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Marketing Strategy Manager Jobs in Reston, VA (NOW HIRING)

Marriott

Manager, HVMB US/CAN Marketing

Bethesda, MD · On-site +1

JOB SUMMARY The Manager, HVMB US/CAN Marketing is a key member of the marketing and brand team for ... strategies, including email, partnerships, social media, paid media, earned media, B2B supply ...

Komline Sanderson

Marketing Manager

Washington, DC · On-site

$130K - $150K/yr

With a strong track record of strategic growth and acquisitions, Komline continues to expand its ... This Opportunity We are seeking a municipal Marketing Manager to lead Komline's market strategy and ...

Software Technology Inc

Marketing Manager

Vienna, VA · Remote

Account Based Marketing Manager Location: Initial Remote (DC/VA locations) Duration: Fulltime ... Responsibilities Define and build account-based marketing strategy Develop implement and execute ...

Opentrons

Digital Marketing Manager

Washington, DC · Remote

This is a dual mandate: set the digital marketing strategy (channel mix, investment priorities, and ... Manage budget allocation, pacing, and performance across CPL and pipeline contribution ...

New

Umbra

Product Marketing Manager

Arlington, VA · On-site

$177K/yr

The ideal candidate is a strategic, technically fluent marketer with experience in B2B/B2G ... Manage lead pipeline performance for assigned business units, leveraging CRM and marketing ...

Umbra

Product Marketing Manager

Arlington, VA · On-site

$177K/yr

The ideal candidate is a strategic, technically fluent marketer with experience in B2B/B2G ... Manage lead pipeline performance for assigned business units, leveraging CRM and marketing ...

Dinsmore

Director of Marketing

Washington, DC · On-site

Manage website strategy, SEO/SEM initiatives, and digital campaigns * Oversee marketing technologies * Oversee client events, sponsorships, and firm-hosted programs in collaboration with BD teams

Software Technology Inc

Marketing Manager

Vienna, VA · On-site

Account Based Marketing Manager Location: Initial Remote (DC/VA locations) Duration: Fulltime ... Responsibilities • Define and build account-based marketing strategy • Develop implement and ...

Saliense Consulting LLC

Marketing Manager

Mclean, VA · On-site

If you are a strategic thinker, innovative marketer, and passionate about driving brand growth, we ... Develop and manage content and updates for customer and internal touch points, establishing budget ...

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All JobsMarketing Strategy JobsMarketing Strategy Manager JobsMarketing Strategy Manager Jobs in Reston, VA

Marketing Strategy Manager information

See Reston, VA salary details

$65.5K

$80.4K

$93.1K

How much do marketing strategy manager jobs pay per year?

As of Sep 5, 2026, the average yearly pay for marketing strategy manager in Reston, VA is $80,364.00, according to ZipRecruiter salary data. Most workers in this role earn between $73,300.00 and $87,400.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Marketing Strategy Manager?

To thrive as a Marketing Strategy Manager, you need strong analytical skills, strategic thinking, and a background in marketing, business, or related fields—often supported by a bachelor’s or master’s degree. Familiarity with marketing automation platforms, analytics tools like Google Analytics, and CRM systems is typically required, along with certifications such as HubSpot or Google Ads. Exceptional communication, leadership, and project management skills help differentiate top performers in this role. These competencies are crucial for developing effective strategies, driving business growth, and ensuring cohesive execution across teams.

How does a Marketing Strategy Manager typically collaborate with other departments to execute successful campaigns?

Marketing Strategy Managers work closely with cross-functional teams such as sales, product development, analytics, and creative departments. They coordinate campaign objectives, align messaging, and ensure all stakeholders are informed about timelines and deliverables. Regular meetings and collaborative platforms are often used to track progress and address challenges quickly. This collaborative approach helps ensure campaigns are effective and resonate with target audiences while meeting business goals.

What is the difference between Marketing Strategy Manager vs Marketing Analyst?

AspectMarketing Strategy ManagerMarketing Analyst
Required CredentialsBachelor's degree in Marketing, Business, or related field; often an MBA; experience in strategic planningBachelor's degree in Marketing, Statistics, or related field; proficiency in data analysis tools
Work EnvironmentStrategic planning teams, marketing departments, leadership meetingsData analysis teams, marketing research, reporting environments
Employer & Industry UsageUsed across industries for high-level planning and decision-makingCommon in marketing departments for campaign analysis and market research

The Marketing Strategy Manager focuses on developing and overseeing overall marketing strategies, while the Marketing Analyst concentrates on analyzing data to inform marketing decisions. Both roles require strong analytical skills, but the Strategy Manager emphasizes planning and leadership, whereas the Analyst specializes in data interpretation.

What does a marketing strategy manager do?

A marketing strategy manager develops and implements comprehensive marketing plans to achieve business goals. They analyze market trends, identify target audiences, coordinate campaigns, and use tools like data analytics to measure effectiveness. Strong communication, strategic thinking, and knowledge of marketing channels are essential for this role.

What are the most commonly searched types of Marketing Strategy jobs in Reston, VA?

The most popular types of Marketing Strategy jobs in Reston, VA are:

What cities near Reston, VA are hiring for Marketing Strategy Manager jobs?

