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Online Reputation Manager Jobs in Virginia (NOW HIRING)

Kapitus

Lead Brand Marketing Coordinator

Arlington, VA

$48K - $67K/yr

Online Reputation & Customer Advocacy * Support the Director of Brand Marketing in the execution of Kapitus' online reputation management strategy. * Monitor and respond to reviews across Trustpilot ...

Varsity Tutors

Social Networking Tutor

Richmond, VA · Remote

$18 - $40/hr

Ability to explain platform algorithms, engagement strategies, and online reputation management while preparing students for professional networking, personal branding, and social media literacy.

Varsity Tutors

Social Networking Tutor

Salem, VA · Remote

$18 - $40/hr

Ability to explain platform algorithms, engagement strategies, and online reputation management while preparing students for professional networking, personal branding, and social media literacy.

Varsity Tutors

Social Networking Tutor

Leesburg, VA · Remote

$18 - $40/hr

Ability to explain platform algorithms, engagement strategies, and online reputation management while preparing students for professional networking, personal branding, and social media literacy.

Varsity Tutors

Social Networking Tutor

Fairfax, VA · Remote

$18 - $40/hr

Ability to explain platform algorithms, engagement strategies, and online reputation management while preparing students for professional networking, personal branding, and social media literacy.

Varsity Tutors

Social Networking Tutor

Blacksburg, VA · Remote

$18 - $40/hr

Ability to explain platform algorithms, engagement strategies, and online reputation management while preparing students for professional networking, personal branding, and social media literacy.

Varsity Tutors

Social Networking Tutor

Alexandria, VA · Remote

$18 - $40/hr

Ability to explain platform algorithms, engagement strategies, and online reputation management while preparing students for professional networking, personal branding, and social media literacy.

Varsity Tutors

Social Networking Tutor

Norfolk, VA · Remote

$18 - $40/hr

Ability to explain platform algorithms, engagement strategies, and online reputation management while preparing students for professional networking, personal branding, and social media literacy.

Heihotels

Marketing Manager

Virginia Beach, VA

$72K/yr

Social Media & Online Reputation * Manage the resort's social media presence across all platforms. * Develop, schedule, and publish engaging content tailored to each audience. Website & Digital ...

Private Posting

Be Seen First

Property Manager

Glen Allen, VA · On-site

$55K - $65K/yr

Should be at an advanced level and include the use and knowledge of integrated computer systems and other business-related software (Yardi Voyager Software Systems, Online Reputation Management, CRM ...

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Online Reputation Manager information

See Virginia salary details

$10.9K

$79.4K

$136.8K

How much do online reputation manager jobs pay per year?

As of Sep 1, 2026, the average yearly pay for online reputation manager in Virginia is $79,436.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,000.00 and $110,500.00 per year, depending on experience, location, and employer.

What does an online reputation manager do?

An Online Reputation Manager is responsible for monitoring, influencing, and maintaining the public perception of a person or organization on the internet. Their tasks typically include managing social media profiles, responding to reviews or comments, developing strategies to improve a brand’s online image, and addressing any negative content that could harm the reputation. They may also work on search engine optimization (SEO) to ensure positive information appears prominently in search results. Their goal is to build and protect a positive digital presence for their clients or company.

What are the key skills and qualifications needed to thrive as an online reputation manager, and why are they important?

To thrive as an Online Reputation Manager, you need expertise in digital marketing, content creation, SEO, and analytics, often supported by a degree in marketing, communications, or a related field. Familiarity with social media management tools, review platforms, Google Alerts, and reputation monitoring software is essential. Strong problem-solving, crisis management, and communication skills help you effectively address negative feedback and build positive brand sentiment. These skills are crucial for maintaining and enhancing a company's public image, which directly impacts customer trust and business success.

How does an online reputation manager typically collaborate with other departments within an organization?

Online Reputation Managers often work closely with teams such as marketing, public relations, customer service, and legal to ensure a unified brand message and effective response to online feedback. They coordinate with marketing to create proactive campaigns, consult with PR on crisis management strategies, and collaborate with customer service to address and resolve negative reviews or comments. This cross-functional collaboration helps maintain a consistent online presence and quickly addresses potential reputation risks.

How do you become an online reputation manager?

To become an online reputation manager, individuals typically need a background in public relations, marketing, or communications, along with skills in social media management, content creation, and online analytics. Gaining experience through internships or certifications in reputation management tools and strategies can also be beneficial.

What is an online reputation manager?

An online reputation manager is a professional responsible for monitoring, influencing, and maintaining a positive online image for individuals or organizations. They use tools like search engine optimization, social media management, and content creation to address negative information and promote favorable content. This role often requires skills in communication, digital marketing, and data analysis.

What are popular job titles related to Online Reputation Manager jobs in Virginia?

For Online Reputation Manager jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Online Reputation Manager jobs in Virginia look for?

The top searched job categories for Online Reputation Manager jobs in Virginia are:

What cities in Virginia are hiring for Online Reputation Manager jobs?

