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Paid Influencer Jobs (NOW HIRING)

Hunter

Influencer Strategist

Manhattan, NY · On-site

$85K - $100K/yr

Maintain budget for paid influencer campaigns * Manage unexpected pivots or changes to campaigns; Identify negative content/risky content generated by partners; take action to minimize impact to the ...

Hunter

Influencer Strategist

Manhattan, NY · On-site

$85K - $100K/yr

Maintain budget for paid influencer campaigns * Manage unexpected pivots or changes to campaigns; Identify negative content/risky content generated by partners; take action to minimize impact to the ...

Hunter

Influencer Strategist

Manhattan, NY · On-site

$133K - $172K/yr

Maintain budget for paid influencer campaigns * Manage unexpected pivots or changes to campaigns; Identify negative content/risky content generated by partners; take action to minimize impact to the ...

Nintendo

Influencer Marketing Manager

Redmond, WA · On-site

$117K - $211K/yr

This role will also be involved in programming and planning for premium sponsored and paid content as well. DESCRIPTION OF DUTIES * Manage Nintendo of America's Earned Influencer strategy, setting ...

Aspire

Paid Media Specialist (Contract)

$30 - $45/hr

Execute paid influencer campaigns across Meta, TikTok, and YouTube, including the setup of creative assets, hooks, and formats based on platform best practices. * Monitor and optimize ad performance ...

Nintendo

Influencer Marketing Manager

Redmond, WA · On-site

This role will also be involved in programming and planning for premium sponsored and paid content as well. DESCRIPTION OF DUTIES * Manage Nintendo of America's Earned Influencer strategy, setting ...

Madewell, Inc.

$98 - $126/hr

Concept, negotiate, and manage multiple paid influencer partnerships end-to-end -- from briefing and contracting through content delivery and usage rights -- with a focus on top-of-funnel awareness ...

Jcrew

Manager, Influencer & Community

New York, NY

Concept, negotiate, and manage multiple paid influencer partnerships end-to-end - from briefing and contracting through content delivery and usage rights - with a focus on top-of-funnel awareness and ...

Madewell

Manager, Influencer & Community

New York, NY · On-site

Concept, negotiate, and manage multiple paid influencer partnerships end-to-end - from briefing and contracting through content delivery and usage rights - with a focus on top-of-funnel awareness and ...

REVOLVE

Influencer Relations Specialist

Cerritos, CA · On-site

$24 - $26/hr

Support end-to-end execution of paid influencer campaigns, ensuring content aligns with brand guidelines and campaign objectives * Track, analyze, and report on campaign performance, sharing insights ...

Orchestra

Director, Influencer Marketing

New York, NY · On-site

Lead the overall management and execution of paid and earned influencer programming across tiers of influencers and within a variety of platforms (Instagram, TikTok, YouTube, LinkedIn, Substack ...

Orchestra

Director, Influencer Marketing

New York, NY · Hybrid

Lead the overall management and execution of paid and earned influencer programming across tiers of influencers and within a variety of platforms (Instagram, TikTok, YouTube, LinkedIn, Substack ...

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Paid Influencer information

What is a paid influencer?

Paid influencers are individuals who collaborate with brands and businesses to promote products or services on their social media platforms, blogs, or other online channels in exchange for monetary compensation. They leverage their online presence, follower base, and credibility to influence purchasing decisions among their audience. These partnerships can involve creating sponsored content, reviews, product placements, or participating in marketing campaigns. The amount paid to influencers often depends on factors like their reach, engagement rate, and the scope of the campaign.

What are the key skills and qualifications needed to thrive as a paid influencer?

To thrive as a Paid Influencer, you need a solid understanding of social media platforms, content creation, personal branding, and audience engagement, usually demonstrated through a strong follower base and proven track record. Proficiency with analytics tools, content scheduling platforms, and photo/video editing software is typically required. Creativity, authenticity, adaptability, and excellent communication skills help influencers stand out in building genuine connections with their audience and brands. These skills are crucial for consistently producing engaging content, growing your influence, and maintaining successful partnerships with brands.

How do paid influencers typically collaborate with brands and what are some common expectations during these partnerships?

Paid influencers often partner with brands through sponsored content agreements, where they're expected to create authentic posts, stories, or videos that align with the brand’s message. Communication and transparency are key, as influencers usually work closely with brand representatives or marketing agencies to ensure deliverables meet campaign goals and compliance guidelines. Common expectations include meeting deadlines, following content briefs, and providing performance analytics. Flexibility and professionalism help build long-term relationships, which can lead to ongoing campaigns or ambassador roles.

What is the difference between Paid Influencer vs Content Creator?

AspectPaid InfluencerContent Creator
CredentialsOften no formal credentials, but familiarity with social media platforms helpsTypically no formal credentials, focus on creative skills
Work EnvironmentPrimarily online, social media platforms, brand collaborationsOnline or offline, blogs, YouTube, social media, personal projects
Employer/Industry UsageBrands, marketing agencies, influencer marketing platformsBrands, media companies, independent creators
Search/Comparison IntentHigh overlap, both create online content for marketing

Paid Influencers focus on promoting products through paid collaborations on social media, often working with brands and agencies. Content Creators produce original content across various platforms, sometimes monetizing through ads or sponsorships but not necessarily paid campaigns. While both roles involve online content creation, Paid Influencers are specifically engaged in paid promotional activities, whereas Content Creators may work independently or for different purposes.

More about Paid Influencer jobs

What cities are hiring for Paid Influencer jobs?

Cities with the most Paid Influencer job openings:

What states have the most Paid Influencer jobs?

