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Marketing Program Manager Jobs in Virginia (NOW HIRING)

Angelic Place LLC

Be Seen First

Program Manager

Fredericksburg, VA · On-site

$48K - $60K/yr

PROGRAM MANAGER - Group Home GENERAL: Under the direct supervision of the Program Director, The ... AP marketing plan. 12. Prepare the necessary paperwork, including medication charts, waiver ...

New

AMSG

Program Manger

Arlington, VA · Hybrid

Marketing and Strategic Communications * Program and Project Management * Technology Systems & Integration Consulting * Contracts * CDD IDIQ * DOS COE BPA * GSA OASIS * GSA PSS * SEAPORT NxG * TEPS ...

ProSidian Consulting

Program Manager

Arlington, VA · On-site

... Planning, Marketing and Communications Planning Services, Life Cycle Cost Estimation Services ... The Program Manager shall be a single point of contact for the Contracting Officer and the ...

Stafford County

Tourism Program Manager

Stafford, VA · On-site

$96K - $169K/yr

... marketing plan, strategic plan, department's Tourism website, social media, and collateral sites ... Examples of Duties Develops, implements, manages, and markets, programs that promote the County as ...

Stafford County, VA

Tourism Program Manager

Stafford, VA · On-site

$96K - $169K/yr

Supports and assists in the marketing of Stafford County as a premier tourism destination for a ... Experience at a program management level or higher is desired. Please for our full-time benefits.

Aretum

Program Manager - Contingent

Mclean, VA · On-site

Someone with strong communications and marketing experience tailored to military and government ... Develop new programs to support the strategic direction of the organization. Create and manage ...

New

STR

Lead Program Manager

Arlington, VA · On-site

$168K - $205K/yr

This work includes managing all program phases, from marketing to proposal development, from contract initiation to execution, and from program close-out to transition. The PM will also support ...

STR

Lead Program Manager

Arlington, VA · Hybrid

$168K - $205K/yr

This work includes managing all program phases, from marketing to proposal development, from contract initiation to execution, and from program close-out to transition. The PM will also support ...

Aretum

Program Manager - Contingent

Mclean, VA

Someone with strong communications and marketing experience tailored to military and government ... Develop new programs to support the strategic direction of the organization. Create and manage ...

New

STR

Lead Program Manager

Arlington, VA · Hybrid

$168K - $205K/yr

This work includes managing all program phases, from marketing to proposal development, from contract initiation to execution, and from program close-out to transition. The PM will also support ...

BAE Systems

Program Mgr II

Manassas, VA · On-site

$149K - $254K/yr

The Program Manager will partner closely with operational teams to balance resource priorities, ensuring consistent, synchronized progress across all critical workstreams, including marketing ...

Appian Corporation

Program Manager (Army)

Mclean, VA · On-site

$63K - $69K/yr

You will operate as the critical connective tissue between Sales, Product, Marketing, and Support ... As a Program Manager, you will: * Design, implement, and optimize customer success programs for the ...

Appian Corporation

Program Manager (Army)

Mclean, VA · On-site

You will operate as the critical connective tissue between Sales, Product, Marketing, and Support ... As a Program Manager, you will: * Design, implement, and optimize customer success programs for the ...

Appian Corporation

Program Manager (Army)

Mclean, VA

You will operate as the critical connective tissue between Sales, Product, Marketing, and Support ... As a Program Manager, you will: * Design, implement, and optimize customer success programs for the ...

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All JobsMarketing Program JobsMarketing Program Manager JobsMarketing Program Manager Jobs in Virginia

Marketing Program Manager information

See Virginia salary details

$17

$54

$85

How much do marketing program manager jobs pay per hour?

As of Aug 7, 2026, the average hourly pay for marketing program manager in Virginia is $54.35, according to ZipRecruiter salary data. Most workers in this role earn between $41.01 and $65.29 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a marketing program manager, and why are they important?

A Marketing Program Manager is a professional responsible for planning, executing, and overseeing marketing initiatives and campaigns within an organization. They coordinate cross-functional teams, manage budgets, and ensure that marketing programs align with business objectives. This role often involves analyzing market trends, measuring campaign effectiveness, and optimizing strategies to drive brand awareness and revenue growth. Marketing Program Managers also work closely with stakeholders to ensure that projects are delivered on time and within scope.

