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Personal Coach Jobs in Michigan (NOW HIRING)

Crunch Fitness

Personal Trainer

Grand Blanc, MI · On-site

$24 - $36/hr

Personal Trainer ID: PT 20471 Job Source: Crunch Fitness Location: Grand Blanc Job Category ... Coach members through safe, effective, and engaging workouts * Help members with exercise ...

Crunch Fitness

Personal Trainer

Grand Blanc, MI · On-site

$24 - $36/hr

At Crunch, you'll have the training, support, and coaching needed to build your client base, develop your skills, and grow your earning potential. What You'll Do As a Personal Trainer / Fitness Coach ...

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Personal Coach information

See Michigan salary details

$27.5K

$51.6K

$60.6K

How much do personal coach jobs pay per year?

As of Sep 7, 2026, the average yearly pay for personal coach in Michigan is $51,650.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,800.00 and $55,800.00 per year, depending on experience, location, and employer.

What is a personal coach?

A personal coach is a professional who helps individuals set and achieve personal or professional goals by providing guidance, motivation, and accountability. They work with clients to identify strengths, overcome obstacles, and develop action plans tailored to individual needs. Personal coaches do not offer therapy or counseling, but rather focus on future-oriented strategies for growth and success. Sessions can be conducted in person, over the phone, or via video calls, depending on client preference.

What is a personal coach?

Personal coaches mentor their clients on ways to improve their lives from a personal and professional standpoint. Guidance encompasses a variety of topics that range from housekeeping issues, such as how to organize your home, to determining long-term fitness goals. Topics vary based on the client’s needs. As a personal coach, your job duties include establishing goals in different areas of the client’s life, suggesting changes in lifestyle to move towards those goals, and meeting regularly with your clients to track their progress.

What are the key skills and qualifications needed to thrive as a personal coach, and why are they important?

To thrive as a Personal Coach, you need strong interpersonal skills, a background in psychology or coaching, and relevant certifications such as ICF or NLP credentials. Familiarity with coaching frameworks, goal-setting tools, and client management systems is often required. Active listening, empathy, and motivational communication are standout soft skills for this role. These competencies enable coaches to effectively empower clients, foster growth, and drive positive, measurable outcomes.

What are some common challenges personal coaches face when working with new clients, and how can they be addressed?

Personal coaches often encounter challenges such as establishing trust, clarifying client goals, and managing client expectations in the early stages of a coaching relationship. Building rapport through active listening and open communication is essential for creating a safe environment where clients feel comfortable sharing. It's also important to use structured goal-setting frameworks and regularly review progress to ensure alignment. By setting clear boundaries and expectations from the outset, coaches can foster productive, long-term relationships with clients.

What is the difference between Personal Coach vs Life Coach?

AspectPersonal CoachLife Coach
CredentialsOften certified through coaching programs, some with specialized certificationsTypically certified, with many holding similar coaching credentials
Work EnvironmentOne-on-one sessions, in-person or virtual, focusing on personal developmentOne-on-one or group sessions, focusing on overall life goals and personal growth
Employer & IndustryPrivate practice, wellness centers, corporate wellness programsPrivate practice, coaching firms, wellness organizations
Search & Comparison IntentPeople seeking personal development, goal setting, or lifestyle improvementIndividuals looking for guidance on life changes, career, or personal fulfillment

Personal Coaches and Life Coaches share similar credentials and work environments, often overlapping in their client focus. However, Personal Coaches tend to concentrate more on specific personal goals, while Life Coaches address broader life changes. Both roles are vital in personal development and are frequently searched together by individuals seeking self-improvement.

How much do personal coaches get paid?

Personal coaches typically earn between $30,000 and $80,000 annually, depending on experience, location, and client base. Many coaches work independently or through agencies, setting their own rates, which can range from $50 to $300 per hour. Income varies based on certifications, niche specialization, and the number of clients served.
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What are popular job titles related to Personal Coach jobs in MI?

