1

Marketing Program Manager Jobs in Virginia (NOW HIRING)

Oversee and manage the development of creative communication pieces, promotional materials ... the marketing program effectiveness in meeting growth and cost savings goals set by the company

... marketing strategy to meet client objectives. Prepares and manages operating budget. Ensures ... Tracks participant and program data for measurement of individual and program goal achievement ...

The Marketing Programs Specialist runs the day-to-day execution within the marketing department ... manage community response, working hand in hand with the Content Marketing Manager, who creates ...

Cyber Security Program Manager

Arlington, VA · On-site

$127K - $172K/yr

In addition, the Program Manager will collaborate with the executive team on strategic initiatives, capability development, and business development/marketing activities. The Program Manager will be ...

The Program Manager will be responsible for the day-to-day management and oversight of work ... Assumes the initiative and provides support to marketing personnel in identifying and acquiring ...

Cyber Security Program Manager

Arlington, VA · On-site

$127K - $172K/yr

In addition, the Program Manager will collaborate with the executive team on strategic initiatives, capability development, and business development/marketing activities. The Program Manager will be ...

Cyber Security Program Manager

Arlington, VA · On-site

$127K - $172K/yr

In addition, the Program Manager will collaborate with the executive team on strategic initiatives, capability development, and business development/marketing activities. The Program Manager will be ...

Showing results 41-60

Marketing Program Manager information

See Virginia salary details

$17

$54

$85

How much do marketing program manager jobs pay per hour?

As of Aug 7, 2026, the average hourly pay for marketing program manager in Virginia is $54.35, according to ZipRecruiter salary data. Most workers in this role earn between $41.01 and $65.29 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a marketing program manager, and why are they important?

A Marketing Program Manager is a professional responsible for planning, executing, and overseeing marketing initiatives and campaigns within an organization. They coordinate cross-functional teams, manage budgets, and ensure that marketing programs align with business objectives. This role often involves analyzing market trends, measuring campaign effectiveness, and optimizing strategies to drive brand awareness and revenue growth. Marketing Program Managers also work closely with stakeholders to ensure that projects are delivered on time and within scope.

What is the difference between Marketing Program Manager vs Marketing Coordinator?

AspectMarketing Program ManagerMarketing Coordinator
ResponsibilitiesOversees marketing campaigns, manages budgets, develops strategies, and coordinates multiple projects.Supports marketing activities, assists with campaign execution, and handles administrative tasks.
Required SkillsProject management, strategic planning, leadership, and communication skills.Organizational skills, communication, and familiarity with marketing tools.
CredentialsBachelor’s degree in marketing, business, or related field; experience in campaign management.Bachelor’s degree or relevant coursework; entry-level experience often sufficient.
Work EnvironmentTypically in an office setting, collaborating with cross-functional teams.Office environment, often working closely with marketing teams and vendors.

The Marketing Program Manager focuses on strategic oversight and managing multiple marketing initiatives, while the Marketing Coordinator provides support and handles day-to-day tasks. Both roles require marketing knowledge, but the Program Manager typically has more leadership responsibilities and experience.

How does a marketing program manager typically collaborate with cross-functional teams to execute campaigns?

Marketing Program Managers work closely with cross-functional teams such as product, sales, creative, and analytics to ensure campaigns are executed smoothly and align with broader business goals. They coordinate project timelines, facilitate regular check-ins, and communicate key deliverables to keep everyone on track. Effective collaboration often involves hosting meetings, managing shared project resources, and proactively resolving any bottlenecks or misalignments that arise. This teamwork is essential for launching successful, multi-channel marketing initiatives.

What does a marketing program manager do?

A marketing program manager is in charge of creating and running a marketing campaign, primarily working in the marketing department of a company or small business. Duties include running ads on social media, emailing newsletters, and creating web copy for clients to reach their desired audience. Other tasks include managing budgets and bringing in new customers. In this career, you often run a team of marketers and should have extensive experience in marketing strategies. The job involves predicting and understanding audience behavior to tailor campaigns so you must possess strong problem-solving skills. Education qualifications include a bachelor’s degree, but some employers prefer a master’s degree.

More about Marketing Program Manager jobs
What are the most commonly searched types of Marketing Program jobs in Virginia? The most popular types of Marketing Program jobs in Virginia are:
What are popular job titles related to Marketing Program Manager jobs in Virginia? For Marketing Program Manager jobs in Virginia, the most frequently searched job titles are:
What cities in Virginia are hiring for Marketing Program Manager jobs? Cities in Virginia with the most Marketing Program Manager job openings:
Infographic showing various Marketing Program Manager job openings in Virginia as of July 2026, with employment types broken down into 1% As Needed, 74% Full Time, 19% Part Time, 1% Temporary, and 5% Contract. Highlights an 94% Physical, 3% Hybrid, and 3% Remote job distribution, with an average salary of $113,047 per year, or $54.3 per hour.