Cities near Reston, VA with the most Marketing Strategy Manager job openings:

Marketing Strategy Manager jobs near you
Infographic showing various Marketing Strategy Manager job openings in Reston, VA as of July 2026, with employment types broken down into 86% Full Time, 12% Part Time, and 2% Contract. Highlights an 85% Physical, 2% Hybrid, and 13% Remote job distribution, with an average salary of $80,364 per year, or $38.6 per hour.

Manager, HVMB US/CAN Marketing

Marriott International

Bethesda, MD • On-site

$84K - $141K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 6 days ago

Marriott International rating

6.4

Company rating: 6.4 out of 10

Based on 1,190 frontline employees who took The Breakroom Quiz

55th of 109 rated hotels

Job description


JOB SUMMARY
The Manager, HVMB US/CAN Marketing is a key member of the marketing and brand team for Homes & Villas by Marriott Bonvoy (HVMB). This role focuses on continent-specific activation of Global Brand Marketing and Performance Marketing strategies, including email, partnerships, social media, paid media, earned media, B2B supply marketing, trade shows, and regional demand generation efforts tailored to the US/Canada vacation rental market.
The Manager partners closely across brand performance, brand marketing, operations, digital product, marketing strategy, Account Management, and Business Development to define appropriate customer and partner targets, translate market insights into actionable strategies, and ensure marketing efforts support both guest demand and supply growth. The role also supports Home Management Companies (HMCs) through marketing deep dives, partner onboarding communications, brand standard reviews, joint collateral, trade show activation, and actionable recommendations that improve visibility, listings, and partner performance.
CANDIDATE PROFILE
Education and Experience
Required
  • 4-year degree from an accredited university in Business Administration, Hotel and Restaurant Management, Marketing, Communications, or a related field.

  • Three or more years of experience in business or partnership development, real estate or home rental development, property management, hotel industry, marketing, demand generation, or other relevant business experience, demonstrating a pattern of exceptional performance.

Preferred
  • Expert project management and organizational skills with a service mindset and ability to manage multiple stakeholders, agencies, partners, and vendors.

  • Demonstrated ability to deliver results, effectively prioritize, and execute tasks in a high-pressure environment.

  • Experience developing or supporting integrated marketing plans, partner communications, campaign reporting, and performance measurement.

CORE WORK ACTIVITIES
Marketing Execution
  • Executes annual brand plans across marketing and guest experience initiatives that drive brand awareness, brand consideration, site visits, bookings, and overall market share.

  • Establishes strong knowledge of the vacation rental industry, top demand and focus markets, consumer trends, competitive dynamics, and regional nuances across the US/Canada market.

  • Executes and implements visual identity, digital identity, brand tone of voice, brand messaging, and content strategy in the US/Canada market.

  • Harnesses competitive, consumer, and partner insights to help inform business priorities, marketing strategy, and activation plans.

  • Drives excellence across brand voice, marketing activation and guidelines, advertising, photography, public relations, brand experience partnerships, experiential marketing and events, website merchandising, promotions, marketing innovation, and key continental pull-through strategies.

  • Collaborates with US/Canada Continent marketing teams to ensure HVMB shows up to Marriott Bonvoy members across owned channels.

  • Sets campaign benchmarks and KPIs to evaluate effectiveness, synthesizes learnings, and shares findings with key stakeholders to inform future strategies.

  • Develops recurring performance reviews and reporting frameworks to identify trends, opportunities, risks, and optimization recommendations across marketing initiatives.

B2B Supply Marketing & Partner Enablement
  • Reviews and vets guest communications for new partner onboarding and enforces Homes & Villas brand standards across partner-facing and guest-facing materials.

  • Leads B2B marketing efforts for supply growth, including content strategy and coordination across data partners, email partners, creative agencies, and internal stakeholders; advises on audience inputs, articulates content needs, and shares out post-campaign reporting as necessary.

  • Works with Account Management to support marketing deep dives for select Home Management Companies, including identifying opportunities for visibility, listing improvement, content optimization, and partner engagement.

  • Intakes partner feedback and applies learnings to future Homes & Villas strategies, including recommendations that may require coordination with senior or executive-level roles at Home Management Companies.

  • Supports existing partners by conducting marketing deep dives including identifying listing optimization opportunities, understanding partner objectives and market nuances and delivers suggested strategies or actionable tactics to drive portfolio or market demand.

  • Owns and manages the build-out of trade shows in the United States, including planning, booth design, vendor organization, onsite logistics, event budget management, and supports executives/leaders in preparation for onstage engagements including fireside chats, keynote sessions or breakouts.

At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.
About Us
All positions offer a 401(k) plan, stock purchase plan, discounts at Marriott properties, commuter benefits, employee assistance plan, and childcare discounts. Benefits are subject to terms and conditions, which may include rules regarding eligibility, enrollment, waiting period, contribution, benefit limits, election changes, benefit exclusions, and others. Click here to learn more.
Full-time positions also offer coverage for medical, dental, vision, health care flexible spending account, dependent care flexible spending account, life insurance, disability insurance, accident insurance, adoption expense reimbursements, paid parental leave and educational assistance.
Washington Applicants Only: Employees will accrue paid sick leave, 0.077 PTO balance for every hour worked and be eligible to receive a minimum of 9 holidays annually.
Marriott Headquarters (HQ) supports a hybrid work environment that helps associates Be Connected. HQ based roles are generally hybrid and require regular in-office presence at the assigned location, including for candidates who live within commuting distance of HQ for a role listed as remote. Remote roles will be clearly identified in the job posting.
About the Team
Marriott International is the world's largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.

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