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Meta Marketing Pro Jobs (NOW HIRING)

Lead media strategy, planning, and execution across paid, owned, and pro bono channels * Manage ... Meta, Google, TikTok, YouTube, The Trade Desk and similar platforms) * Experience using marketing ...

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... Pro, or similar) * Strong graphic design skills with a portfolio demonstrating social-ready assets * Hands-on experience with Meta Business Suite, LinkedIn Campaign Manager, and scheduling tools ...

Edit and produce video content in Premiere Pro and After Effects, including cutting long-form ... Maintain up-to-date platform specification knowledge across LinkedIn, Google, Meta, YouTube ...

Video Production & Media * Assist with video editing in Adobe Premiere Pro . * Support short-form ... Upload product pages, images, and spec sheets . * Assist with SEO tasks (meta titles, descriptions ...

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How much do meta marketing pro jobs pay per hour?

As of Jun 15, 2026, the average hourly pay for meta marketing pro in the United States is $32.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.63 and $43.27 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Meta Marketing Pro, and why are they important?

To thrive as a Meta Marketing Pro, you need expertise in digital marketing strategies, analytics, and campaign management, often supported by certifications like Meta Blueprint. Familiarity with Meta Ads Manager, Facebook Business Suite, and data interpretation tools is typically required. Strong communication, creativity, and adaptability help distinguish top performers in this dynamic field. These skills ensure effective audience targeting, campaign optimization, and measurable business growth on Meta platforms.

What job makes $10,000 a month without a degree?

A Meta Marketing Pro can potentially earn $10,000 a month through freelance or agency work by managing digital advertising campaigns, creating content, and analyzing data. Success depends on skills in platforms like Facebook Ads Manager, strong marketing knowledge, and building a client base, often without formal degrees but with experience and certifications. High earnings are typically achieved through consistent performance and expanding client portfolios.

How does a Meta Marketing Pro typically collaborate with other departments within an organization?

A Meta Marketing Pro often works closely with teams such as sales, creative, analytics, and product to develop and execute effective social media campaigns on Meta platforms. Regular collaboration ensures campaigns align with overall business objectives and brand messaging. This role frequently participates in cross-functional meetings, shares data-driven insights, and coordinates content creation to maximize engagement and ROI. Strong communication and teamwork skills are key to successfully integrating Meta advertising strategies across the organization.

What does a meta marketing pro do?

A Meta Marketing Pro specializes in creating and managing advertising campaigns on Meta platforms such as Facebook and Instagram. They analyze data, optimize ad performance, and use tools like Meta Ads Manager to reach target audiences effectively. Strong skills in digital marketing, analytics, and platform-specific strategies are essential for this role.

What is a Meta Marketing Pro?

A Meta Marketing Pro is a professional who specializes in managing and optimizing marketing campaigns across Meta's platforms, such as Facebook, Instagram, Messenger, and WhatsApp. They use Meta's suite of advertising tools to create, track, and analyze digital marketing strategies for businesses. Their role often includes audience targeting, ad creation, budget management, and performance reporting to maximize return on investment. Meta Marketing Pros often hold certifications from Meta and stay updated on platform changes to ensure effective campaign execution.

What is the difference between Meta Marketing Pro vs Social Media Manager?

AspectMeta Marketing ProSocial Media Manager
Required CredentialsMarketing certifications, knowledge of Meta platformsMarketing or communications degree, social media certifications
Work EnvironmentDigital marketing teams, advertising agenciesIn-house marketing teams, agencies
Industry UsagePrimarily in digital advertising and social media marketingAcross various industries managing social media presence

The Meta Marketing Pro focuses on advertising and marketing strategies specifically on Meta platforms like Facebook and Instagram, often requiring specialized certifications. In contrast, a Social Media Manager handles broader social media channels and brand engagement. While both roles involve social media expertise, the Meta Marketing Pro is more specialized in Meta advertising tools and campaigns.

How to become a meta marketing pro?

To become a Meta Marketing Pro, develop skills in digital marketing, social media advertising, and data analysis, with a focus on platforms like Facebook and Instagram. Gaining certifications such as Meta Blueprint can enhance credibility, and staying updated on platform policies and advertising tools is essential for success in this role.

How much do meta marketing pro make?

Meta Marketing Pro is a role focused on managing advertising campaigns on Meta platforms like Facebook and Instagram. Salaries for digital marketing professionals in similar roles typically range from $50,000 to $100,000 annually, depending on experience, location, and certifications. Advanced skills in analytics and ad management tools can influence earning potential.
More about Meta Marketing Pro jobs
What cities are hiring for Meta Marketing Pro jobs? Cities with the most Meta Marketing Pro job openings:
What states have the most Meta Marketing Pro jobs? States with the most job openings for Meta Marketing Pro jobs include:
Infographic showing various Meta Marketing Pro job openings in the United States as of June 2026, with employment types broken down into 50% Full Time, 8% Temporary, and 42% Contract. Highlights an 75% Physical, 9% Hybrid, and 16% Remote job distribution, with an average salary of $67,990 per year, or $32.7 per hour.
Director, Digital Marketing (Label-Managed Catalog)

Director, Digital Marketing (Label-Managed Catalog)

