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Masters In Digital Marketing Jobs in Rochester, NY

Park Grove Realty

Marketing Manager

Rochester, NY · On-site

$65K - $80K/yr

Bachelor's degree in Marketing, Communications, Business, Public Relations, Digital Media, or a related field with 3-5 years of prior experience developing and managing marketing strategies, digital ...

Park Grove Realty

Marketing Manager

Rochester, NY · Hybrid

$65K - $80K/yr

Bachelor's degree in Marketing, Communications, Business, Public Relations, Digital Media, or a related field with 3-5 years of prior experience developing and managing marketing strategies, digital ...

CAMPBELL OIL COMPANY INC

Coordinator, Marketing

Rochester, NY · On-site

$41K - $57K/yr

... in the NY area. This position helps coordinate campaigns, promotional materials, digital content ... The Marketing Coordinator works closely with leadership, operations teams, vendors, and external ...

New

Framing Technology Inc

Marketing Manager

Rochester, NY · Hybrid

$65K - $90K/yr

As our first in-house Marketing Manager, you'll have the opportunity to shape our digital marketing strategy, strengthen our online presence, and drive growth for a leading manufacturer of custom ...

Varsity Tutors

Marketing Tutor

Rochester, NY · Remote

$18 - $40/hr

What We Look For In a Marketing Tutor * Advanced Subject Mastery: Deep knowledge of marketing mix, consumer behavior, market segmentation, positioning, branding, digital marketing, market research ...

HRI Hospitality

Director of Sales & Marketing

Hilton, NY · On-site

$98K - $162K/yr

Located in the heart of Virginia's capital in the historic Miller & Rhoads building, this hotel is ... Strong knowledge of Social Media, Digital Marketing and PR * Good understanding of reading and ...

Louisiana State University

Instructor

Pavilion, NY · On-site

... digital marketing, social media, marketing communications, and marketing analytics. Job ... Master's degree in Marketing or related field or MBA Specific Experience: Teaching undergraduate ...

Soleo Communications

Paid Media Manager

Rochester, NY · On-site

$25K - $50K/mo

... in monthly ad spend. You should have a firm grasp of how to leverage paid search and other paid channels including display, video, and social media to formulate a comprehensive digital marketing ...

Soleo Communications

Paid Media Manager

Rochester, NY · On-site

... in monthly ad spend. You should have a firm grasp of how to leverage paid search and other paid channels including display, video, and social media to formulate a comprehensive digital marketing ...

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Showing results 21-40

All JobsMasters In Digital Marketing JobsMasters In Digital Marketing Jobs in Rochester, NY

Masters In Digital Marketing information

See Rochester, NY salary details

$40K

$86.8K

$137.6K

How much do masters in digital marketing jobs pay per year?

As of Aug 10, 2026, the average yearly pay for masters in digital marketing in Rochester, NY is $86,771.00, according to ZipRecruiter salary data. Most workers in this role earn between $72,000.00 and $101,100.00 per year, depending on experience, location, and employer.

Which is the highest paid job in Masters in Digital Marketing?

The highest paid roles for individuals with a Masters in Digital Marketing typically include Digital Marketing Director, Chief Marketing Officer (CMO), or Digital Strategy Consultant, with salaries often exceeding six figures depending on experience, industry, and location. These positions require advanced skills in data analysis, strategic planning, and leadership, and often involve overseeing large marketing teams or campaigns.

What jobs can I get with a master's in digital marketing?

A master's in digital marketing prepares individuals for roles such as digital marketing manager, social media strategist, content marketing specialist, SEO analyst, and email marketing manager. These positions typically require skills in analytics tools, content creation, and campaign management, often involving certifications like Google Analytics or HubSpot. Graduates can work in various industries including advertising, e-commerce, and media agencies.

Is it worth doing a master's in digital marketing?

A master's in digital marketing can enhance skills in areas like SEO, analytics, and social media management, which are valuable for digital marketing roles. It may also improve job prospects and earning potential, especially when combined with certifications in tools like Google Analytics or AdWords.

What are the key skills and qualifications needed to thrive as a professional with a masters in digital marketing, and why are they important?

To thrive as a professional with a Master's in Digital Marketing, you need a solid understanding of marketing strategy, data analysis, and digital channels, along with an advanced degree in digital marketing or a related field. Familiarity with tools like Google Analytics, SEO/SEM platforms, social media management software, and digital advertising systems is crucial. Creativity, adaptability, and strong communication skills help you craft compelling campaigns and collaborate across teams. These skills and qualifications are vital to effectively engage target audiences and drive measurable business growth in the ever-evolving digital landscape.

What is the difference between Masters In Digital Marketing vs Digital Marketing Specialist?

AspectMasters In Digital MarketingDigital Marketing Specialist
CredentialsGraduate degree in digital marketing or related fieldTypically requires a bachelor's degree, certifications optional
Work EnvironmentAcademic, research, or strategic planning rolesPractical, campaign execution, and content creation
Industry UsageUsed for advanced roles, teaching, or consultingCommonly employed in marketing agencies and companies

Masters In Digital Marketing provides advanced knowledge and strategic skills, often leading to higher-level roles or teaching positions. Digital Marketing Specialists focus on executing campaigns and implementing strategies. Both roles overlap in skills but differ in scope and experience level.

What types of projects or tasks can I expect to work on after earning a masters in digital marketing?

After earning a Masters in Digital Marketing, you can expect to work on a variety of projects such as developing comprehensive digital campaigns, managing social media strategy, analyzing web traffic data, and optimizing search engine performance. You may also collaborate closely with content creators, designers, and sales teams to ensure cohesive brand messaging across all digital platforms. Additionally, you might be responsible for staying up-to-date with the latest digital trends and implementing innovative tools to improve campaign effectiveness. These roles often offer opportunities for advancement into leadership positions, such as digital marketing manager or strategist, as you gain experience.

