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Paid Search Jobs (NOW HIRING)

Omnicom

Manager, Paid Search

New York, NY · Hybrid

Performance Media The Search Team Our thriving paid search team culture is characterized by a blend of collaboration, innovation and shared passion for data-driven marketing. Our individuals feel ...

Red Antler

Paid Search Specialist

$70K - $75K/yr

Fat Earth, Growth Team Paid Search Specialist Fat Earth, Red Antler's creative performance marketing partner, is looking for a Paid Search Specialist to join our team to manage and optimize campaigns ...

Underscore Marketing

Paid Search Specialist

Paid Search Specialist Location: Remote- United States, EST hrs. Position Overview Paid Search Specialist The Paid Search Specialist is a role primarily responsible for monitoring, managing ...

VML

Supervisor, Paid Search

Kansas City, MO

The Paid Search Supervisor oversees the development and implementation of search strategies for our clients. You will support search strategies, tactical execution, and performance reporting. What ...

Omnicom

Manager, Paid Search

Chicago, IL · Hybrid

Performance Media The Search Team Our thriving paid search team culture is characterized by a blend of collaboration, innovation and shared passion for data-driven marketing. Our individuals feel ...

Inizio Evoke

Paid Search Supervisor

Boston, MA · On-site

The Paid Search Supervisor will collaborate with a talented team of media subject matter experts. This team includes specialists in programmatic advertising, ad operations, social media, and SEO. You ...

Omnicom

Manager, Paid Search

New York, NY · On-site

Performance Media The Search Team Our thriving paid search team culture is characterized by a blend of collaboration, innovation and shared passion for data-driven marketing. Our individuals feel ...

BarkleyOKRP

Supervisor, Paid Search

Denver, CO · On-site +1

$80K - $95K/yr

This is a full-time position for a Supervisor, Paid Search at BarkleyOKRP. In this role, you will develop strategies and manage the performance of various paid search accounts, to drive client ...

Underscore Marketing

Paid Search Specialist

Paid Search Specialist Location: Remote- United States, EST hrs. Position Overview Paid Search Specialist The Paid Search Specialist is a role primarily responsible for monitoring, managing ...

1-800-FLOWERS.COM, INC

Manager, Paid Search

Jericho, NY · On-site

$102K/yr

Manager, Paid Search wanted by 1-800-Flowers.Com, Inc. in New York, NY. Lead development of marketing initiatives focused on customer acquisition and retention through Search Engine Marketing and ...

Wpromote

Paid Search Manager

$74K - $90K/yr

The Role We're looking for a Paid Search Manager to join the rapidly expanding team that is the backbone of our company. You'll directly manage search engine marketing (SEM) campaigns across both ...

VML

Supervisor, Paid Search

Chicago, IL

The Paid Search Supervisor oversees the development and implementation of search strategies for our clients. You will support search strategies, tactical execution, and performance reporting. What ...

Wpromote

Paid Search Manager

$74K - $90K/yr

The Role We're looking for a Paid Search Manager to join the rapidly expanding team that is the backbone of our company. You'll directly manage search engine marketing (SEM) campaigns across both ...

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How much do paid search jobs pay per year?

As of Sep 6, 2026, the average yearly pay for paid search in the United States is $56,423.00, according to ZipRecruiter salary data. Most workers in this role earn between $46,000.00 and $66,000.00 per year, depending on experience, location, and employer.

What is a paid search specialist?

Paid search specialists are digital marketing professionals who manage and optimize online advertising campaigns on search engines like Google and Bing. They create, monitor, and adjust pay-per-click (PPC) ads to drive targeted traffic to websites, with the goal of increasing leads, sales, or brand awareness. Their responsibilities include keyword research, bid management, ad copywriting, performance analysis, and staying up-to-date with the latest search engine algorithms and trends. Paid search specialists play a crucial role in helping businesses maximize their return on investment from online advertising.

What are the key skills and qualifications needed to thrive as a paid search specialist?

To thrive as a Paid Search Specialist, you need strong analytical skills, digital marketing knowledge, and experience with pay-per-click (PPC) campaigns, often backed by a relevant degree or certifications like Google Ads. Familiarity with platforms such as Google Ads, Microsoft Advertising, Google Analytics, and bid management tools is essential. Excellent attention to detail, adaptability, and effective communication help you optimize campaigns and collaborate with clients or teams. These skills ensure efficient budget management, high campaign performance, and measurable return on investment in a competitive digital landscape.

How does a paid search specialist typically collaborate with other marketing team members to ensure campaign success?

A Paid Search Specialist regularly works alongside content creators, designers, and analytics teams to align ad copy, landing pages, and keyword strategies with broader marketing goals. Effective communication with these colleagues helps ensure that paid campaigns are consistent with brand messaging and optimized for conversions. Regular meetings and shared performance reports are common practices, allowing the team to adjust strategies quickly based on real-time data. This collaborative environment fosters innovation and drives better results across all digital marketing channels.

What is the difference between Paid Search vs PPC Specialist?