What is the difference between Marketing Program Manager vs Marketing Coordinator?

AspectMarketing Program ManagerMarketing Coordinator
ResponsibilitiesOversees marketing campaigns, manages budgets, develops strategies, and coordinates multiple projects.Supports marketing activities, assists with campaign execution, and handles administrative tasks.
Required SkillsProject management, strategic planning, leadership, and communication skills.Organizational skills, communication, and familiarity with marketing tools.
CredentialsBachelor’s degree in marketing, business, or related field; experience in campaign management.Bachelor’s degree or relevant coursework; entry-level experience often sufficient.
Work EnvironmentTypically in an office setting, collaborating with cross-functional teams.Office environment, often working closely with marketing teams and vendors.

The Marketing Program Manager focuses on strategic oversight and managing multiple marketing initiatives, while the Marketing Coordinator provides support and handles day-to-day tasks. Both roles require marketing knowledge, but the Program Manager typically has more leadership responsibilities and experience.

How does a marketing program manager typically collaborate with cross-functional teams to execute campaigns?

Marketing Program Managers work closely with cross-functional teams such as product, sales, creative, and analytics to ensure campaigns are executed smoothly and align with broader business goals. They coordinate project timelines, facilitate regular check-ins, and communicate key deliverables to keep everyone on track. Effective collaboration often involves hosting meetings, managing shared project resources, and proactively resolving any bottlenecks or misalignments that arise. This teamwork is essential for launching successful, multi-channel marketing initiatives.

What does a marketing program manager do?

A marketing program manager is in charge of creating and running a marketing campaign, primarily working in the marketing department of a company or small business. Duties include running ads on social media, emailing newsletters, and creating web copy for clients to reach their desired audience. Other tasks include managing budgets and bringing in new customers. In this career, you often run a team of marketers and should have extensive experience in marketing strategies. The job involves predicting and understanding audience behavior to tailor campaigns so you must possess strong problem-solving skills. Education qualifications include a bachelor’s degree, but some employers prefer a master’s degree.

More about Marketing Program Manager jobs
What are the most commonly searched types of Marketing Program jobs in Virginia? The most popular types of Marketing Program jobs in Virginia are:
What are popular job titles related to Marketing Program Manager jobs in Virginia? For Marketing Program Manager jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Marketing Program Manager jobs in Virginia look for? The top searched job categories for Marketing Program Manager jobs in Virginia are:
What cities in Virginia are hiring for Marketing Program Manager jobs? Cities in Virginia with the most Marketing Program Manager job openings:
Marketing Program Manager jobs near you
Infographic showing various Marketing Program Manager job openings in Virginia as of July 2026, with employment types broken down into 1% As Needed, 74% Full Time, 19% Part Time, 1% Temporary, and 5% Contract. Highlights an 94% Physical, 3% Hybrid, and 3% Remote job distribution, with an average salary of $113,047 per year, or $54.3 per hour.

Associate Program Marketing Manager

Thompson Hospitality Corporation

Reston, VA • On-site

$34.50 - $47.25/hr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 18 days ago

