ZipRecruiter

Log In

1

Marketplace Strategy Jobs (NOW HIRING)

Upstart

Senior Engineering Manager, Marketplace

OR · On-site +1

As the Senior Engineering Manager on the team for Marketplace Optimization, you will lead high-impact engineering squads that turn marketplace strategy and ML-backed signals into reliable production ...

Kite Pharma

Marketplace & Strategy Leadership * Own regional business results by leading the development, execution, and monitoring of integrated territory strategies aligned to brand and organizational goals.

Microsoft

Group Finance Manager, Marketplace

Redmond, WA · On-site

$148K - $222K/yr

Through our Cloud-first strategy, we strive to deliver solutions that are optimized for the world and enable customers to drive their business more successfully. Responsibilities * Marketplace ...

Upstart

Senior Engineering Manager, Marketplace

As the leading AI lending marketplace, we partner with banks and credit unions to expand access to ... Strong analytical, organizational, and strategic thinking skills with a bias for action Preferred ...

next page

Showing results 1-20

All JobsMarketplace Strategy Jobs

Marketplace Strategy information

See salary details

$54K

$100.9K

$150K

How much do marketplace strategy jobs pay per year?

As of Jul 3, 2026, the average yearly pay for marketplace strategy in the United States is $100,896.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,500.00 and $135,000.00 per year, depending on experience, location, and employer.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as senior media strategists, media directors, or digital marketing managers often earn $150,000 or more annually, especially with extensive experience and leadership responsibilities. These positions typically require strong skills in data analysis, campaign management, and familiarity with tools like media planning software and analytics platforms.

What is the difference between Marketplace Strategy vs Marketplace Analyst?

AspectMarketplace StrategyMarketplace Analyst
Primary FocusDeveloping overall marketplace growth strategies, partnership development, and long-term planningAnalyzing marketplace data, performance metrics, and providing insights to optimize listings and sales
Required SkillsStrategic thinking, business development, industry knowledgeData analysis, reporting, proficiency with analytics tools
Work EnvironmentCross-functional teams, strategic planning sessionsData analysis teams, reporting dashboards
Common UsageUsed by roles involved in setting marketplace directionUsed by roles focused on data-driven performance analysis

Marketplace Strategy professionals focus on creating and executing growth plans for online marketplaces, while Marketplace Analysts concentrate on analyzing data to improve marketplace performance. Both roles are essential but differ in scope and responsibilities, with Strategy roles emphasizing planning and Analysts focusing on data insights.

How to get a job as a marketing strategist?

To become a marketing strategist, develop skills in market research, data analysis, and digital marketing tools such as SEO and social media platforms. Obtain relevant education, such as a degree in marketing, business, or communications, and gain experience through internships or entry-level marketing roles. Building a strong portfolio and earning certifications like Google Analytics or HubSpot can also enhance your prospects.

What is a marketing strategy job?

A marketing strategy job involves developing and implementing plans to promote products or services, increase brand awareness, and achieve business goals. Professionals in this role analyze market trends, target audiences, and competitive landscapes, often using tools like data analysis and marketing platforms to guide decision-making.

What does a marketplace specialist do?

A marketplace specialist manages and optimizes a company's presence on online marketplaces such as Amazon, eBay, or Walmart. They handle product listings, pricing strategies, inventory management, and analyze sales data to improve performance and increase revenue. Strong skills in e-commerce tools, data analysis, and digital marketing are essential for this role.
More about Marketplace Strategy jobs
What cities are hiring for Marketplace Strategy jobs? Cities with the most Marketplace Strategy job openings:
What states have the most Marketplace Strategy jobs? States with the most job openings for Marketplace Strategy jobs include:
What job categories do people searching Marketplace Strategy jobs look for? The top searched job categories for Marketplace Strategy jobs are:
Marketplace Strategy jobs near you
Director, Product Management - Strategic Technology Alliances & Marketplace

Director, Product Management - Strategic Technology Alliances & Marketplace

Qualys

Foster City, CA • On-site

$266K - $278K/yr

Full-time

Posted 23 days ago

Job description

Come work at a place where innovation and teamwork come together to support the most exciting missions in the world!
Job Description: Director, Product Management - Strategic Technology Alliances & Marketplace
About the job
Come work at a place where innovation and teamwork come together to support the most exciting missions in the world!
Director, Product Management - Strategic Technology Alliances & Marketplace
Location: Foster City, California (Min 3 days mandatory in office)
Qualys is transforming cybersecurity operations through the Enterprise TruRisk Platform and the AI-Native Risk Operations Center (ROC). As organizations struggle to manage cyber risk across fragmented security and IT ecosystems, Qualys is building an open, ecosystem-driven platform that unifies risk intelligence, prioritization, and remediation across cloud, identity, endpoint, data, applications, infrastructure, and AI environments.
To accelerate this vision, we are seeking a Director of Product Management - Strategic Technology Alliances & Marketplace to build and scale the partner ecosystem powering the Qualys ROC.
Role Overview
This is a highly strategic product leadership role responsible for defining and executing Qualys' technology ecosystem strategy.
You will own the vision, roadmap, and growth of the Qualys ROC Marketplace, driving partnerships with leading security, cloud, infrastructure, identity, AI, networking, mobile, OT/IoT, and IT operations vendors.
Your mission is to transform Qualys ROC into the industry's most connected Cyber Risk Operations platform by building integrations, joint solutions, co-selling motions, and ecosystem-driven customer outcomes.
You will work at the intersection of Product Management, Business Development, Engineering, Alliances, Marketing, and Sales to create partner-powered solutions that help customers identify, prioritize, orchestrate, and eliminate cyber risk.
Mission
Build the industry's leading Cyber Risk Operations Marketplace that enables customers to:
  • Connect their entire security ecosystem
  • Correlate risk across multiple technology domains
  • Drive remediation through partner technologies
  • Leverage Agentic AI-powered workflows
  • Reduce cyber risk through integrated partner solutions
  • Accelerate time-to-value from existing technology investments