For Personal Coach jobs in MI, the most frequently searched job titles are:

Personal Coach jobs near you
Infographic showing various Personal Coach job openings in Michigan as of August 2026, with employment types broken down into 1% As Needed, 70% Full Time, 21% Part Time, 2% Temporary, 4% Contract, and 2% Nights. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $51,650 per year, or $24.8 per hour.

Certified Exercise Coach

The Exercise Coach - Commerce Township/Northville

Commerce Township, MI • On-site

$15 - $18/hr

Part-time

Medical, PTO

Re-posted 7 days ago

Job description


"If you have enthusiasm, a positive attitude and good communication, I have a fun and fulfilling Personal Training Position just for YOU!"

We understand that everyone knows they should exercise, and everyone wants to be fit and healthy. But, that is easier said than done given busy schedules, and in some cases somewhat beat-up bodies. Thousands of people every day enjoy the best possible workout for them at our 180 nationwide studios. The Exercise Coach® brand was built upon the belief that staying strong and healthy shouldn’t feel like a hassle!

Members of our team enjoy benefits like:
Access to state-of-the-art fitness technology
  • Complimentary Membership - Be paid to improve your own strength and health! 
  • Company-paid certifications
  • Paid for all scheduled hours (not just for training)
  • Opportunity for career advancement 
  • Full-Time employees may be eligible for Paid Vacation, Sick Days, and Holidays 
  • Full-Time employees may be eligible for Employer contributions to Health Insurance Coverage
The Role of a Certified Exercise Coach:
As a Certified Exercise Coach at The Exercise Coach, you will deliver One-on-One and Small Group exercise instruction to clients of all ages. The day-to-day work will never get boring with plenty of activity and variety! Some of the things you would do in a regular week might look like this:
  • Conducting initial consultations
  • Lead individual and small-group exercise sessions 
  • Track fitness results for clients and lead client education
  • Grow the business through selling monthly and package sessions
  • Measure success by tracking studio metrics  
No fitness experience is necessary, but candidates with experience in personal training or small-group fitness instruction will receive priority consideration. All employees will receive full training in The Exercise Coach methods and technologies and must be able and willing to participate both in our exercise and nutrition methodology.  
This role is great for you if you have:
  • Passion for Health & Fitness: This is where it all begins! 
  • Good Communication Skills: You must be comfortable conversing in person and on the phone and know how to conduct yourself professionally, and deliver clear instructions to the clients.
  • People skills and personality: You must LOVE working with people! As mentioned above you must be very comfortable working with people. This is an exciting studio and you must be able to show your clients energy and excitement while working with them. 
  • Health and Fitness Education: A college degree in a health-related field is nice, but not required. However, fundamental knowledge of exercise science and human biology is essential. You do not need a great deal of personal training experience, but you should have a working knowledge of the human body and the various components of good health and fitness. 
If you would like to inspire and empower people to enjoy the strength, we’d love for you to consider joining our team! 

Certification:
  • Successful completion of:
    • The Exercise Coach Certification Course
    • Nutrition Playbook Certification Course
    • Valid CPR/AED certificate from a nationally-recognized provider.
    • Must be eligible to work in the USA.
Required Skills:
These are the qualities and skills you must already have in order to qualify for this position:
  • Passion for Health & Fitness: This is where it all begins! 
  • Good Communication Skills: You must be comfortable conversing in person and on the phone and know how to conduct yourself professionally, and deliver clear instructions to the clients.
  • People skills and personality: You must LOVE working with people! As mentioned above you must be very comfortable working with people. This is an exciting studio and you must be able to show your clients energy and excitement while working with them. 
  • Health and Fitness Education: A college degree in a health-related field is nice, but not required. However, fundamental knowledge of exercise science and human biology is essential. You do not need a great deal of personal training experience, but you should have a working knowledge of the human body and the various components of good health and fitness. 
Preferred Skills: 
  • Basic nutrition knowledge
  • College degree in a health-related field
  • Experience with various strength training applications
  • Experience working with older adults and various limitations