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Online Copywriting Jobs (NOW HIRING)

As a trusted, premium lifestyle brand, and a go-to online source for discovery and inspiration, we ... Pitch strategies and ideas regularly including AB testing for copywriting * Assist with copy needs ...

For automotive retail copywriting is not just about the big idea. It's also about the ability to create desire through the description and portrayal of features & benefits. And it's most certainly ...

Content & Copywriting Specialist DEPARTMENT: Marketing PAY STATUS: Temporary position; hourly employee or independent contractor arrangement considered IMMEDIATE SUPERVISOR: Sr. Marketing Project ...

New

... and copywriting. • Participate in brainstorming sessions to generate innovative ideas for ... Online Application: An online application is required. Click the Apply button to complete your ...

For automotive retail copywriting is not just about the big idea. It's also about the ability to create desire through the description and portrayal of features & benefits. And it's most certainly ...

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Online Copywriting information

See salary details

$14

$36

$67

How much do online copywriting jobs pay per hour?

As of Aug 9, 2026, the average hourly pay for online copywriting in the United States is $36.74, according to ZipRecruiter salary data. Most workers in this role earn between $27.88 and $41.59 per hour, depending on experience, location, and employer.

How to become an online copywriter?

To become an online copywriter, develop strong writing skills, understand marketing principles, and build a portfolio of writing samples. Gaining experience through freelance projects or internships and learning to use tools like SEO and content management systems can improve job prospects. Many copywriters also pursue relevant courses or certifications to enhance their credentials.

What is online copywriting?

Online copywriting is the practice of writing persuasive and engaging content for digital platforms, such as websites, emails, social media, and online advertisements. The goal is to encourage readers to take specific actions, like making a purchase, signing up for a newsletter, or clicking a link. Online copywriters focus on clear, concise messaging tailored for web audiences and often use SEO techniques to improve visibility in search engines. This role is crucial for businesses looking to attract and convert online customers.

What are the key skills and qualifications needed to thrive as an online copywriter?

To thrive as an Online Copywriter, you need excellent writing, grammar, and editing skills, often supported by a degree in English, marketing, or communications. Familiarity with content management systems (CMS), SEO tools like SEMrush or Ahrefs, and basic HTML is typically expected. Creativity, adaptability, and strong communication set top copywriters apart, enabling them to craft engaging content for diverse audiences. These skills ensure compelling, optimized copy that drives engagement and achieves marketing goals in digital environments.

How does an online copywriter typically collaborate with other members of a digital marketing team?

Online copywriters often work closely with designers, SEO specialists, and marketing strategists to create compelling content that meets campaign goals. Collaboration usually involves brainstorming sessions, sharing feedback on drafts, and aligning copy with visual elements and SEO strategies. Effective communication and flexibility are key, as projects may shift direction based on analytics or client input. This teamwork ensures that the final deliverables are cohesive, on-brand, and optimized for target audiences.

What is the difference between Online Copywriting vs Content Writing?

AspectOnline CopywritingContent Writing
Primary FocusPersuasive writing to drive actions like sales or sign-upsInformative or educational content to engage and inform
Work EnvironmentDigital marketing, advertising agencies, e-commerceBlogs, magazines, corporate websites, educational platforms
Required SkillsSEO, marketing principles, persuasive languageResearch, storytelling, clarity, and informational skills
Common UsageAdvertising campaigns, product descriptions, landing pagesArticles, blog posts, whitepapers, newsletters

Online Copywriting and Content Writing share overlapping skills but serve different purposes. Online Copywriting focuses on persuasive, action-oriented content to boost sales and conversions, often in marketing contexts. Content Writing emphasizes creating valuable, informative content to engage audiences and build brand authority. Understanding these differences helps employers and freelancers target the right skills for their projects.