Universal Music Group

New York, NY • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 2 days ago


Universal Music Group rating

7.8

Company rating: 7.8 out of 10

Based on 8 frontline employees who took The Breakroom Quiz

23rd of 65 rated media


Job description

We are UMG, the Universal Music Group. We are the world's leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.
How we LEAD:
The Republic Collective in New York City is seeking a Director of Digital Marketing for its Recordings division. Recordings is responsible for maximizing the audience and revenue potential for the catalogs of active on-roster artists.
This leadership role will drive high-impact digital strategy across key artist and catalog moments, while remaining hands-on in execution and platform strategy and serve as a senior cross-functional partner, and deepen strategic relationships with key digital platforms including TikTok, Meta, Snapchat, YouTube, and emerging partners.
How you'll CREATE:
Campaign Architecture & Execution
  • Lead the development and execution of large-scale, cross-platform digital marketing campaigns that integrate organic social, paid media, creator activations, CRM, eCommerce, and platform partnerships surrounding album anniversaries, cultural milestones, sync moments, eCommerce initiatives, and major catalog opportunities.
  • Establish measurable goals, KPIs, and reporting frameworks to track campaign performance and optimize in real time.
  • Champion innovation by identifying new digital trends, tools, and technologies that unlock growth opportunities.
  • Remain hands-on in campaign execution, asset development, paid media strategy, and optimization alongside the team.
  • Direct the creation of best-in-class digital assets in collaboration with design teams and external partners.
  • Ensure alignment and amplification of Recordings initiatives across owned and operated channels.

Platform & Partner Leadership
  • Serve as the primary relationship lead for key digital partners including TikTok, Meta, Snapchat, YouTube, and other key stake holders.
  • Develop strategic platform partnerships that secure priority positioning, marketing support, trend amplification, beta opportunities, and custom activations.
  • Negotiate and oversee platform-driven campaigns and paid media strategies in collaboration with internal and external stakeholders.
  • Oversee influencer, creator, and agency partnerships to expand audience reach and cultural impact.

Audience Growth & Monetization
  • Collaborate with internal audience team using data, best practices, and customer acquisition techniques to grow first party data
  • Develop scalable frameworks that convert cultural moments into measurable audience and revenue growth.
  • Partner closely with analytics teams to measure campaign performance and continuously refine strategy.

Cross-Functional Leadership
  • Act as senior digital lead across Recordings initiatives, collaborating closely with label executives, artist management, creative teams, and commerce stakeholders.
  • Provide direction and support to the Manager-level role, ensuring alignment between resurgent track activations and broader campaign strategy.
  • Lead campaign recaps, reporting, and executive-level presentations.
  • Identify new business and revenue opportunities tied to catalog marketing.
  • Mentor and guide junior team members, elevating team capabilities and fostering a high-performance culture.

Bring your VIBE:
  • 5-8 years of progressive digital marketing experience, preferably within music, entertainment, media, or culture-driven brands.
  • Proven track record of developing and executing large-scale digital campaigns that drive measurable audience and revenue growth.
  • Demonstrated experience collaborating directly with major digital platforms (TikTok, Meta, Snapchat, YouTube, etc.), with established partner relationships.
  • Deep understanding of catalog marketing, cultural trend cycles, and audience development strategies.
  • Advanced proficiency with analytics tools such as Melody IG, Chartmetric, Luminate, Meta Ads Manager, and other social performance platforms.
  • Familiarity with Photoshop, Canva, CapCut, Final Cut Pro, and other photo and video editing tools a plus.
  • Experience leading paid media strategy and cross-platform optimization.
  • Strong leadership presence with confidence working across large teams, senior executives, and artist management.
  • Strategic thinker with strong creative instincts and a data-driven mindset.
  • Highly organized, detail-oriented, and adaptable in a fast-paced, deadline-driven environment.
  • Degree in relevant field and/or equivalent career experience.
  • Music industry or artist relations experience preferred.

Perks Playlist:
Join an entrepreneurial, global organization where authenticity, boldness, creativity, connection, drive, and insight aren't just values-they're how we work every day. Here are some of the ways we support you along the way (and just a few of the benefits we offer):
  • Comprehensive medical, dental, and vision coverage
  • Including 100% coverage for out-patient in-network mental health services
  • Fertility coverage for eligible medical plan participants
  • Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)
  • Student Loan Repayment Assistance and Tuition Reimbursement
  • 401(k) with 100% immediate vesting on the first 5% of your contributions, plus an additional UMG contribution

A variety of ways to prioritize much-needed time away from work including:
  • Flexible Paid Time Off (PTO) for exempt employees
  • 3-weeks PTO for non-exempt employees
  • 2-weeks paid Winter Break
  • 10 Company Holidays (including Juneteenth and Wellbeing Day)
  • Summer Fridays (between Memorial Day and Labor Day)
  • Generous paid parental leave for every type of parent

Check out our full overview of benefits on the Perks Playlist page of the career site.
Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.
Universal Music Group is an Equal Opportunity Employer
We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah.
Please note, UMG is not enrolled in E-Verify in California and New York, and cannot support employment of candidates whose employer must enroll in E-Verify, for example candidates on STEM-OPT.
For more information, please click on the following links.
E-Verify Participation Poster: English / Spanish
E-Verify Right to Work Poster: English | Spanish
Job Category:
Marketing, Streaming & Digital Media
Salary Range:
$58,500-$152,260
The actual base salary offered depends on a variety of factors, which may include, as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job. All candidates are encouraged to apply.