Performance Marketing Manager, LoopNet

CoStar Group

Richmond, VA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 22 days ago


Job description

Performance Marketing Manager, LoopNet


Job Description


Who isCoStarGroup?

CoStar Groupis a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index, CoStar Group is on a mission to digitize the world's real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.

We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to createtruly uniqueand valuable offerings to our customers.We'vecontinually refined,transformedand perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors. We continue that effort today and are always working to improve and drive innovation. This is how we deliverforour customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.

Why LoopNet?

With over 86,000 companies searching daily and six times more traffic than our nearest competitor,LoopNethas offered unmatched visibility for commercial real estate listings for over 30 years.

The LoopNet platform connects brokers, buyers, and sellers, equipping them with powerful tools to close deals efficiently, whether for sale or lease, or at auction using LoopNet Auctions by Ten-X. We haveestablishedourselves as the #1 global commercial real estate marketplace - and wearen'tdone yet.We are focused on expansion, increasing our market share in the U.S. and around the world, continuously innovating and growing a powerhouse team to reach our goals.

At LoopNet,we'reon a mission to fill the world's commercial space-because full space means thriving businesses, growing communities, and dreams coming to fruition.In these spaces, careers are built, milestones are reached, and potential is unlocked.

Learn more aboutLoopNet.

Role Overview:Performance Marketing Manager, LoopNet

Richmond, VA | In office, Monday - Friday

As we continue to evolve and innovate, our auction marketing program is a critical growth engine.We'relooking for a highly experiencedPerformance Marketing Managerto take ownership ofoptimizingresults for every auction. This is a senior-level role for someone who thrives on autonomy, innovation, and measurable impact.

You'llhave access to incredible raw material: an unparalleled audience, rich datasets, and advanced marketing technology. What we need is a visionary who can connect these pieces into a cohesive strategy that drives exceptional auction outcomes.

Key Responsibilities

  • Define and execute a performance marketing vision for auctions,leveragingaudience insights, data, and technology.

  • Continuouslyoptimizecampaigns to maximize ROI and auctions listing effectiveness.

  • Inform and implement advanced tactics including automated communications and triggered campaigns.

  • Build scalable processes for campaign delivery and optimization across multiple channels.

  • Use our extensive data to inform targeting, bidding strategies, and personalization.

  • Conduct rigorous testing and performance analysis toidentifygrowth and optimization opportunities.

  • Work closely with leadership whileoperatingwith autonomy to push initiatives forward.

  • Partner with marketing stakeholders, product managers, and data analytics to ensure alignment and innovation.

Basic Qualifications

  • Bachelor's degreerequiredfrom an accredited, not-for-profit, in-person college/university.

  • Track recordof commitment to prior employers.

  • 5+ years of experience in performance marketing, ideally in a marketplace environment.

  • Deep technical knowledge of marketing automation, programmatic buying, and personalization.

  • Proven ability to manage large-scale campaigns and budgets with a focus on measurable results.

  • Excellent analytical skills and experience with data-driven decision-making.

Preferred Qualifications

  • Track recordof defining and executing long-term performance strategies.

  • Experience in marketplace dynamics, auction marketing, or listing optimization at scale.

  • Expertisein marketing tech stacks, automation platforms, and personalization engines.

  • Skilled in synthesizing large datasets into actionable insights; familiarity with attribution modeling and predictive analytics.

  • Comfortable driving transformation in evolving programs and implementing scalable processes.

  • Ability to present insights and recommendations to senior leadership.

What's In ItForYou?

If you are a driven professional looking for a high-growth, high-reward career, CoStar Group offers the ideal opportunity.Be part of a best-in-class company with strong year-over-year growth that invests in your success. Enjoy a rewarding atmosphere where you can learn, excel, and grow.

When you join CoStar Group,you'llexperience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed.

We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training and tuition reimbursement.

Our benefits package includes (but is not limited to):

  • Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug

  • Life, legal, and supplementary insurance

  • Virtual and in person mental health counseling services for individuals and family

  • Commuter and parking benefits

  • 401(K) retirementplanwith matching contributions

  • Employee stock purchase plan

  • Paid time off

  • Tuition reimbursement

  • On-site fitness center and/or reimbursed fitness center membership costs (location dependent)

  • Access to CoStar Group's Employee Resource Groups

  • Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks

Sponsorship

We welcome all qualified candidates who are currently eligible to work full-time in the United States to apply.However, please note that CoStar Group is not able to provide visa sponsorship for this position.

The final salary or hourly rate offered for this role will fall within the range set forth below based on a variety of factors, including but not limited to, geographic location, skills, and competencies.
Base Compensation: $81,000.00 - $136,000.00 Annually

#LI-MW2

#LoopNet


CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing