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Paid Search Analyst Jobs (NOW HIRING)

As a Digital Advertising Analyst, you'll thrive in a fast-paced environment, driving paid search execution for 4,000+ facilities across the country. Whether you're tackling independent tasks or ...

Paid Search Analyst will be responsible for execution of the paid search program to facilitate online transactions through paid search. In this role, the Paid Search Analyst will analyze campaign ...

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Paid Search Analyst information

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$11K

$63.6K

$76.5K

How much do paid search analyst jobs pay per year?

As of Sep 13, 2026, the average yearly pay for paid search analyst in the United States is $63,611.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,000.00 and $71,500.00 per year, depending on experience, location, and employer.

What is a paid search analyst?

A paid search analyst works to implement paid search campaigns. Your duties in this career include analysis of marketing plans, keywords, and pay per click strategies. You then oversee the optimization of the campaign and continue to monitor performance. Your responsibilities can range from implementing pay per click (PPC) strategies to making bids for targeted keywords. You are then responsible for reporting on the performance of a PPC strategy to clients and making suggestions for improvements. You may also seek out marketing partners such as affiliates and publishers to build a marketing relationship.

What does a paid search analyst do?

A Paid Search Analyst is responsible for planning, implementing, and optimizing paid search advertising campaigns, typically on platforms like Google Ads and Bing Ads. Their main goal is to drive targeted traffic to a company's website, increase conversions, and maximize return on ad spend. They analyze keyword performance, create and test ad copy, monitor budgets, and use data analytics to refine campaign strategies. Paid Search Analysts also generate reports to track performance and provide insights for continuous improvement.

What are the key skills and qualifications needed to thrive as a paid search analyst?

To thrive as a Paid Search Analyst, you need strong analytical abilities, expertise in pay-per-click (PPC) advertising, and a bachelor's degree in marketing, business, or a related field. Familiarity with platforms like Google Ads, Bing Ads, Google Analytics, and relevant certification such as Google Ads Certification are typically required. Attention to detail, creativity, and strong communication skills help in optimizing campaigns and presenting actionable insights to stakeholders. These skills ensure effective campaign management, maximized ROI, and clear communication of results to drive business growth.

What are some common challenges a paid search analyst faces when managing multiple campaigns?

A Paid Search Analyst often juggles several campaigns across different clients or products, making time management and prioritization crucial. One common challenge is ensuring each campaign receives enough attention for optimization while staying within budget constraints. Analysts also need to keep up with frequent changes in platform algorithms and keyword trends. Effective communication and collaboration with account managers and creative teams are essential to align on goals and implement campaign updates efficiently.

What is the difference between Paid Search Analyst vs PPC Specialist?

AspectPaid Search AnalystPPC Specialist
CredentialsTypically requires a bachelor's degree in marketing, advertising, or related field; certifications like Google Ads are commonSimilar credentials; often holds Google Ads certification and related digital marketing certifications
Work EnvironmentWorks in digital marketing teams, often within advertising agencies or in-house marketing departmentsSimilar; works in digital marketing agencies or corporate marketing teams
Employer & Industry UsageUsed across industries focusing on online advertising and digital marketingCommonly used in industries with active online advertising campaigns
Search & Comparison IntentOften compared for roles involving paid search campaign management and analysisSimilar focus; both roles involve managing and optimizing paid search campaigns

Both Paid Search Analysts and PPC Specialists focus on managing and optimizing paid search campaigns, often requiring similar skills and certifications. The main difference lies in job titles used by employers; the roles are largely overlapping in responsibilities within digital marketing teams.

What cities are hiring for Paid Search Analyst jobs?

Cities with the most Paid Search Analyst job openings:

Who are the top companies hiring for Paid Search Analyst jobs?

The top employers for Paid Search Analyst jobs are:

What states have the most Paid Search Analyst jobs?

States with the most job openings for Paid Search Analyst jobs include:

What are popular job titles related to Paid Search Analyst jobs?

