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Marketing Program Manager Jobs in Florida (NOW HIRING)

Insightec

Director of Marketing, Americas

Miami, FL · On-site +1

Strategic Marketing & Program Leadership * Develop and lead regional marketing strategies to ... Team Management & Development * Directly manage three Market Development Managers and one Marketing ...

Velocity Restorations

Own the day-to-day management of Velocitys email marketing program in HubSpot. * Plan and deploy email campaigns including product launches, inventory announcements, event promotions, and customer ...

Velocity Restorations

Own the day-to-day management of Velocity's email marketing program in HubSpot. * Plan and deploy email campaigns including product launches, inventory announcements, event promotions, and customer ...

Velocity Restorations

Own the day-to-day management of Velocity's email marketing program in HubSpot. * Plan and deploy email campaigns including product launches, inventory announcements, event promotions, and customer ...

KCI Technologies Inc.

OSP Program Manager

Tampa, FL · On-site

Duties, Responsibilities & Other The OSP Program Manager is a highly organized and experienced individual who assumes a pivotal role in day-to-day leadership, financial management, marketing ...

Leeds Professional Resources

Be Seen First

Marketing Manager

Boca Raton, FL · On-site

$70K - $80K/yr

Develop and manage influencer, UGC, and affiliate marketing programs from recruitment through performance analysis. * Support the planning and execution of integrated marketing campaigns, product ...

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Marketing Program Manager information

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How much do marketing program manager jobs pay per hour?

As of Aug 9, 2026, the average hourly pay for marketing program manager in Florida is $40.97, according to ZipRecruiter salary data. Most workers in this role earn between $30.91 and $49.23 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a marketing program manager, and why are they important?

A Marketing Program Manager is a professional responsible for planning, executing, and overseeing marketing initiatives and campaigns within an organization. They coordinate cross-functional teams, manage budgets, and ensure that marketing programs align with business objectives. This role often involves analyzing market trends, measuring campaign effectiveness, and optimizing strategies to drive brand awareness and revenue growth. Marketing Program Managers also work closely with stakeholders to ensure that projects are delivered on time and within scope.

What is the difference between Marketing Program Manager vs Marketing Coordinator?

AspectMarketing Program ManagerMarketing Coordinator
ResponsibilitiesOversees marketing campaigns, manages budgets, develops strategies, and coordinates multiple projects.Supports marketing activities, assists with campaign execution, and handles administrative tasks.
Required SkillsProject management, strategic planning, leadership, and communication skills.Organizational skills, communication, and familiarity with marketing tools.
CredentialsBachelor’s degree in marketing, business, or related field; experience in campaign management.Bachelor’s degree or relevant coursework; entry-level experience often sufficient.
Work EnvironmentTypically in an office setting, collaborating with cross-functional teams.Office environment, often working closely with marketing teams and vendors.

The Marketing Program Manager focuses on strategic oversight and managing multiple marketing initiatives, while the Marketing Coordinator provides support and handles day-to-day tasks. Both roles require marketing knowledge, but the Program Manager typically has more leadership responsibilities and experience.

How does a marketing program manager typically collaborate with cross-functional teams to execute campaigns?

Marketing Program Managers work closely with cross-functional teams such as product, sales, creative, and analytics to ensure campaigns are executed smoothly and align with broader business goals. They coordinate project timelines, facilitate regular check-ins, and communicate key deliverables to keep everyone on track. Effective collaboration often involves hosting meetings, managing shared project resources, and proactively resolving any bottlenecks or misalignments that arise. This teamwork is essential for launching successful, multi-channel marketing initiatives.

What does a marketing program manager do?

A marketing program manager is in charge of creating and running a marketing campaign, primarily working in the marketing department of a company or small business. Duties include running ads on social media, emailing newsletters, and creating web copy for clients to reach their desired audience. Other tasks include managing budgets and bringing in new customers. In this career, you often run a team of marketers and should have extensive experience in marketing strategies. The job involves predicting and understanding audience behavior to tailor campaigns so you must possess strong problem-solving skills. Education qualifications include a bachelor’s degree, but some employers prefer a master’s degree.

