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Media Director Jobs in Rochester, NY (NOW HIRING)

Butler/Till, Inc.

Director, Growth

Rochester, NY · On-site

$92K - $145K/yr

... media, or business development; agency, brand, or publisher side o Deep fluency across the Local-at ... For the Director, Growth, regular and frequent travel is an essential job function and will be ...

Finger Lakes Opera

Be Seen First

Marketing & Development Manager

Rochester, NY · On-site

$37K/yr

MARKETING RESPONSIBILITIES: · Manage details of all list trades to maximize audience development and sales potential. · Manage media buys and work with Creative Director to ensure timely delivery ...

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Media Director information

See Rochester, NY salary details

$46.4K

$111.2K

$155.4K

How much do media director jobs pay per year?

As of Sep 6, 2026, the average yearly pay for media director in Rochester, NY is $111,202.00, according to ZipRecruiter salary data. Most workers in this role earn between $88,800.00 and $132,700.00 per year, depending on experience, location, and employer.

What is a media director?

A media director works within an advertising agency or marketing department, and is responsible for coordinating the creation and distribution of marketing materials, press releases, and advertising campaigns. Your duties include working with clients to determine appropriate campaign strategy for products or services and making cost estimates for the finished campaign product. You also work closely with the account management and art departments, directing the composition of marketing materials and overseeing all aspects of the campaign, including photo and commercial shoots, media buys, and communication with contacts in the media industry.

What does a media director do?

A Media Director is responsible for overseeing a company's media planning, buying, and strategy to ensure effective advertising campaigns. They analyze target audiences, select appropriate media channels, negotiate with vendors, and manage budgets to maximize the reach and impact of marketing efforts. Media Directors often collaborate with creative teams, clients, and executives to align campaigns with overall business goals. Their expertise helps organizations achieve the best possible return on investment for their advertising spend.

What are the key skills and qualifications needed to thrive as a media director, and why are they important?

To thrive as a Media Director, you need expertise in media planning, campaign strategy, analytics, and a background in marketing or communications, often supported by a relevant degree. Familiarity with media buying platforms, analytics tools like Google Analytics, and ad management systems is standard in the field. Strong leadership, negotiation skills, and creative problem-solving set standout candidates apart. These skills ensure effective campaign execution, optimal budget use, and strong team performance in a competitive media landscape.

How does a media director typically collaborate with creative and account teams within an agency?

A Media Director works closely with both creative and account teams to ensure that media strategies align with client goals and campaign messaging. They often participate in brainstorming sessions, provide media insights to inform creative concepts, and coordinate with account managers to understand client needs and budgets. Effective communication and cross-department collaboration are essential, as Media Directors help bridge the gap between creative vision and media execution, ensuring campaigns are both innovative and strategically placed.

What is the difference between Media Director vs Media Planner?

AspectMedia DirectorMedia Planner
Required CredentialsBachelor's degree; experience in media buying and strategyBachelor's degree; knowledge of media channels and audience targeting
Work EnvironmentLeadership role overseeing teams and campaignsResearch and strategy-focused role, often working with media plans
Employer & Industry UsageAdvertising agencies, media companies, corporationsAdvertising agencies, media buying firms, marketing departments
Search & Comparison IntentUnderstanding senior media roles and responsibilitiesLearning about media planning and campaign development

The Media Director typically oversees media strategies, manages teams, and makes high-level decisions, while the Media Planner focuses on developing media plans, researching target audiences, and selecting appropriate channels. Both roles require media knowledge but differ in scope and seniority.

More about Media Director jobs

What are the most commonly searched types of Media jobs in Rochester, NY?

The most popular types of Media jobs in Rochester, NY are:

What are popular job titles related to Media Director jobs in Rochester, NY?

For Media Director jobs in Rochester, NY, the most frequently searched job titles are:

What job categories do people searching Media Director jobs in Rochester, NY look for?

The top searched job categories for Media Director jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Media Director jobs?

Cities near Rochester, NY with the most Media Director job openings:

Media Director jobs near you
Infographic showing various Media Director job openings in Rochester, NY as of August 2026, with employment types broken down into 2% As Needed, 80% Full Time, 14% Part Time, 1% Temporary, and 3% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $111,202 per year, or $53.5 per hour.

Library Media Specialist Anticipated Vacancy 26-27

Greece Central School District

North Greece, NY • On-site

$16 - $21.25/hr

Full-time

Re-posted 15 days ago

Greece Central School District rating

7.8

Company rating: 7.8 out of 10

Based on 15 frontline employees who took The Breakroom Quiz

140th of 641 rated elementary and secondary schools

Job description

Position Type:
Instructional - Classroom
Date Posted:
4/24/2026
Location:
To Be Determined
Closing Date:
Until Filled
The Greece Central School District believes that all students benefit from a culture where diversity, inclusion, and equity with excellence are valued. Greece Central School District welcomes stakeholders who can collaborate with other staff to ensure that our policies, regulations, practices, programs and services promote equity, inclusion, and diversity.
Salary: Per GTA Contract
Bargaining Unit (click here for contracts): GTA
Report Times: TBD
Daily Hours: 7
Work Year: 2026-2027
Supervisor: School Principal
Minimum Requirements:
NYS Teaching Certification in Library Media Specialist
Desired Qualifications:
Alignment with District Core Values and ability to support our Mission: The Greece Central School District's core purpose is to build a culture of high standards, engagement and supportive relationships through equitable access to resources, opportunities, and partnerships, so that students are able to achieve social, emotional, and academic excellence;
Strong interpersonal and communication skills;
A commitment to professional development and continuous learning;
A passion for social studies and for inspiring students to love learning.
Position Summary/Responsibilities:
Design and deliver engaging, student-centered instruction that adheres to state curriculum and standards using a variety of teaching methods to meet the diverse learning needs and styles of students;
Create a positive, inclusive, and safe learning environment where all students feel supported and challenged;
Assess and monitor student progress, providing timely feedback and evidence based interventions as appropriate;
Communicate effectively with students, parents, administrators, and colleagues regarding student progress and potential areas for improvement;
Stay current with best practices in social studies education and professional development opportunities.
All teachers who are new to Greece will be required to attend two teacher induction days in August.
Additionally, all Teachers will be required to to work 1 Teacher day in the Month of August as per school calendar.
Questions regarding this posting should be directed to:
Name: Brad Malone
Title: Executive Director of Information & Instructional Technology and Digital Innovation
Email: bradford.malone@greececsd.org
All new employees must be fingerprinted and cleared for employment through the NYSED before employment begins.
The Greece Central School District does not discriminate on the basis of sex, race, color, religion, national origin, political affiliation, sexual orientation, marital status, ancestry, age, disability, or any other status protected by law.
To find out more about what Greece Central School District has to offer our employees, please click here

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