs). Responsibilities include influencing targeted state and local jurisdictions to adopt the latest version of the National Electrical Code (NEC) and working with electrical inspectors to help enforce NEC and Underwriters Laboratories (UL) requirements that help to increase safety and ultimately sales of Bussmann series products.

In this role you will: Influence consulting engineers, design-build contractors, end users, OEMs and electrical design engineers on the benefits of specifying and utilizing Bussmann series products. Train and assist electrical inspectors on the benefits of enforcing NEC sections that are most beneficial for creating demand for Bussmann series products. Assist UL inspectors on the benefits of enforcing portions of UL standards that are most beneficial for creating demand for Bussmann series products.

Train customers on the benefits and application of Bussmann series products related to the proper application per the National Electrical Code. Influence NFPA, IEEE, IAEI, IBEW, NECA, and NJATC members and state / local electrical code members to vote for Division-friendly changes and proposals that create demand for Division products. Develop specification-oriented sales materials, articles and presentations as appropriate.

Identify gaps in the product offering and potential new products and applications. Provide pre-sale and value-add post sale support to OEMs on product applications. Drive specifications at end users that "pull through" Bussmann series products at OEMs that support the end user.

Provide technical product training and updates to both internal and external customers. Establish as the subject matter expert or the "go-to" resource on overcurrent protection in the territory and develop appropriate materials, articles and presentations and other training aids to achieve the desired sales goals. Accumulates and fosters technical knowledge to stay on the cutting edge of expertise.

Coordinates activities with the commercial sales team in the territory and is a strong collaborator. Qualifications: Bachelor's degree in Engineering from an accredited institution Minimum of 5 years experience in technical support, sales and/or engineering No relocation benefit is being offered for this position. Only candidates within the greater Houston area will be considered.

Active Duty Military Service member candidates are exempt from the geographical area limitation. Must possess and maintain a valid, unrestricted driver's license Eaton will not consider applicants for employment immigration sponsorship or support for this position. This means that Eaton will not support any CPT, OPT, or STEM OPT plans, F-1 to H-1B, H-1B cap registration, O-1, E-3, TN status, I-485 job portability, etc.

Preferred Qualifications: Bachelor's degree in Electrical Engineering from an accredited institution Professional Engineer (P. Eng.) license Experience with low voltage power systems, industrial control panels, or distribution equipment Position Criteria: Ability to engage in highly technical sales and training activities, strong presentation skills to small and large audiences Ability to work collaboratively across Eaton divisions Highly motivated and proven goal oriented individual capable of working from a home office with minimal supervision Understanding of UL Standards and the National Electrical Code (NFPA70) The compensation range for this full-time position includes base pay and target sales performance incentive. This position has a target total compensation range of $127,970-191,000

Base salaries are based upon candidate skills, experience, and qualifications; as well as, market and business considerations. We are committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law.

Eaton believes in second chance employment. Qualified applicants with arrest or conviction history will be considered regardless of their arrest or conviction history, consistent with the Los Angeles County Fair Chance Ordinance, the California Fair Chance Act and other local laws. You do not need to disclose your conviction history or participate in a background check until a conditional job offer is made to you.

After making a conditional offer and running a background check, if Eaton is concerned about conviction that is directly related to the job, you will be given the chance to explain the circumstances surrounding the conviction, provide mitigating evidence, or challenge the accuracy of the background report. To request a disability-related reasonable accommodation to assist you in your job search, application, or interview process, please call us at 1-800-836-6345 to discuss your specific need. Only accommodation requests will be accepted by this phone number.

We know that good benefit programs are important to employees and their families. Eaton provides various Health and Welfare benefits as well as Retirement benefits, and several programs that provide for paid and unpaid time away from work. Click here for more detail: Eaton Benefits Overview.

Please note that specific programs and options available to an employee may depend on eligibility factors such as geographic location, date of hire, and the applicability of collective bargaining agreements.


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About Eaton

Sourced by ZipRecruiter

Industry

Electrical equipment, appliance, and component manufacturing

Company size

10,000+ Employees

Headquarters location

Cleveland, OH, US