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Media Director Jobs in Springfield, MA (NOW HIRING)

Accenture

B2B Marketing Strategy Director

Hartford, CT · On-site

$94K - $293K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... creative, media and marketing strategy; and campaign, content and channel orchestration. With ... As a B2B Strategy Director in Digital Marketing Strategy , this role will be focused on crafting ...

Accenture

B2B Marketing Strategy Director

Hartford, CT · On-site

$94K - $293K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... creative, media and marketing strategy; and campaign, content and channel orchestration. With ... As a B2B Strategy Director in Digital Marketing Strategy , this role will be focused on crafting ...

IQVIA

Head of Product

Hartford, CT · On-site

Position Overview The Head of Product - Media OS, IQVIA Digital will own the vision, strategy ... Audience development, segmentation, direct-to-consumer workflows, and federated audience models.

VCA Animal Hospitals

Medical Director

South Windsor, CT · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Join us as Medical Director at VCA Valley Animal Hospital and you'll quickly discover that you're ... Learn more at www.vca.com or find us on social media. If you are a current associate, you need to ...

Propark Mobility

Senior Director of Field Marketing

Hartford, CT · On-site +1

$80K - $110K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Senior Director of Field Marketing Propark Mobility Corporate Headquarters One Union Place ... Strong expertise in paid media, SEO, local search, email marketing, analytics, customer acquisition ...

Propark Mobility

Senior Director of Field Marketing

Hartford, CT · On-site

$80K - $110K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Senior Director of Field Marketing Propark Mobility Corporate Headquarters One Union Place ... Strong expertise in paid media, SEO, local search, email marketing, analytics, customer acquisition ...

Propark Mobility

Senior Director of Field Marketing

Hartford, CT · On-site +1

$80K - $110K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Senior Director of Field Marketing Propark Mobility Corporate Headquarters One Union Place ... Strong expertise in paid media, SEO, local search, email marketing, analytics, customer acquisition ...

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Showing results 41-60

All JobsMedia JobsMedia Director JobsMedia Director Jobs in Springfield, MA

Media Director information

See Springfield, MA salary details

$45.7K

$109.7K

$153.3K

How much do media director jobs pay per year?

As of Aug 18, 2026, the average yearly pay for media director in Springfield, MA is $109,693.00, according to ZipRecruiter salary data. Most workers in this role earn between $87,600.00 and $130,900.00 per year, depending on experience, location, and employer.

What is a media director?

A media director works within an advertising agency or marketing department, and is responsible for coordinating the creation and distribution of marketing materials, press releases, and advertising campaigns. Your duties include working with clients to determine appropriate campaign strategy for products or services and making cost estimates for the finished campaign product. You also work closely with the account management and art departments, directing the composition of marketing materials and overseeing all aspects of the campaign, including photo and commercial shoots, media buys, and communication with contacts in the media industry.

What does a media director do?

A Media Director is responsible for overseeing a company's media planning, buying, and strategy to ensure effective advertising campaigns. They analyze target audiences, select appropriate media channels, negotiate with vendors, and manage budgets to maximize the reach and impact of marketing efforts. Media Directors often collaborate with creative teams, clients, and executives to align campaigns with overall business goals. Their expertise helps organizations achieve the best possible return on investment for their advertising spend.

What are the key skills and qualifications needed to thrive as a media director, and why are they important?

To thrive as a Media Director, you need expertise in media planning, campaign strategy, analytics, and a background in marketing or communications, often supported by a relevant degree. Familiarity with media buying platforms, analytics tools like Google Analytics, and ad management systems is standard in the field. Strong leadership, negotiation skills, and creative problem-solving set standout candidates apart. These skills ensure effective campaign execution, optimal budget use, and strong team performance in a competitive media landscape.

How does a media director typically collaborate with creative and account teams within an agency?

A Media Director works closely with both creative and account teams to ensure that media strategies align with client goals and campaign messaging. They often participate in brainstorming sessions, provide media insights to inform creative concepts, and coordinate with account managers to understand client needs and budgets. Effective communication and cross-department collaboration are essential, as Media Directors help bridge the gap between creative vision and media execution, ensuring campaigns are both innovative and strategically placed.

What is the difference between Media Director vs Media Planner?

AspectMedia DirectorMedia Planner
Required CredentialsBachelor's degree; experience in media buying and strategyBachelor's degree; knowledge of media channels and audience targeting
Work EnvironmentLeadership role overseeing teams and campaignsResearch and strategy-focused role, often working with media plans
Employer & Industry UsageAdvertising agencies, media companies, corporationsAdvertising agencies, media buying firms, marketing departments
Search & Comparison IntentUnderstanding senior media roles and responsibilitiesLearning about media planning and campaign development

The Media Director typically oversees media strategies, manages teams, and makes high-level decisions, while the Media Planner focuses on developing media plans, researching target audiences, and selecting appropriate channels. Both roles require media knowledge but differ in scope and seniority.

More about Media Director jobs

What are the most commonly searched types of Media jobs in Springfield, MA?

The most popular types of Media jobs in Springfield, MA are:

What are popular job titles related to Media Director jobs in Springfield, MA?

For Media Director jobs in Springfield, MA, the most frequently searched job titles are:

What job categories do people searching Media Director jobs in Springfield, MA look for?

The top searched job categories for Media Director jobs in Springfield, MA are:

What cities near Springfield, MA are hiring for Media Director jobs?