For Paid Search Analyst jobs, the most frequently searched job titles are:

Infographic showing various Paid Search Analyst job openings in the United States as of September 2026, with employment types broken down into 100% Full Time. Highlights an 33% Hybrid, and 67% Remote job distribution, with an average salary of $63,611 per year, or $30.6 per hour.

Paid Search Analyst

Salt Lake City, UT • On-site

Full-time

Re-posted 10 days ago


Extra Space Storage rating

7.0

Company rating: 7.0 out of 10

Based on 165 frontline employees who took The Breakroom Quiz


Job description

*** Please note that this is a HYBRID role, requiring this person to work at our Cottonwood Heights office in SLC three days a week. ***
Job Summary
Are you an expert in Google Search Ads with a passion for creating impactful ad strategies? At Extra Space Storage, we're seeking a talented Digital Advertising Analyst to join our team and execute our Paid Search tactics.
If you're enthusiastic about digital advertising and eager to advance your skills, this hybrid role based at our headquarters in Cottonwood Heights, Utah, is perfect for you. As a Digital Advertising Analyst, you'll thrive in a fast-paced environment, driving paid search execution for 4,000+ facilities across the country. Whether you're tackling independent tasks or collaborating with a supportive team, each day will present new challenges and exciting opportunities!
Duties & Responsibilities
Campaign Building: Build out campaigns, ad groups, and keyword structures based on Sr. Analyst and Manager direction.
• Launch New Campaigns: Add paid search campaigns for new stores weekly.
• Testing Implementation: Execute ad copy and bidding tests designed by the Sr. Analyst, and report on results.
• Health Check Expert: Monitor paid search account performance, ensuring optimal health and efficiency.
• Creative Uploads: Manage creatives for paid search and paid media (GDN, Demand Gen, and CTV) campaigns, ensuring they resonate with target audiences.
• Budget Pacing: Track daily and weekly spend pacing across campaigns and flag anomalies to the Sr. Analyst or Manager.
• Lead Gen Partner Support: Assist in day-to-day coordination with lead gen partners, including data pulls and performance tracking.
• Invoicing: Process and reconcile vendor invoices for accuracy and timely submission.
• Data-Driven Decision Making: Analyze keywords and search queries to refine targeting and improve performance.
• Insightful Reporting: Provide regular reports on KPIs, competitor metrics, and campaign performance.
Qualifications
• 1-3 yrs of experience managing paid search advertising
• Bachelor degree preferred but not necessary
Competencies
• Digital Advertising Know-How: You understand the ins and outs of paid search platforms and KPIs, and you're always staying updated on industry trends.
• PPC Best Practices: You're well-versed in PPC account structure and optimization strategies.
• Analytical Skills: Whether it's Google Ads or Excel, you're comfortable working with large datasets to uncover valuable insights and opportunities.
• Collaboration & Communication: You know how to work with cross-functional teams and communicate findings clearly to drive business growth.
• Expertise with Google Ads and Bing Ads interfaces, both web UI and Desktop Editor.
• Advanced Excel skills: VLOOKUP, SUMIFS, pivot tables, and data analysis.
• A keen eye for detail, excellent communication, and critical thinking abilities.
• Independence: You take initiative and can work autonomously.
• Process-Oriented: You're always looking for ways to improve processes.
• Collaboration: You're a team player who contributes to vendor partnerships and project success.
• Adaptability: You thrive in a fast-paced environment, constantly evolving with the latest digital advertising trends.
Work Environment & Physical Requirements
Performs sedentary work in an office environment with limited lifting (less than 10 pounds) or walking required. Close visual acuity required to perform work at computer terminal. No exposure to adverse environmental conditions. Requires repetitive typing motion, talking, hearing, grasping and feeling.
Disclaimer
The job description outlines the general nature and scope of work employees perform in this role. It's not intended to be an exhaustive list of all duties, responsibilities, or qualifications required for the position. The company reserves the right to modify, revise, or update the job description to meet business needs.
If you are a current Extra Space employee, please apply through Jobs Hub in Workday.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Applications Deadline: Applications will be accepted until the position is filled.

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