Nielsen Company information
See salary details
$21.5K - $31.5K
10% of jobs
$37.4K is the 25th percentile. Wages below this are outliers.
$31.5K - $41.5K
26% of jobs
The median wage is $49.4K / yr.
$41.5K - $51.5K
18% of jobs
$51.5K - $61.5K
16% of jobs
$65.8K is the 75th percentile. Wages above this are outliers.
$61.5K - $71.5K
12% of jobs
$71.5K - $81.5K
10% of jobs
$81.5K - $91.5K
4% of jobs
$91.5K - $101.5K
3% of jobs
$101.5K - $111.5K
1% of jobs
$111.5K - $121.5K
0% of jobs
$121.5K - $131.5K
0% of jobs
How much do nielsen company jobs pay per year?
As of Aug 21, 2026, the average yearly pay for nielsen company in the United States is $60,406.00, according to ZipRecruiter salary data. Most workers in this role earn between $35,000.00 and $70,500.00 per year, depending on experience, location, and employer.
Nielsen Company is a global measurement and data analytics firm that provides insights into consumer behavior and media audiences. The company is best known for its Nielsen ratings, which measure television viewership, but it also collects and analyzes data on shopping habits, digital consumption, and advertising effectiveness. Nielsen's services help businesses, advertisers, and media companies make informed decisions by understanding what people watch, listen to, and buy. With operations in over 100 countries, Nielsen plays a key role in shaping the media and marketing industries worldwide.
At Nielsen, analysts are commonly involved in projects that analyze consumer behavior, media consumption, and market trends for clients in various industries. They typically work closely with both internal teams—such as data scientists, client service managers, and product specialists—and external clients to interpret complex data and deliver actionable insights. Collaboration often involves regular meetings, presentations, and interactive problem-solving sessions to ensure client needs are met and results are clearly communicated. This cross-functional teamwork provides valuable exposure to different aspects of the business and fosters professional growth.
To thrive as a Data Analyst at Nielsen, you need strong analytical skills, proficiency in statistics, and a relevant degree such as in mathematics, economics, or data science. Familiarity with data analysis tools like SQL, Python, Excel, and visualization platforms such as Tableau is typically required. Attention to detail, problem-solving abilities, and effective communication are crucial soft skills for interpreting data and presenting insights to stakeholders. These skills are essential for accurately measuring and analyzing consumer behavior, enabling clients to make informed business decisions.
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