Cities near Springfield, MA with the most Media Director job openings:

Media Director jobs near you
Infographic showing various Media Director job openings in Springfield, MA as of August 2026, with employment types broken down into 2% As Needed, 80% Full Time, 14% Part Time, 1% Temporary, and 3% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $109,693 per year, or $52.7 per hour.

Director of Market Strategy, Northeast

Toole Design Group LLC

Hartford, CT • On-site

$150K - $180K/yr

Full-time

PTO

Re-posted yesterday

Job description

Job Type
Full-time
Description
At Toole Design , we're leading the way in creating safer, more connected communities through sustainable multimodal transportation design. We're looking for a creative, proactive, and collaborative Director of Market Strategy, Northeast in Hartford, CT to help strengthen the firm's market position, visibility, and business development across the region. This role is ideal for an experienced business development, marketing, and communications professional with a background in planning, engineering, landscape architecture, urban design, or related field.
The Director of Market Strategy, Northeast will work closely with regional leadership, technical staff, and firmwide marketing and business development resources to devise and implement strategies that strengthen Toole Design's presence across the Northeast (New England and New York), support regional growth, identify new opportunities, and build internal business development capacity.
As a member of the Northeast Regional Leadership Team, this position will help guide long-term market strategy, client development, strategic pursuits, external partnerships, and regional visibility efforts. The role also serves as a strategic advisor on how Toole Design communicates its expertise, helping staff translate technical work into compelling stories and visually engaging communications that strengthen client relationships and support growth. The role is responsible for ensuring that Toole Design's expertise, project impact, and values are communicated clearly and consistently to clients, partners, and communities.
Why You'll Love Working Here
We're not just another firm, we're a purpose-driven team of engineers, planners, landscape architects, and urban designers who believe streets and public spaces should work for everyone . Our work supports safer, more equitable communities for people of all ages and abilities. At Toole Design, you'll work alongside thought leaders and industry experts who are committed to mentoring and helping you grow your expertise. We offer:
  • A collaborative, inclusive culture that supports your growth and advancement
  • Hybrid schedule with in-office team days (Tuesday-Thursday)
  • 8 paid holidays; and at least 16 days of PTO accrued annually
  • Competitive salary, excellent benefits, and transportation perks: Benefits and Support
  • Projects that truly improve lives through safe, inclusive design rooted in ethics, empathy, and equity

What You'll Do
  • Lead regional business development and communications strategies that strengthen Toole Design's position across Northeast markets
  • Support development and implementation of regional business plans by partnering with regional leadership to identify growth opportunities, market priorities, and strategic investments
  • Identify market trends, emerging opportunities, priority clients, funding programs and partnership opportunities to support regional business development efforts
  • Manage thought leadership, project communications, digital content, and social media strategy
  • Advise project teams and regional leaders on effective communication strategies and at times develop compelling visual storytelling techniques that strengthen client engagement and market positioning while helping clients, partners, and communities understand the value of Toole Design's work
  • Identify opportunities to showcase regional expertise through conferences, awards, media, speaking engagements, and industry events
  • Support strategic pursuit positioning by helping teams articulate market strengths, client value, partnership approaches, and winning strategies for key opportunities
  • Help strengthen relationships with key clients, partner firms, as well as industry and community organizations throughout the region
  • Help curate a culture of shared business development responsibility by coaching and supporting staff across disciplines and career stages with strategic communications, business development, and client engagement practices
  • Support efforts that advance Toole Design's mission and values, including equitable, safe, and sustainable transportation systems and public spaces

Join Us. Make an Impact.
We're proud to be an ENR Top 500 design firm with one of the lowest turnover rates in the industry. If you're ready to do meaningful work with a supportive, talented team-apply today.
We are targeting a salary range of $150,000 to $180,000 for this position.
Questions, assistance or accommodations? Contact HR@tooledesign.com or call 301-927-1900, press 5.
At Toole Design, we foster a collaborative culture and welcome people of all backgrounds to help build more inclusive communities. We strongly encourage women and applicants from underrepresented communities - people of color, LGBTQIA+, immigrants, first-generation college students/graduates, those with disabilities and people at all the intersections in between - to apply. We're proud that about half our managers are women and we are committed to diverse leadership that reflects the communities we serve. Toole Design is a woman-owned, equal opportunity employer (EO/AA/VEV/Disabled employer).
For more information about Toole Design, visit our website and follow us on LinkedIn , Instagram , or Facebook .
Requirements
  • 15+ years of experience in business development, strategic marketing, communications, market strategy, or related fields with progressively increasing responsibility, including experience in senior leadership or management role within the A/E industry
  • Experience leading strategic marketing initiatives, communications planning, business development strategy, or brand positioning efforts
  • Experience in transportation planning and engineering, landscape architecture, urban design, architecture, and construction industry, or related fields strongly preferred
  • Excellent writing, editing, communication and storytelling skills including the ability to translate complex technical concepts into clear and compelling narratives
  • Familiarity or involvement with industry organizations such as ACEC, WTS, SMPS, or equivalent
  • Experience supporting client development, strategic pursuits, relationship management, or regional growth initiatives
  • Strong organizational and task management skills with the ability to manage multiple priorities
  • Ability to build relationships, influence without direct authority and work effectively across interdisciplinary teams
  • Commitment to Toole Design's mission and values, including advancing equity, safety, sustainability, and accessibility in the built environment

The ideal candidate combines strategic thinking, business development experience, market awareness and exceptional communication skills with a collaborative approach to advancing regional growth. They understand how compelling storytelling, thoughtful visual communication, and strong relationships can help Toole Design build trust, differentiate ourselves, and win work in established and emerging markets.

Apply