More about Online Copywriting jobs
What cities are hiring for Online Copywriting jobs? Cities with the most Online Copywriting job openings:
What are the most commonly searched types of Copywriting jobs? The most popular types of Copywriting jobs are:
What states have the most Online Copywriting jobs? States with the most job openings for Online Copywriting jobs include:
What job categories do people searching Online Copywriting jobs look for? The top searched job categories for Online Copywriting jobs are:
Infographic showing various Online Copywriting job openings in the United States as of August 2026, with employment types broken down into 67% Full Time, and 33% Temporary. Highlights an 100% In-person job distribution, with an average salary of $76,412 per year, or $36.7 per hour.

(USA) Senior Copywriter - Product Marketing

Walmart

Decatur, AR • On-site

$80K - $155K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 3 days ago

New


Walmart rating

6.0

Company rating: 6.0 out of 10

Based on 22,376 frontline employees who took The Breakroom Quiz

25th of 39 rated national retailers


Job description

Position Summary... What you'll do...Role summary:
The Senior Copywriter creates clear, compelling, on-brand content for Walmart Marketplace campaigns, digital experiences, and creative initiatives. Partnering with design, marketing, product, and business teams, this role turns complex objectives into concise, benefit-led messaging. The Senior Copywriter also shapes content strategy, maintains voice and quality standards, improves workflows, and builds trusted stakeholder relationships to deliver high-impact work efficiently.
About the team:
ECM Creative Studio helps drive Walmart Marketplace growth through high-quality creative across seller acquisition, product marketing, campaigns, events, and brand storytelling. We centralize creative strategy, standards, and delivery to increase speed, scale capacity, and protect brand consistency across seller touchpoints. The team partners across the business to create clear, engaging experiences that help sellers understand, adopt, and grow with Walmart Marketplace.
What you'll do:
  • Write clear, engaging copy for campaigns, ads, landing pages, emails, collateral, and other seller-facing experiences.
  • Translate business objectives, audience needs, and product benefits into effective messaging.
  • Partner with design, marketing, product, and business teams—and external vendors—from brief through delivery.
  • Maintain and evolve copy and creative assets in line with Walmart content, voice, and style standards.
  • Contribute to content strategy by applying audience insights, industry trends, and competitive context.
  • Manage multiple priorities, improve workflows, and uphold quality through editorial review and final QA.

What you'll bring:
  • Demonstrated experience creating clear, persuasive, benefit-led copy across digital and integrated marketing channels.
  • Strong command of content strategy, editorial judgment, brand voice, and messaging consistency.
  • Understanding of product marketing and the ability to translate complex features into clear audience benefits.
  • Experience partnering effectively with design, marketing, product, and user experience teams.
  • Strong organizational skills, with the ability to manage multiple projects, deadlines, and changing priorities.
  • A collaborative, detail-oriented approach and commitment to improving content through feedback, insights, and industry best practices.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
Bentonville, Arkansas US-09401: The annual salary range for this position is $80,000.00 - $155,000.00
San Bruno, California US-08848: The annual salary range for this position is $104,000.00 - $202,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock

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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor’s degree in Journalism, Creative Writing, Advertising, or related field and 2 years' experience in copywriting OR 4 years' experience in copywriting. Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Copywriting for online brand initiatives, Copywriting in an online creative or related digital field, Copywriting in a retail environment, Developing copy concepts in a retail or marketing environment, Working for or with creative agencies Primary Location... 702 Sw 8Th St, Bentonville, AR 72716, United States of America Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.

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About Walmart

Sourced by ZipRecruiter

From our humble beginnings as a small discount retailer in Rogers, Ark., Walmart has opened thousands of stores in the U.S. and expanded internationally. Through innovation, we're creating a seamless experience to let customers shop anytime and anywhere online and in stores. We are creating opportunities and bringing value to customers and communities around the globe. Walmart operates approximately 10,500 stores and clubs in 19 countries and eCommerce websites. We employ 2.1 million associates around the world — nearly 1.6 million in the U.S. alone.

Industry

Retail and transportation and warehousing

Company size

10,000+ Employees

Headquarters location

Bentonville, AR, US

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