What is a masters in digital marketing?

A Masters in Digital Marketing is a postgraduate degree focused on the strategies, tools, and techniques used to promote products and services online. The program typically covers topics such as social media marketing, search engine optimization, data analytics, online advertising, and digital consumer behavior. Graduates are equipped with the skills needed to create, manage, and analyze digital marketing campaigns for businesses or organizations. The degree prepares students for a variety of roles in the fast-growing digital marketing sector.
What are popular job titles related to Masters In Digital Marketing jobs in Rochester, NY? For Masters In Digital Marketing jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Masters In Digital Marketing jobs in Rochester, NY look for? The top searched job categories for Masters In Digital Marketing jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Masters In Digital Marketing jobs? Cities near Rochester, NY with the most Masters In Digital Marketing job openings:
Masters In Digital Marketing jobs near you
Infographic showing various Masters In Digital Marketing job openings in Rochester, NY as of August 2026, with employment types broken down into 1% Internship, 85% Full Time, 12% Part Time, and 2% Contract. Highlights an 83% Physical, 3% Hybrid, and 14% Remote job distribution, with an average salary of $86,771 per year, or $41.7 per hour.

Marketing Manager

Park Grove Realty

Rochester, NY • On-site

$65K - $80K/yr

Full-time

Posted 14 days ago

Job description

Summary
Responsible for leading the company's marketing strategy in support of portfolio occupancy, resident retention, brand awareness and business growth objectives. Oversee the development and execution of strategic marketing initiatives, digital presence, reputation management, lead generation efforts and corporate communications while ensuring consistency of brand standard across the organization. Provides leadership to marketing support staff and collaborates with operational, development and executive teams to drive measurable performance results.
Duties and Responsibilities:
  • Lead the development and execution of marketing strategies that support portfolio occupancy, resident retention, brand awareness, and company growth objectives.
  • Partner with District Managers, Community Managers, development team members, and executive leadership to identify marketing opportunities in support of operational goals.
  • Supervise marketing support staff and third-party marketing partners, providing direction, prioritization, coaching, and quality control over marketing initiatives.
  • Oversee company and property branding to ensure consistency across websites, advertising, social media, collateral, signage, resident communications, and other marketing materials.
  • Direct digital marketing efforts including website management, SEO/SEM initiatives, internet listing services, digital advertising, and online reputation management.
  • Develop, monitor, and evaluate marketing performance metrics, lead generation activities, campaign effectiveness, website analytics, and occupancy trends; provide recommendations based on results.
  • Support leasing performance by monitoring lead conversion trends, identifying opportunities for improvement, and collaborating with property teams on strategic marketing initiatives.
  • Oversee the company's social media strategy, content direction, and performance objectives to ensure alignment with organizational goals and brand standards.
  • Lead corporate communications efforts, including marketing collateral, newsletters, company announcements, press releases, media relations, and public-facing communications.
  • Assist with marketing initiatives related to new developments, acquisitions, property transitions, and lease-up activities in collaboration with internal stakeholders.
  • Manage relationships with advertising agencies, creative vendors, media partners, consultants, and other external service providers while ensuring cost-effective delivery of services.
  • Assist in the development and administration of marketing budgets and ensure effective allocation of resources across marketing programs and initiatives.
  • Ensure compliance with Fair Housing requirements, accessibility standards, company policies, and established brand guidelines.
  • Perform other related duties as assigned.

Requirements
Education & Experience:
Bachelor's degree in Marketing, Communications, Business, Public Relations, Digital Media, or a related field with 3-5 years of prior experience developing and managing marketing strategies, digital campaigns, social media programs, corporate communications, and brand standards. Experience in real estate, multifamily housing, property management, development, leasing, hospitality, or a related industry a plus.
Competencies & Skills:
  • Strong leadership skills with the ability to guide, prioritize, and review the work of marketing support staff and vendor partners.
  • Excellent written and verbal communication skills with the ability to create clear, professional and brand-consistent messaging.
  • Strong understanding of marketing strategy, branding, digital advertising, social media, website management, SEO/SEM, and lead-generation practices.
  • Ability to interpret marketing data, campaign results, occupancy trends, lead performance, and website analytics to make actionable recommendations.
  • Strong project management, organizational, and follow-through skills with the ability to manage multiple priorities, deadlines, campaigns, and stakeholders.
  • Creative mindset with strong attention to detail, brand consistency, accuracy, and quality control.
  • Proficiency in Microsoft Office Suite and experience with digital marketing tools, design platforms, social media tools, website platforms, CRM systems, or similar software.
  • Ability to collaborate effectively with executive leadership, development team members, District Managers, Community Managers, vendors, and property-level employees.
  • Strong judgment, professionalism, and discretion when handling corporate communications, public-facing content, and sensitive messaging.
  • Ethical conduct, integrity, accountability, and sound decision-making.
  • Adaptability and willingness to evaluate new tools, technologies, platforms, and processes to improve marketing performance and operational efficiency.
  • Ability to balance strategic planning with hands-on execution in a growing organization.

Work Environment
The work environment is typical for an employee performing the essential functions of this job. Prolonged periods sitting at a desk and working on a computer. Climbing, bending, stooping, crouching, and lifting of items up to 15 lbs. may be required. The noise level in the work environment is usually moderate. Occasional travel or irregular hours may be required to fulfill the needs of the position.
Salary Description
$65,000 - $80,000 Annually

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