AspectPaid SearchPPC Specialist
CredentialsExperience with SEM tools, certifications like Google AdsSame as Paid Search, often with additional marketing certifications
Work EnvironmentDigital marketing teams, agencies, in-house marketingMarketing agencies, in-house teams, freelance roles
Industry UsageCommon in digital marketing, advertising, e-commerceUsed interchangeably with Paid Search, specialized in campaign management
Search & Comparison IntentUnderstanding paid advertising strategiesFocus on campaign execution and optimization

Paid Search and PPC Specialist roles are closely related, often overlapping in skills and work environment. Paid Search refers broadly to managing paid advertising campaigns on search engines, while PPC Specialist emphasizes the execution and optimization of these campaigns. Both roles require similar credentials and are integral to digital marketing strategies.

How to get a job in paid search?

To get a job in paid search, develop skills in digital marketing, including proficiency with platforms like Google Ads and Bing Ads. Obtain relevant certifications such as Google Ads Certification, build a portfolio of successful campaigns, and gain experience through internships or entry-level roles to demonstrate your ability to optimize paid advertising campaigns.

Is paid search a good career?

Paid search is a viable career option for those interested in digital marketing, involving managing online advertising campaigns through platforms like Google Ads and Bing Ads. It requires analytical skills, familiarity with tools, and ongoing learning to optimize ad performance and ROI. The field offers opportunities for growth, certification, and working in various industries or agency settings.

Is paid search worth it?

Paid search is a valuable role in digital marketing, involving managing pay-per-click campaigns on platforms like Google Ads. It requires skills in keyword research, ad copywriting, and data analysis to optimize ad performance and return on investment. The effectiveness of paid search depends on campaign strategy, budget, and industry competitiveness.

What is a paid search job?

A paid search job involves managing and optimizing online advertising campaigns that appear in search engine results, such as Google Ads. Professionals in this role analyze keywords, create ad copy, and use analytics tools to improve campaign performance and return on investment.
More about Paid Search jobs

What cities are hiring for Paid Search jobs?

Cities with the most Paid Search job openings:

What are the most commonly searched types of Paid Search jobs?

The most popular types of Paid Search jobs are:

What states have the most Paid Search jobs?

States with the most job openings for Paid Search jobs include:

Paid Search jobs near you
Infographic showing various Paid Search job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 75% Full Time, 22% Part Time, and 2% Contract. Highlights an 91% Physical, 1% Hybrid, and 8% Remote job distribution, with an average salary of $56,423 per year, or $27.1 per hour.

Paid Search Specialist

Evening Post Publishing

Columbia, SC

Full-time

Posted 24 days ago

Job description

The Paid Search Specialist is responsible for supporting the planning, execution, optimization, and reporting of paid search campaigns across platforms including Google Ads and Microsoft Ads. This role works closely with the Digital Marketing team to help clients achieve their marketing objectives by driving qualified website traffic, leads, and conversions through data-driven search engine marketing strategies.

The ideal candidate is analytical, detail-oriented, eager to learn, and passionate about digital marketing. This position offers an opportunity to develop expertise in paid search advertising, campaign optimization, conversion tracking, and performance reporting within a fast-paced agency environment.

Responsibilities

  • Build, launch, and manage paid search campaigns in Google Ads and Microsoft Ads.
  • Conduct keyword research to identify opportunities for campaign growth and performance improvement.
  • Write compelling ad copy that aligns with client messaging and campaign objectives.
  • Structure campaigns using industry best practices, including ad groups, keywords, audiences, targeting, and bidding strategies.
  • Configure campaign settings, billing, and account setup as needed.
  • Assist with implementing and validating conversion tracking, key events, and campaign measurement aligned with client goals.
  • Monitor campaign performance and perform ongoing optimizations, including:
    • Keyword additions and exclusions
    • Bid adjustments
    • Audience optimizations
    • Ad copy testing
    • Budget pacing
  • Conduct A/B testing to improve campaign performance and maximize return on ad spend.
  • Review search term reports and implement negative keywords to improve traffic quality.
  • Monitor campaign budgets to ensure efficient spending and alignment with client objectives.
  • Prepare regular performance reports and provide actionable insights and recommendations.
  • Stay current on paid search platform updates, industry trends, and best practices.
  • Support additional digital marketing initiatives and special projects as assigned.

Requirements, Minimum Education Level & Experience

  • Bachelor's degree in Marketing or equivalent experience, Advertising, Business, Communications, or a related field preferred.
  • 0–2 years of experience in paid search, digital marketing, internships, or related marketing experience.
  • Google Ads Certification (or willingness to obtain within the first 90 days of employment).
  • Basic understanding of Google Ads, Microsoft Ads, Google Analytics 4, and Google Tag Manager is preferred.

Knowledge, Skills & Abilities

  • Strong analytical and problem-solving skills with an interest in interpreting performance data.
  • Excellent attention to detail and organizational skills.
  • Strong written and verbal communication skills.
  • Ability to manage multiple projects and deadlines in a fast-paced agency environment.
  • Proficiency in Microsoft Excel and Google Sheets.
  • Comfortable learning new digital marketing platforms and technologies.
  • Ability to work independently while collaborating effectively within a team.
  • Eagerness to continuously learn and stay current with digital advertising best practices.
  • Positive attitude, strong work ethic, and willingness to take initiative.