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Paid Influencer Jobs (NOW HIRING)

Campbell's

Influencer Specialist

Camden, NJ · On-site

$64K - $88K/yr

Campbell's offers unlimited sick time along with paid time off and holiday pay. * If in WHQ - free ... Execute influencer marketing strategies aligned to brand awareness, engagement, and conversion ...

The Campbell?s Company

Influencer Specialist

Camden, NJ · On-site

$64K - $88K/yr

Campbell?s offers unlimited sick time along with paid time off and holiday pay. If in WHQfree ... influencer partnershipsDrive brand awareness, engagement, and conversion through social and ...

Campbell Soup Company

Influencer Specialist

Camden, NJ · On-site

$64K - $88K/yr

Campbell's offers unlimited sick time along with paid time off and holiday pay. * If in WHQ - free ... Execute influencer marketing strategies aligned to brand awareness, engagement, and conversion ...

Stagwell Global LLC

Influencer Strategist

Manhattan, NY

$85K - $100K/yr

Maintain budget for paid influencer campaigns * Manage unexpected pivots or changes to campaigns; Identify negative content/risky content generated by partners; take action to minimize impact to the ...

Weedmaps

Paid Social & Creator Senior Manager (Remote)

$123K - $140K/yr

Own paid influencer and creator acquisition, from partner identification and briefing through to whitelisting/partnership ads, performance measurement, and scaling what works, in coordination with ...

Vuori, Inc

Influencer Marketing Manager

Carlsbad, CA · On-site

Paid Partnership Management: Manage and lead designated day-to-day talent partnerships including trackers, briefings, events, seeding and reporting cross functionally with the Influencer and PR ...

REVOLVE

Influencer Relations Specialist

Cerritos, CA · On-site

$24 - $26/hr

Support end-to-end execution of paid influencer campaigns, ensuring content aligns with brand guidelines and campaign objectives * Track, analyze, and report on campaign performance, sharing insights ...

Orchestra

Director, Influencer Marketing

New York, NY · On-site

Lead the overall management and execution of paid and earned influencer programming across tiers of influencers and within a variety of platforms (Instagram, TikTok, YouTube, LinkedIn, Substack ...

Lowe's

Sr Analyst-Influencer Marketing

Mooresville, NC

$97K - $119K/yr

... paid influencer campaigns Familiarity with affiliate and creator commerce platforms Background working with agencies, creators, or platform partners About Lowe's Lowe's Companies, Inc. (NYSE: LOW) is ...

Orchestra

Director, Influencer Marketing

New York, NY · Hybrid

Lead the overall management and execution of paid and earned influencer programming across tiers of influencers and within a variety of platforms (Instagram, TikTok, YouTube, LinkedIn, Substack ...

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All JobsPaid Influencer Jobs

Paid Influencer information

What jobs will no longer exist in 2030?

Paid influencer roles are expected to evolve as automation and AI tools become more advanced, potentially reducing the need for human-driven content creation and social media management. Jobs heavily reliant on manual or repetitive tasks, such as basic data entry or traditional advertising roles, may also decline as technology automates these functions. However, roles requiring creativity, strategic thinking, and personal engagement are likely to persist or transform rather than disappear entirely.

What are the key skills and qualifications needed to thrive as a Paid Influencer, and why are they important?

To thrive as a Paid Influencer, you need a solid understanding of social media platforms, content creation, personal branding, and audience engagement, usually demonstrated through a strong follower base and proven track record. Proficiency with analytics tools, content scheduling platforms, and photo/video editing software is typically required. Creativity, authenticity, adaptability, and excellent communication skills help influencers stand out in building genuine connections with their audience and brands. These skills are crucial for consistently producing engaging content, growing your influence, and maintaining successful partnerships with brands.

How do I become a paid influencer?

To become a paid influencer, build a strong social media presence by creating consistent, engaging content relevant to your niche. Grow your followers and engagement, then collaborate with brands through sponsorships or affiliate marketing, often requiring media kits and negotiation skills. Success also depends on understanding platform algorithms and maintaining authentic communication with your audience.

What is the difference between Paid Influencer vs Content Creator?

AspectPaid InfluencerContent Creator
CredentialsOften no formal credentials, but familiarity with social media platforms helpsTypically no formal credentials, focus on creative skills
Work EnvironmentPrimarily online, social media platforms, brand collaborationsOnline or offline, blogs, YouTube, social media, personal projects
Employer/Industry UsageBrands, marketing agencies, influencer marketing platformsBrands, media companies, independent creators
Search/Comparison IntentHigh overlap, both create online content for marketing

Paid Influencers focus on promoting products through paid collaborations on social media, often working with brands and agencies. Content Creators produce original content across various platforms, sometimes monetizing through ads or sponsorships but not necessarily paid campaigns. While both roles involve online content creation, Paid Influencers are specifically engaged in paid promotional activities, whereas Content Creators may work independently or for different purposes.