What You Will Own
Marketplace Strategy & Ecosystem Vision
Define and execute the strategy for the Qualys ROC Marketplace, including:
  • Marketplace architecture and platform strategy
  • Integration prioritization framework
  • Partner onboarding model
  • Joint solution development process
  • Ecosystem monetization opportunities
  • Marketplace growth metrics and adoption

Create the industry's most comprehensive ecosystem for:
  • Exposure Management
  • Cloud Security
  • Identity Security
  • Data Security
  • Endpoint Security
  • Network Security
  • AI Security
  • Security Operations
  • IT Operations
  • Risk Remediation

Strategic Technology Partnerships
Own executive-level relationships with key ecosystem partners.
Potential partner categories include Cloud Providers, Identity Security, Endpoint & Device Security, Cloud & Application Security, Data Security, AI Security, OT/IoT security, IT and Workflow systems.
Joint Solution Development
Partner with internal product leaders and alliance partners to define and deliver high-value joint use cases.
Examples joint use cases include Identity Risk Reduction, Cloud Risk Remediation, Endpoint Risk Elimination, AI Risk Management focusing discovering, prioritizing and remediating cyber risk with Agentic AI powered workflow.
Product Leadership
Collaborate with product management teams across all of Qualys products :
Responsibilities include:
  • Defining partner integration requirements
  • Building roadmap alignment
  • Prioritizing marketplace investments
  • Driving API and platform strategy
  • Ensuring customer adoption and measurable outcomes

Go-To-Market Leadership
Lead ecosystem GTM initiatives including:
Joint Launches
  • Product announcements
  • Solution launches
  • Analyst briefings
  • Conference presence

Sales Enablement
Develop:
  • Joint solution messaging
  • Battlecards
  • Pitch decks
  • Discovery guides
  • Competitive positioning

Solution Demonstrations
Create and maintain:
  • Demo environments
  • Partner-integrated use cases
  • Executive storytelling assets
  • Customer proof points

Co-Sell Programs
Drive:
  • Field alignment
  • Opportunity identification
  • Joint account planning
  • Executive sponsorship
  • Revenue attribution

Key Success Metrics
Marketplace Growth
  • Number of strategic integrations
  • Marketplace adoption
  • Active ecosystem partners
  • Joint customer deployments

Business Impact
  • Partner-influenced pipeline
  • Partner-sourced opportunities
  • Co-sell revenue contribution
  • Attach rates for partner solutions

Product Impact
  • Partner use-case adoption
  • Customer activation rates
  • Time-to-value improvements
  • Risk reduction outcomes

Strategic Impact
  • Analyst recognition
  • Ecosystem differentiation
  • Market awareness
  • Platform expansion

Qualifications
Required
  • 10+ years in Product Management, Product Strategy, Alliances, or Platform Ecosystems
  • Experience building enterprise software integrations and partnerships
  • Strong cybersecurity industry knowledge
  • Experience working with cloud and security ecosystems
  • Ability to influence executive stakeholders internally and externally
  • Strong technical understanding of APIs, integrations, and platform architectures

Preferred
Experience in one or more of:
  • Exposure Management
  • Security Operations
  • Cloud Security
  • Identity Security
  • Endpoint Security
  • Data Security
  • AI Security
  • Security Platforms
  • Marketplace Businesses

Ideal Candidate Profile
The ideal candidate combines:
Product Strategist
Can identify market opportunities and translate them into ecosystem investments.
Ecosystem Builder
Knows how to create win-win partnerships that deliver customer value.
Technical Product Leader
Can define integrations, APIs, data models, and workflows.
GTM Operator
Can drive launches, enablement, and co-selling motions.
Executive Influencer
Can build trusted relationships with executives at strategic partners.
Why This Role Matters
The cybersecurity market is moving from standalone products to platform ecosystems.
Customers increasingly expect security tools to work together, share context, automate workflows, and deliver measurable risk reduction.
This role will build the ecosystem that makes the Qualys Risk Operations Center the central intelligence and orchestration layer across cloud, identity, endpoint, data, AI, network, and infrastructure security.
Strategic Vision:
"Make Qualys ROC the operating system for Cyber Risk Operations, powered by the industry's largest ecosystem of risk intelligence, remediation, and automation partners."
This position sits at the center of Product, Ecosystem, and Platform Strategy and will be a critical driver of Qualys' long-term growth and market differentiation.
The salary range for this position is $210,000 - $240,000 per year. Final compensation will be determined based on several factors, including but not limited to skills, relevant experience, and work location. Please note this range reflects base salary and does not include incentive compensation or potential equity grants. We also offer a comprehensive and highly competitive benefits package.
Qualys is an Equal Opportunity Employer, please see our EEO policy.

Apply