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Paid Audience Jobs (NOW HIRING)

Fox

Audience Development Manager

Chicago, IL

$100K - $115K/yr

FOX 32 is seeking an Audience Development Manager to spearhead the growth and engagement strategies ... 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents.

Foundry

Global Editorial Director - B2B

Boston, NY

Subscriber pool growth per brand (newsletter + registered + paid). * Audience quality and engagement depth across all five brands. * Anonymous-to-addressable conversion rate on editorial landing ...

Kdfw Fox 4

Audience Development Manager

Chicago, IL · On-site

$100K - $115K/yr

FOX 32 is seeking an Audience Development Manager to spearhead the growth and engagement strategies ... 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents.

The Dispatch

Audience Development Manager

Washington, DC · On-site +1

About The Role We are hiring an Audience Development Manager to run the day-to-day engine of our ... Optimize welcome series, conversion sequences, and retention touchpoints against paid conversion ...

Prophet

Paid Search Specialist

Chicago, IL · Hybrid

$70K - $90K/yr

Contribute to testing across ad copy, keywords, audiences, bidding strategies, landing pages, and campaign structure. * Maintain organized campaign documentation, budgets, timelines, pacing trackers ...

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How much do paid audience jobs pay per hour?

As of Aug 22, 2026, the average hourly pay for paid audience in the United States is $20.23, according to ZipRecruiter salary data. Most workers in this role earn between $14.42 and $26.44 per hour, depending on experience, location, and employer.

What is a paid audience specialist?

A Paid Audience specialist is a marketing professional who focuses on using paid channels, such as social media ads, search engine ads, and display advertising, to reach and engage target audiences. Their main goal is to drive traffic, leads, or sales by strategically placing and optimizing paid campaigns. They analyze data, manage budgets, and adjust campaigns to maximize return on investment (ROI). This role requires strong analytical skills, knowledge of various advertising platforms, and the ability to develop effective targeting strategies.

What are the key skills and qualifications needed to thrive as a paid media specialist, and why are they important?

To thrive as a Paid Media Specialist, you need expertise in digital marketing, data analysis, and campaign strategy, often supported by a relevant degree or certifications like Google Ads or Facebook Blueprint. Familiarity with platforms such as Google Ads, Facebook Ads Manager, and analytics tools is crucial for effective campaign management. Strong communication, creativity, and adaptability help professionals stand out in crafting compelling ad content and optimizing campaigns. These skills and qualities are essential for driving ROI, reaching target audiences, and staying competitive in the fast-evolving digital advertising landscape.

What are some common challenges faced by professionals in paid audience roles, and how can they be addressed?

Professionals in Paid Audience roles often face challenges such as keeping up with rapidly changing advertising platforms, managing multiple campaigns across channels, and accurately measuring ROI. Staying updated with industry trends and regularly upskilling can help address these challenges. Additionally, collaborating closely with creative, analytics, and content teams ensures campaigns are aligned and optimized for the best results. Utilizing robust analytics tools and maintaining clear communication with stakeholders are key to overcoming obstacles in this dynamic field.

What is the difference between Paid Audience vs Paid Social Media Specialist?

AspectPaid AudiencePaid Social Media Specialist
CredentialsMarketing certifications, data analysis skillsMarketing or communications degree, social media certifications
Work EnvironmentAdvertising agencies, marketing teams, digital platformsSocial media agencies, marketing departments, digital platforms
Industry UsageUsed across various digital marketing campaigns to target specific audiencesFocuses on creating and managing paid social media campaigns
Search/Comparison IntentUnderstanding audience targeting and ad spend strategiesManaging social media ads and content promotion

Paid Audience professionals focus on identifying and targeting specific groups for advertising campaigns, often using data analysis and audience segmentation. Paid Social Media Specialists, on the other hand, create and manage paid social media campaigns across platforms like Facebook, Instagram, and LinkedIn. While both roles involve paid advertising, Paid Audience roles emphasize audience targeting strategies, whereas Paid Social Media Specialists focus on content promotion and platform-specific ad management.

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Paid Audience jobs near you
Infographic showing various Paid Audience job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 74% Full Time, 23% Part Time, and 2% Contract. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution, with an average salary of $42,071 per year, or $20.2 per hour.

Audience Development Manager

Fox

Chicago, IL

$100K - $115K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 15 days ago

Job description

OVERVIEW OF THE COMPANY

Fox TV StationsFOX Television Stations owns and operates 29 full power broadcast television stations in the U.S. These include stations located in 14 of the top 15 largest designated market areas, or DMAs, and duopolies in 11 DMAs, including the three largest DMAs (New York, Los Angeles and Chicago). Of these stations, 18 are affiliated with the FOX Network. In addition to distributing sports, entertainment and syndicated content, our television stations collectively produce approximately 1,200 hours of local news every week. These stations leverage viewer, distributor and advertiser demand for the FOX Network's national content.JOB DESCRIPTION

FOX 32 is seeking an Audience Development Manager to spearhead the growth and engagement strategies for digital platforms, optimizing content distribution and user experience to bolster viewership and foster a wider audience base.

Key Responsibilities

Collaborate with the Executive Producer, Streaming and Managing Editor to boost selected content and reach new audiences, expand our reach and retain fans.

Utilize analytics to monitor performance and engagement, making data-driven decisions for platform growth. Refine user experience for various digital properties, ensuring cohesive and engaging presentation of news content. Enforce SEO best practices to enhance discoverability and search rankings of stories and posts. Curate and strategize social media presence.

Cooperate with news department to determine impactful editing and posting strategies that drive unique views and total view time. Orchestrate comprehensive projects, like the NFL season, to maximize the use of market assets and attract viewership.

Work together with the Creative Team and News to determine the look and feel of Fox Chicago's digital platforms. Work with sales team to develop and implement profitable client campaigns, using creative content integrations.

Maintain an in-depth knowledge of the Chicago market and broader domestic audience demographics.

Qualifications

  • Extensive experience in digital marketing or audience development.
  • Proven track record of using analytics to drive engagement and platform growth.
  • Knowledgeable in SEO and best practices for content dissemination.
  • Experience in leading project-based initiatives, particularly with a focus on sports or event marketing.
  • Strong understanding of content management systems and user experience design.
  • Superior leadership capabilities and the ability to collaborate effectively with multiple teams.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.

Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $100,000.00-115,000.00 annually. This role is also eligible for various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.

View more detail about FOX Benefits.

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