How many influencers make over $100,000?

While exact numbers vary, a significant portion of top-paid paid influencers earn over $100,000 annually, especially those with large followings on platforms like Instagram, TikTok, and YouTube. Earnings depend on factors such as audience size, engagement rate, niche, and brand partnerships, with some top influencers earning millions per year.

What job makes $10,000 a month without a degree?

A paid influencer can earn $10,000 or more per month by creating sponsored content on social media platforms like Instagram, TikTok, or YouTube. Success depends on building a large, engaged audience, strong branding skills, and consistent content creation, often without requiring formal education or degrees.

What are paid influencers?

Paid influencers are individuals who collaborate with brands and businesses to promote products or services on their social media platforms, blogs, or other online channels in exchange for monetary compensation. They leverage their online presence, follower base, and credibility to influence purchasing decisions among their audience. These partnerships can involve creating sponsored content, reviews, product placements, or participating in marketing campaigns. The amount paid to influencers often depends on factors like their reach, engagement rate, and the scope of the campaign.

How do paid influencers typically collaborate with brands and what are some common expectations during these partnerships?

Paid influencers often partner with brands through sponsored content agreements, where they're expected to create authentic posts, stories, or videos that align with the brand’s message. Communication and transparency are key, as influencers usually work closely with brand representatives or marketing agencies to ensure deliverables meet campaign goals and compliance guidelines. Common expectations include meeting deadlines, following content briefs, and providing performance analytics. Flexibility and professionalism help build long-term relationships, which can lead to ongoing campaigns or ambassador roles.
More about Paid Influencer jobs
What cities are hiring for Paid Influencer jobs? Cities with the most Paid Influencer job openings:
What states have the most Paid Influencer jobs? States with the most job openings for Paid Influencer jobs include:
What job categories do people searching Paid Influencer jobs look for? The top searched job categories for Paid Influencer jobs are:
Paid Influencer jobs near you
Infographic showing various Paid Influencer job openings in the United States as of June 2026, with employment types broken down into 1% As Needed, and 99% Full Time. Highlights an 94% Physical, 1% Hybrid, and 5% Remote job distribution.
Senior Manager, Paid Influencer Strategy

Senior Manager, Paid Influencer Strategy

Caraway

Manhattan, NY • On-site, Remote

$105K - $115K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 4 days ago

Job description

The Opportunity
Reporting to the Associate Director, Influencer, the Senior Manager, Paid Influencer Strategy will own the vision, strategy, and growth of Caraway's paid influencer channel.
This role is responsible for developing the long-term roadmap for creator partnerships, identifying scalable growth opportunities, and driving measurable business impact through strategic investments across Instagram, YouTube, and emerging platforms. As the leader of Caraway's paid influencer program, you will shape how influencer marketing contributes to customer acquisition, revenue growth, and brand expansion.
This is a highly strategic role for someone who combines deep creator economy expertise with strong business acumen and a performance-oriented mindset.
Who You Are
You are a strategic marketer who understands how influencer marketing drives both brand and business outcomes.
You have experience building and scaling creator programs, developing testing frameworks, and identifying opportunities that unlock incremental growth. You're comfortable operating at both the strategic and tactical levels-setting vision while ensuring flawless execution.
You are highly analytical and naturally curious, using data to uncover insights, challenge assumptions, and inform decision-making. You understand how influencer marketing fits within the broader acquisition ecosystem and can confidently evaluate channel performance against CAC, ROAS, contribution margin, and incremental revenue goals.
You are an exceptional communicator who can build long-standing relationships with our influencer partners.
Responsibilities
Strategy & Growth
  • Own the paid influencer roadmap, strategy, and performance against growth goals
  • Develop testing frameworks across creators, content formats, platforms, and audience segments
  • Identify new opportunities to drive incremental customer acquisition and revenue
  • Stay ahead of creator economy trends and recommend strategic investments

Channel Ownership
  • Manage channel forecasting, budget allocation, and performance targets
  • Optimize creator mix, partnerships, and investment strategy to improve efficiency and scale
  • Deliver executive-ready reporting, insights, and recommendations

Creator Partnerships
  • Build and manage a diversified creator portfolio across platforms and tiers
  • Lead negotiations for creator partnerships, usage rights, and long-term agreements
  • Develop scalable partnership frameworks that balance brand and performance objectives
  • Partner closely with Brand, Growth, Creative, and Product teams to support launches and business priorities

