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Opt Marketing Jobs in Delaware (NOW HIRING)

PNC will not provide sponsorship for employment visas or participate in STEM OPT for this position. * Supports the development and leads the execution of integrated, multi-channel strategic marketing ...

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Opt Marketing information

See Delaware salary details

$14

$48

$74

How much do opt marketing jobs pay per hour?

As of Aug 24, 2026, the average hourly pay for opt marketing in Delaware is $48.58, according to ZipRecruiter salary data. Most workers in this role earn between $38.99 and $62.55 per hour, depending on experience, location, and employer.

What is an Opt Marketing?

An Opt Marketing job typically refers to a marketing role focused on optimizing digital campaigns, analyzing consumer data, and improving marketing strategies. This position may involve email marketing, pay-per-click (PPC) advertising, search engine optimization (SEO), and other online marketing channels. The goal is to enhance customer engagement, increase conversions, and maximize marketing efficiency. It often requires skills in data analysis, content strategy, and digital advertising platforms.

What does an Opt Marketing do?

An Opt Marketing professional is generally involved in planning, executing, and analyzing marketing campaigns targeted at specific customer segments. This often includes managing online advertising, monitoring key metrics, optimizing campaigns for performance, and generating detailed reports for stakeholders. You can expect substantial collaboration with creative, sales, and product teams to ensure marketing strategies are aligned with business goals. The role requires proactive problem-solving and regular adaptation to changing digital marketing trends and technologies. If you enjoy a fast-paced, data-driven environment with opportunities for creative input, Opt Marketing is a rewarding field.

What are the key skills and qualifications needed to thrive in Opt Marketing?

To excel in Opt Marketing, you need strong analytical, digital marketing, and campaign management skills, often supported by a degree in marketing or a related field. Familiarity with digital advertising platforms, marketing automation tools, and analytics software like Google Analytics is essential. Strong communication, creativity, and adaptability help you effectively collaborate and craft compelling marketing messages. These abilities are crucial for driving successful marketing campaigns, optimizing outreach, and adapting to evolving market trends.

Is there a decline in opt marketing jobs?

Opt marketing jobs, which involve marketing and advertising roles, have experienced fluctuations depending on industry trends and economic conditions. Overall, demand remains steady for skills such as digital marketing, data analysis, and content creation, though specific job availability can vary by region and market shifts.

What cities in Delaware are hiring for Opt Marketing jobs?

Cities in Delaware with the most Opt Marketing job openings:

Infographic showing various Opt Marketing job openings in Delaware as of August 2026, with employment types broken down into 1% Internship, 85% Full Time, 12% Part Time, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $101,045 per year, or $48.6 per hour.

$41K - $57K/yr

Full-time

Re-posted 23 days ago


Johnson, Mirmiran & Thompson rating

9.8

Company rating: 9.8 out of 10

Based on 7 frontline employees who took The Breakroom Quiz

1st of 450 rated engineering


Job description

Job Description

Johnson, Mirmiran & Thompson is a dynamic, 100% employee-owned consulting firm with more than 2,800 professionals, providing a full range of multidisciplinary engineering, architecture, information technology, and related services to public agencies and private clients throughout the United States. JMT is currently ranked #45 on Engineering News-Record's list of the Top 500 Design Firms.

Position summary: Responsible for proposal/pursuit coordination and marketing efforts for assigned region.

Immigration sponsorship or support (e.g. H1B, F-1 CPT/OPT/STEM OPT) is not available for this position, except for qualified candidates eligible for the TN visa classification.

Essential Functions and Responsibilities

  • Coordinate, prepare, and review standard government form proposals, expressions of interest, technical proposals, and presentations.
    • Search for and enter RFP's/Advertisements into CRM system.
    • Coordinate all phases of the pursuit process from kick-off meeting to production and delivery and proposal closeout.
    • Develop pursuit outlines.
    • Participate in pre-proposal meetings, kick-off meetings, debriefings, etc.
    • Prepare major sections of pursuits, including but not limited to, project descriptions and resumes, tailored for specific pursuit. Work with Subject Matter Experts (SMEs) to develop other pursuit content.
    • Coordinate pursuit production (typing, graphics, editing, and reproduction), printing and delivery, with emphasis on quality assurance/quality control.
    • Assist with presentation preparation, presentation materials, etc.
    • Produce consistently compliant high-quality submissions while delivering exceptional customer service.
  • Provide Marketing essential functions and responsibilities, as required.
  • Complete data entry for Marketing databases, tracking leads go/no go, and wins or losses.
  • Maintain visually-appealing marketing materials including resumes, boilerplate information, project descriptions, photographs, subconsultant information, etc.
  • Work closely and interact with technical staff, administrative staff, and marketing staff in other offices, as well as outside vendors, subconsultants, and clients.
  • Administrative duties related to marketing such as filing, data input, etc.
  • Research websites, newspapers, magazines and other business publications in search of project opportunities for professional services. When opportunities are found, enter data for these opportunities into marketing database (CRM), tracking leads and associated go/no go decisions, and wins or losses.
  • Gather information, conduct market research about prospects/clients/projects, and participate in the development of various business collateral to support continued strategic growth.
  • Generate reports for technical staff on marketing efforts, when required.
  • Organizational support of office, regional and corporate marketing efforts.
  • Adherence to JMT's Quality Management System (QMS), ISO 9001:2015 Marketing procedures.

Nonessential Functions and Responsibilities

  • Perform other related duties as assigned

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