States with the most job openings for Paid Influencer jobs include:

What job categories do people searching Paid Influencer jobs look for?

The top searched job categories for Paid Influencer jobs are:

Paid Influencer jobs near you
Infographic showing various Paid Influencer job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 73% Full Time, 24% Part Time, and 2% Contract. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution.

Influencer Strategist

Hunter

Manhattan, NY • On-site

$85K - $100K/yr

Other

Medical, Dental, Retirement, PTO

Re-posted 13 days ago

Job description

About Us
There's a reason HUNTER is recognized as a PRWeek Best Place To Work and has been named PRovoke "Consumer Agency of the Year" not once, but twice: At HUNTER, we EARN IT - consumer attention, the trust and loyalty of clients, and the dedication of our staff, currently 350+ strong and counting
Overview
An Influencer Strategist develops and manages influencer campaigns for clients to drive brand awareness and overall engagement with consumers. An Influencer Strategist also provides strategic insight to clients, colleagues and mentors team members.
Responsibilities
  • Manage the day-to-day elements of influencer campaigns for clients
    • Build and maintain positive relationships with influencers and talent contacts on behalf of the agency and clients
    • Develop and execute multiple influencer campaigns at a time; develop timelines, manage deadlines
      • Adhere to brand-aligned diversity & inclusion tenets
      • Identifying brand-right influencers based on campaign objectives and desired outcomes
      • Draft, review and oversee legal contracts for influencers
      • Maintain budget for paid influencer campaigns
      • Manage unexpected pivots or changes to campaigns; Identify negative content/risky content generated by partners; take action to minimize impact to the client or bran
    • Craft influencer content briefs that reflect current trends and reflect brand messaging priorities
    • Review influencer content, providing edits for client approval and working with influencers to incorporate feedback.
    • Monitor and analyze program results to provide valuable insights and optimizations; compile thorough and accurate reports
    • Identify real-time engagement opportunities with influencers discovered via social listening; develop proactive pitch for clients to act upon opportunities
    • Delegate appropriate responsibilities to Social Media Coordinators and Influencer Specialists. Supervise junior staff.
  • Develop social media influencer plans for clients
    • Identify and develop influencer programs for brands by targeting and working with the appropriate talent for the client/brand
    • Apply strategic/creative thinking skills to gain insight and devise influencer strategy
    • Determine quantitative and qualitative goals and benchmarks to measure the success of influencer programs
  • Demonstrate proper writing, editing, presentation and interpersonal communication skills, particularly when it comes to client communications (emails, memos, presentations, excel documents), but also with agency communications
  • Determine the need for support staff assistance for projects/program elements and manage support staff during execution
  • Serve as a client contact
    • Participate in client calls, meetings, presentations and client brainstorms; attend client events
    • Accommodate and anticipate client needs; make appropriate recommendations to clients via emails, memos, presentations and phone calls
    • Respond to requests for information from clients in a timely and professional manner
    • Share relevant articles/trends with clients, along with ways to implement/impact their business
  • Ability to:
    • Understand of the social media and influencer landscape
    • Identify the nuances of influencer content performance on established and emerging social platforms
    • Understand the clients' business and relevant industry trends, and use the information to develop strategic influencer opportunities
    • Understand the earned media landscape; work closely with PR partners to identify opportunities when influencers can amplify earned programs
    • Manage multiple projects for multiple clients in diverse industries
    • Travel to client and event locations; meet with clients at their office locations/headquarters
  • Participate in agency brainstorm sessions for client programs
  • Stay current with developments in social media, influencer trends, technology updates and top news stories in the clients' and brands' spaces
  • Show integrity, attention to detail and good judgment when working with colleagues and clients
  • Deal constructively with client and personnel situations
  • Actively participate in agency "All-Hands" digital meetings, committees or departments as designated/asked
  • Participate in agency projects and events
  • Assist in compilation of awards presentations
  • Conduct research for new business and business renewal opportunities

Qualifications
  • B.A. in Marketing, Public Relations or the like
  • Four (4) to six (6) years of experience managing social influencer campaigns for brands and developing influencer content plans and strategies
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint). Strong Excel proficiency a must
  • Proficiency with social media or influencer management tools (e.g. CreatorIQ, Sprinklr) and social listening/analytics platforms (e.g. NetBase)

Compensation
In order to comply with equal pay and salary transparency laws in various locations, the Company believes the target range of base compensation for this role is $85,000-100,000 annually, and may be eligible for overtime pay. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.
At HUNTER, we work hard and play hard, and while we have all the benefits you'd expect -competitive health and dental insurance plans, a 401K company match and generous PTO - we also provide:
  • a hybrid work model;
  • a "work from anywhere in the US" policy (up to four weeks a year);
  • a year-round staff training and development curriculum; and
  • a staff-led Action Group dedicated to DEI excellence in the agency and industry (read our DEI statement here: https://hunterpr.com/dei/)

Perks? We have perks. When you work at HUNTER, you can expect Bring Your Parents (And Kids) to Work Days, regular volunteer Days of Service, mid-day Cupcakes and Cocktails mixers and epic Halloween and holiday parties.
Founded in 1989, HUNTER has grown into one of the most respected mid-size marketing communications firms in the country, creating work that matters in strategic planning, earned media relations, social and digital media, talent and influencer engagement, experiential marketing, multicultural outreach and content creation and distribution. And we do it all for esteemed companies and brands across every sector you can imagine:
  • Food + Beverage
  • Wine + Spirits
  • Health + Wellness
  • Beauty + Personal Care + Fashion
  • Home + Lifestyle + Travel
  • Retail + E-commerce

See us in action here: https://hunterpr.com

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