Thompson Hospitality rating

6.0

Company rating: 6.0 out of 10

Based on 7 frontline employees who took The Breakroom Quiz

Job description

Overview
Thompson Hospitality is searching for a Associate Marketing Manager. The Associate Marketing Manager supports the execution of our gift card program and other high-impact revenue driving initiatives for the company, such as catering and private events. The role will also contribute to our email marketing program and assist in any pilot projects that will expand our restaurant footprint. The role is ideal for a growth-minded marketing professional who can balance ownership of multiple revenue streams and work effectively in a cross-functional environment. This role collaborates with cross-functional teams to plan and implement promotions, campaigns, and local marketing initiatives to drive their revenue initiatives. Responsibilities include analyzing market trends, monitoring competitor activity, and supporting the development of marketing campaigns to promote their revenue streams. A blend of analytical focus, creativity, strategic thinking, and project management skills is essential for success in this position.
Responsibilities
  • Develop comprehensive multi-channel marketing strategies to grow gift card and catering/private event revenue streams in alignment with overall business goals.
  • Analyze market trends and competitive landscapes to identify opportunities for growth.
  • Partner with cross-functional teams (Operations, IT, Finance/Accounting, HR) to ensure alignment of marketing initiatives with broader organizational objectives. Become the marketing lead partner for the Catering/Private Events team.
  • Work closely with digital team to understand OLO CRM platform, becoming a key resource for all things digital and email.
  • Plan, execute, and optimize multi-channel marketing campaigns, including email, social media, digital advertising, PR, in-store promotions, to promote gift cards, catering and private events.
  • Collaborate with brand/creative team or create and develop engaging promotional materials.
  • Work with marketing technology, guest engagement software, e-commerce platforms, business intelligence tools, point of sales systems, and mealtime/catering platforms.
  • Drive seasonal campaigns, special promotions, and key calendar events to maximize sales for gift cards and catering.
  • Manage end-to-end execution of gift card program to include campaigns, tracking redemption, seasonal pushes, and partnerships.
  • Analyze performance of gift card and catering/private events marketing campaigns and share key insights with leadership.
  • Work closely with operations and sales team to promote catering services and gift card programs.
  • Partner with vendors to enhance the visibility and distribution of gift card programs.
  • Monitor and analyze campaign performance metrics, reporting on ROI and key KPIs through consistent examination of key revenue dashboards.
  • Leverage and present data to make informed decisions, optimize marketing efforts, and forecast revenue growth.
  • Provide regular updates on program progress and success.
  • Stay updated on industry trends and innovative practices to introduce fresh ideas to the marketing mix.

Qualifications
  • Bachelor's degree in Marketing, Business, or related field.
  • 2-4 years of marketing experience, preferably in hospitality, restaurant, or retail.
  • Proven success in driving revenue through gift card, catering, or promotional campaigns assisting with marketing materials and collateral.
  • Strong project management skills and comfortable juggling multiple projects and priorities.
  • Strong knowledge of digital marketing, social media, and email platforms.
  • Experience with campaign analytics and reporting (e.g., Google Analytics, CRM tools).
  • Has analytical mindset with experience in excel.
  • Experience with Adobe Suite and/or Canva.
  • Excellent communication, project management, and collaboration skills.
  • Creative thinker with a results-driven mindset and attention to detail.
  • Ability to sit or stand at a desk for extended periods.
  • Frequent use of computer, phone, and office equipment.
  • Clear and effective verbal and written communication skills.
  • Ability to actively participate in meetings, presentations, and team collaborations.
  • Occasional lifting or carrying of materials up to 25 pounds (e.g., marketing displays, event setup).
  • Ability to travel locally or regionally for meetings, site visits, or events as needed.
  • May require occasional evenings or weekends for marketing events, photoshoots, or promotional activities.

  • Health/Dental/Vision
  • Paid Time Off
  • 401(k), matched up to 4%
  • Short and Long Term Disability
  • Tuition Reimbursement
  • Employee Referral Program
  • Pet Insurance
  • Discounts: Hotels, Travel, Tickets, Restaurants

Who We Are:
Thompson Hospitality is of the largest restaurants, food service, and facilities management companies in the country. We are highly built upon our values, do the right thing, do the best you can, and treat others how you want to be treated, which are shaped by more than 33 years of relationships with our clients, guests, and communities. We offer competitive benefits, see our website for more. https://www.thompsonhospitality.com/
We are an equal opportunity employer and value diversity. All employment decisions are made based on qualifications, merit, and business needs. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other protected status under applicable federal, state, or local laws.

What Thompson Hospitality employees say

Pay

Benefits

Hours and flexibility

Workplace

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About Thompson Hospitality

Sourced by ZipRecruiter

Thompson Hospitality is the nation's largest minority-owned food and facilities management company. Our services include hospitality, full dining and quick service restaurants, campus dining, diversity consultation, facility operations and maintenance management. We are a family-run organization with more than twenty-five years providing services built on our core mission to provide a positive experience to every relationship we are involved in: one guest, one client, one team member at a time. As a fast growing company, we have a growth plan to more than double in size over the next three years. We are looking for team members who are interested in developing their careers to the next level while joining our team of over 4,000 employees, serving clients in over 40 states to include more than 1.9 million guests each year.

Industry

Hospitality services

Company size

1,001 - 5,000 Employees

Headquarters location

Reston, VA, US

Year founded

1992

Social media

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