Knowledge, Skills & Abilities
  • 5+ years of experience in influencer marketing and creator partnerships
  • Proven experience owning and scaling a paid influencer channel with measurable revenue and acquisition impact
  • Experience owning influencer partnerships at scale from start to finish
  • Strong understanding of performance marketing, attribution, incrementality, and measurement methodologies
  • Experience managing significant influencer budgets and making investment decisions based on business performance
  • Exceptional analytical and problem-solving skills with the ability to connect channel performance to broader business outcomes
  • Deep knowledge of the creator economy, platform ecosystems, and emerging social trends
  • Experience with analytics and reporting tools (Omni preferred)
  • Thrives in a fast-paced, entrepreneurial environment and is motivated by building scalable growth programs

The anticipated base salary for this role ranges from $105,000 - 115,000. Final compensation will depend on a variety of factors determining the base pay at offer, including but not limited to: skills, qualifications, and experience.
Life at Caraway:
Who We Are:
Caraway is a home goods brand on a mission to craft well-designed, non-toxic essentials that thoughtfully raises the standards of what you cook with. We're passionate about creating elevated products, made without forever chemicals, that are better for you, your family, and the planet. We prioritize a holistic approach to the creation of Caraway products. We partner with ethical manufacturers where their employees are safe, paid fairly, given benefits, and work regulated hours. Our eco-friendly manufacturing process emits less CO2 than traditional non-stick coatings, and we use sustainable packaging practices and ship in packaging made from recycled materials. We pride ourselves on continuously striving to do and be better-for you and the planet-in every step of the process.
Since launching in November 2019, we've become one of the fastest growing digitally-native brands of the last decade and are now sold in retailers including Target, Bloomingdale's, Crate & Barrel, The Container Store, Costco, Zola, and many more.
We've amassed over 200,000+ five-star reviews from more than 2.5M+ happy customers and thousands of press hits from the likes of Vogue, Domino, Good Housekeeping, Food & Wine, Architectural Digest, PureWow, Fortune, and CNN.
Team: You will be joining a passionate and collaborative fully-remote team that prides itself on high-quality work, supporting one another, sharing our successes, and building a brand we truly love, together.
Culture: At Caraway, we value continuous learning and career growth. We strive to continually optimize our processes, ensuring that we're thoughtful in everything we do, both internally and externally. We listen to our employees, celebrate our wins, and constantly look for ways to be better for our team, and the world.
Workplace: Being a fully-remote company, we have no headquarters and are truly distributed across the country. Our leadership team sits on both the East and West Coast and we have folks in a variety of states. We offer a monthly stipend towards co-working space should folks need to switch up their working environment every now and then.
Benefits: We value you and your family. With this in mind, full-time eligible employees are provided:
  • Equity: We believe in our product and that the sky's the limit for where our business is going. You are an asset to Caraway's success and we think you should be rewarded for it.
  • 401k: A 3% company match to help you plan for for your future
  • Benefits: Comprehensive medical, dental + vision coverage options with generous employer contributions + access to FSA/HSA/Dependent Care FSA's
  • Parental Leave: Up to 12 weeks of fully paid parental leave, depending on tenure, and access to additional fertility care services via KindBody
  • A Setup that works for you: From MacBook to PC, we've got you covered. Let us know what you prefer and we'll get your at-home set up stocked!
  • Elevate your Workspace: Annual reimbursements for you to elevate your workspace, from standing desks to desktop succulents, you got it!
  • Fully Remote: Need to pick up the kids? No problem. Have a doctor's appointment? Enjoy! Flexibility when you need it most.
  • Coworking Reimbursement: Need a break from the home setting? Monthly reimbursements for you to get out of the house and work from anywhere. From day passes, to monthly memberships, the world is your oyster, we mean office.
  • Events + Swag: Connection is top of mind (Yes, even in our completely remote environment). We have monthly virtual events, company wide offsites, and many opportunities for new Caraway swag!
  • Leveling Up with Caraway: In addition to exciting opportunities and exposure in your day-to-day work, we offer annual reimbursements to full-time employees to support their professional development aspirations!
  • #AwayFromCaraway: We believe healthy, happy humans do better work. We offer unlimited PTO in addition to our 11+ paid annual holidays and quarterly wellness days.
  • Wellness Reimbursement: Monthly reimbursements for you to stay well. From meal services to gym memberships to monthly massages, we want our team to have the flexibility to choose what wellness means for them.
  • Employee Discount: We provide an employee discount on all Caraway Home products so you can continue to level up your kitchen and home life, too!
  • Home Upgrade(s): Complimentary product as a new hire + continuous to expand your Caraway Home collection.

Caraway is an Equal Opportunity & Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

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