Cities in Virginia with the most Online Reputation Manager job openings:

Online Reputation Manager jobs near you

Digital Marketing Specialist, Reputation Management

Charlottesville, VA • On-site

University of Virginia
Colleges, Universities, and Professional Schools • 10K+ employees

7.9

Company rating: 7.9 out of 10

Based on 35 frontline employees who took The Breakroom Quiz

211th of 627 rated colleges and universities

People enjoy working here

Good employer

Recommended by students

Learn more about University of Virginiaexternal

$65K - $93K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 7 days ago

Job description

The Digital Marketing Specialist [Reputation Management] supports the execution of UVA Health's enterprise reputation management strategy by enhancing the health system's digital presence and strengthening patient engagement across online platforms. This role is responsible for monitoring, analyzing, and responding to digital feedback while supporting initiatives that improve patient reviews, online ratings, provider visibility, and location accuracy.
Working collaboratively with marketing, communications, clinical teams, and operational stakeholders, the Digital Marketing Specialist helps manage reputation platforms, optimize provider and location listings, and identify trends and opportunities related to patient sentiment and consumer experience. This position supports local search optimization efforts, digital directory management, and ongoing reputation improvement initiatives across platforms such as Google Business Profiles, Press Ganey, Healthgrades, and other healthcare review sites.
The ideal candidate is a detail-oriented digital marketing professional with strong communication skills, an understanding of online reputation management, and the ability to analyze digital feedback to identify opportunities for improvement. This individual is comfortable managing multiple priorities, collaborating across teams, and staying current on evolving digital platforms, healthcare consumer behaviors, and best practices that support a positive and trusted UVA Health online presence.
Key Responsibilities
Reputation Management Strategy & Execution
  • Support the implementation and ongoing management of UVA Health's systemwide reputation management program.

  • Assist in developing and executing strategies to increase patient review volume and improve online ratings across providers, locations, and service lines.

  • Monitor online reviews and feedback across major platforms, including Google, Press Ganey, Healthgrades, and other healthcare review sites.

  • Identify trends, risks, and opportunities related to patient sentiment and online reputation.

  • Help to m aintain and optimize provider and location listings across Google Business Profiles and other digital directories.

  • Assist with listing verification, audits, and ongoing directory maintenance efforts.

  • Support local search optimization initiatives that improve visibility in search engines and map-based platforms.

  • Stay informed on emerging trends, platform updates, and best practices related to healthcare reputation management, local search, and consumer behavior.

MINIMUM REQUIREMENTS
Education: Bachelor's degree required.
Experience: A minimum of 3 years of experience in the digital space. Two years of email platform management or email marketing campaigns preferred. Similar experience in the web or analytics space may qualify. Strong understanding of HTML and CSS required. Excellent writing and communications skills are required.
Licensure: None.
Preferred Qualifications
  • Experience in healthcare marketing, healthcare operations, patient experience, or healthcare reputation management.

  • Experience with reputation management platforms such as Press Ganey.

  • Knowledge of Google Business Profiles, local SEO, online directories, and listings management.

  • Experience working with patient satisfaction, consumer feedback, or customer experience programs.

  • Familiarity with healthcare provider directories, physician data management, or digital patient acquisition strategies.

PHYSICAL DEMANDS
This is primarily a sedentary job involving extensive use of desktop computers. The job does occasionally require traveling some distance to attend meetings, and programs.
The pay range for this role is $65,208.00 - $93,161.00 annually. Individual compensation will be determined by the selected candidate's qualifications, previous work experience, and/or education.
Benefits
  • Comprehensive Benefits Package: Medical, Dental, and Vision Insurance
  • Paid Time Off, Long-term and Short-term Disability, Retirement Savings
  • Health Saving Plans, and Flexible Spending Accounts
  • Certification and education support
  • Generous Paid Time Off

UVA Health is a world-class Magnet Recognized academic medical center and health system with a level 1 trauma center. 2023-2024 U.S. News & World Report "Best Hospitals" guide rates UVA Health University Medical Center as "High Performing" in 5 adult specialties and 14 conditions/procedures. We are one of 70 National Cancer Institute designated cancer centers. UVA Health Children's is named by 2023-2024 U.S. News & World Report as the best children's hospital in Virginia with 9 specialties ranked among the best in the nation. Our footprint also encompasses 3 community hospitals and an integrated network of primary and specialty care clinics throughout Charlottesville, Culpeper, Northern Virginia, and beyond.
The University of Virginia is an equal opportunity employer. All interested persons are encouraged to apply, including veterans and individuals with disabilities. Learn more about UVA's commitment to non-discrimination and equal opportunity employment .
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About University of Virginia

Sourced by ZipRecruiter

The University of Virginia is distinctive among institutions of higher education. Founded by Thomas Jefferson in 1819, the University sustains the ideal of developing, through education, leaders who are well-prepared to shape the future of the nation.

Industry

Colleges, universities, and professional schools

Company size

10,000+ Employees

Headquarters location

Charlottesville, VA, US

Year founded

1819

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