More about Marketing Program Manager jobs
What are popular job titles related to Marketing Program Manager jobs in Florida? For Marketing Program Manager jobs in Florida, the most frequently searched job titles are:
What job categories do people searching Marketing Program Manager jobs in Florida look for? The top searched job categories for Marketing Program Manager jobs in Florida are:
What cities in Florida are hiring for Marketing Program Manager jobs? Cities in Florida with the most Marketing Program Manager job openings:
Marketing Program Manager jobs near you
Infographic showing various Marketing Program Manager job openings in Florida as of July 2026, with employment types broken down into 1% As Needed, 78% Full Time, 17% Part Time, 1% Temporary, and 3% Contract. Highlights an 94% Physical, 3% Hybrid, and 3% Remote job distribution, with an average salary of $85,210 per year, or $41 per hour.

Manager, Consumer Finance

Ashley HomeStores, Ltd.

Tampa, FL • On-site

Full-time

Posted 16 days ago

Job description

Consumer Finance Program Manager
Build and Lead the Future of Consumer Financing at Ashley
Ashley Furniture Industries, the world's largest manufacturer of home furnishings, is seeking a Consumer Finance Program Manager to own and optimize our in-store and online consumer financing and payment programs.
In this highly visible role, you will be the primary liaison between Ashley and our finance/payment vendors, leading strategy, execution, and performance for programs that directly impact customer acquisition, repeat purchases, and overall sales growth.
If you love combining vendor management, marketing strategy, analytics, and cross-functional leadership, this is a great opportunity to make a measurable impact at scale.
What You'll Do
Vendor Relationship Management
  • Build and maintain strong relationships with consumer finance and payment vendors.
  • Align vendor activities with Ashley's program goals, brand standards, and growth objectives.

Strategic Marketing & Program Growth
  • Develop and execute marketing strategies with finance partners to:
    • Increase cardholder acquisition
    • Boost repeat purchase behavior
    • Improve customer retention
  • Collaborate on promotions, offers, and campaigns that support consumer financing adoption.

Business Ownership & Cross-Functional Leadership
  • Serve as the business owner for Consumer Finance across all related IT projects for online and in-store.
  • Partner closely with IT, Sales, Marketing, E-Commerce, and Operations to launch new features, offers, and payment options.
  • Lead cross-functional projects from concept through implementation.

Analytics & Performance Management
  • Own the development and maintenance of Power BI dashboards and related reporting for all consumer finance programs.
  • Monitor daily performance for online and in-store programs to track KPIs and adoption.
  • Identify opportunities for optimization and implement data-driven changes.

Training & Enablement
  • Oversee consumer finance training in partnership with external vendors and internal training teams.
  • Ensure all training content, tools, and resources are accurate, current, and easy to use for store and call-center teams.

Payment Innovation & Wallet Expansion
  • Identify and evaluate new payment solutions (BNPL, alternative payments, digital wallets, etc.) for online and in-store channels.
  • Lead onboarding and integration of new payment types, including go-to-market plans and internal rollout strategies.

Other Responsibilities
  • Maintain reliable attendance and actively participate in meetings and training.
  • Assist in training others and provide backup as needed.
  • Complete special projects and other assignments as requested.
  • Demonstrate Ashley's Core and Growth Values in all aspects of the role.

What You'll Need
Education
  • Bachelor's Degree in Marketing, Finance, Business Administration, or related field
    - or equivalent work experience - Required

Experience
  • 5+ years experience in consumer finance, marketing strategy, or closely related roles - Required
  • Experience working with finance/payment vendors and/or retail credit programs is highly preferred.

Skills & Abilities
  • Strong attention to detail and follow-through
  • Excellent verbal and written communication and interpersonal skills
  • Demonstrated ability to work independently and in cross-functional teams
  • Strong analytical and problem-solving capabilities
  • Ability to manage multiple projects and deadlines in a fast-paced environment
  • Proficient in Microsoft Office Suite and data visualization tools (Power BI, Tableau)
  • Comfortable working with document management and reporting systems
  • Agile and adaptable-can pivot quickly when priorities or direction change
  • Professional, customer-focused demeanor with the ability to handle complex vendor/customer issues
  • Commitment to confidentiality, ethics, integrity, and trust

Schedule & Travel
  • Occasional domestic travel to vendors, field locations, or corporate meetings
  • Flexible and willing to work extended hours when necessary during launches, peak campaigns, or project milestones

If you're ready to own and grow consumer finance programs at scale-and you thrive at the intersection of strategy, analytics, and execution-we'd love to hear from you.
Apply today to join Ashley Furniture Industries as our next Consumer Finance Program Manager.
Ashley Furniture Industries is an Equal Opportunity Employer.

Apply